---
title: "Authorize.net vs Braintree: Which is more popular by branded search?"
description: "Which is more popular in search, Authorize.net or Braintree? Compare estimated monthly branded-search demand and Share of Search inside the Payment gateways set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/authorize-net-vs-braintree"
publisher: "Brandwave"
---

# Authorize.net vs Braintree: Which is more popular by branded search?

Which is more popular in search, Authorize.net or Braintree? Compare estimated monthly branded-search demand and Share of Search inside the Payment gateways set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Authorize.net and Braintree
- **Competitive set**: Payment gateways
- **Market**: Global
- **Month measured**: Aug 2026
- **Authorize.net Share of Search**: 0.4%
- **Braintree Share of Search**: 1.1%

## Which is more popular in search, Authorize.net or Braintree?

- In August 2026, Braintree had more branded searches than Authorize.net among payment gateways worldwide. Braintree was estimated to have 37.9K branded searches compared to Authorize.net’s 13.4K, and held a 1.1% Share of Search versus Authorize.net’s 0.4%.
- The lead changed hands once in the 11 months ending August 2026: Braintree took it in August 2026.
- Across the 11 months ending August 2026, Authorize.net’s estimated Share of Search among payment gateways worldwide moved from 0.49% to 0.4%, and its estimated monthly branded searches moved from 16.4K to 13.4K.
- Across the 11 months ending August 2026, Braintree’s estimated Share of Search among payment gateways worldwide moved from 0.22% to 1.1%, and its estimated monthly branded searches moved from 7.2K to 37.9K.

## How did search popularity change for payment gateways worldwide in August 2026?

- In August 2026, Braintree overtook Authorize.net to rank 4th among payment gateways worldwide, at 1.1%.
- Estimated monthly branded searches for Authorize.net worldwide fell 18.3% over 11 measured months, from 16.4K to 13.4K in August 2026.

## Month by month

| Month | Authorize.net estimated searches | Authorize.net Share of Search | Authorize.net rank | Braintree estimated searches | Braintree Share of Search | Braintree rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 16.4K | 0.49% | 4 | 7.2K | 0.22% | 5 |
| Nov 2025 | 16.4K | 0.5% | 4 | 7.9K | 0.24% | 5 |
| Dec 2025 | 13.7K | 0.49% | 4 | 6.8K | 0.25% | 5 |
| Jan 2026 | 16.4K | 0.49% | 4 | 7.7K | 0.23% | 5 |
| Feb 2026 | 13.7K | 0.41% | 4 | 7.9K | 0.24% | 5 |
| Mar 2026 | 16.7K | 0.42% | 4 | 7.9K | 0.2% | 5 |
| Apr 2026 | 13.7K | 0.41% | 4 | 7.6K | 0.23% | 5 |
| May 2026 | 13.4K | 0.4% | 4 | 6.8K | 0.21% | 5 |
| Jun 2026 | 13.4K | 0.39% | 4 | 7K | 0.2% | 5 |
| Jul 2026 | 13.4K | 0.41% | 4 | 6.5K | 0.2% | 5 |
| Aug 2026 | 13.4K | 0.4% | 5 | 37.9K | 1.1% | 4 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Authorize.net’s and Braintree’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Authorize.net**: Measured on the search terms “authorize net” and “authorizenet”, summed into one figure.
- **Braintree**: Measured on the search terms “braintree checkout”, “braintree fees”, “braintree gateway”, “braintree merchant account”, “braintree payment”, “braintree payment gateway”, “braintree payment processing”, “braintree payments”, “braintree paypal”, “braintree pricing”, “braintreegateway”, “checkout braintree” and “paypal braintree”, summed into one figure.

- [Authorize.net profile](/demand/global-en/brands/authorize-net)
- [Braintree profile](/demand/global-en/brands/braintree)
- [All payment gateways worldwide](/demand/global-en/categories/payment-gateways): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Authorize.net or Braintree?

In August 2026, Braintree had more branded searches than Authorize.net among payment gateways worldwide. Braintree was estimated to have 37.9K branded searches compared to Authorize.net’s 13.4K, and held a 1.1% Share of Search versus Authorize.net’s 0.4%.

## Cite this page

Brandwave. "Authorize.net vs Braintree: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/authorize-net-vs-braintree

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/authorize-net-vs-braintree. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.