--- title: "Attio vs Microsoft Dynamics 365: Which is more popular by branded search?" description: "Which is more popular in search, Attio or Microsoft Dynamics 365? Compare estimated monthly branded-search demand and Share of Search inside the CRM platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/attio-vs-dynamics-365" publisher: "Brandwave" --- # Attio vs Microsoft Dynamics 365: Which is more popular by branded search? Which is more popular in search, Attio or Microsoft Dynamics 365? Compare estimated monthly branded-search demand and Share of Search inside the CRM platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Attio and Microsoft Dynamics 365 - **Competitive set**: CRM platforms - **Market**: Global - **Month measured**: Aug 2026 - **Attio Share of Search**: 1.8% - **Microsoft Dynamics 365 Share of Search**: 0.81% ## Which is more popular in search, Attio or Microsoft Dynamics 365? - In August 2026, Attio had more branded searches than Microsoft Dynamics 365 among CRM platforms worldwide. Attio was estimated to have 88.9K branded searches compared to Microsoft Dynamics 365’s 40.3K, and held a 1.8% Share of Search versus Microsoft Dynamics 365’s 0.81%. - Attio was ahead of Microsoft Dynamics 365 in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, Attio’s estimated Share of Search among CRM platforms worldwide moved from 0.92% to 1.8%, and its estimated monthly branded searches moved from 51K to 88.9K. - Across the 11 months ending August 2026, Microsoft Dynamics 365’s estimated Share of Search among CRM platforms worldwide moved from 0.83% to 0.81%, and its estimated monthly branded searches moved from 45.9K to 40.3K. ## How did search popularity change for CRM platforms worldwide in August 2026? - Estimated monthly branded searches for Attio worldwide rose 74.2% over 11 measured months, from 51K to 88.9K in August 2026. - Estimated monthly branded searches for Microsoft Dynamics 365 worldwide fell 12.1% over 11 measured months, from 45.9K to 40.3K in August 2026. ## Month by month | Month | Attio estimated searches | Attio Share of Search | Attio rank | Microsoft Dynamics 365 estimated searches | Microsoft Dynamics 365 Share of Search | Microsoft Dynamics 365 rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 51K | 0.92% | 5 | 45.9K | 0.83% | 6 | | Nov 2025 | 49.5K | 1.1% | 5 | 39.5K | 0.85% | 6 | | Dec 2025 | 49.4K | 1.2% | 5 | 34.5K | 0.82% | 6 | | Jan 2026 | 60.4K | 1.1% | 5 | 42.1K | 0.77% | 7 | | Feb 2026 | 73.2K | 1.4% | 5 | 42K | 0.8% | 6 | | Mar 2026 | 75.6K | 1.3% | 5 | 51.9K | 0.91% | 6 | | Apr 2026 | 89K | 1.6% | 5 | 39.2K | 0.72% | 6 | | May 2026 | 88.9K | 1.7% | 5 | 48K | 0.93% | 6 | | Jun 2026 | 89.8K | 1.6% | 5 | 52.6K | 0.93% | 6 | | Jul 2026 | 106K | 2% | 5 | 51.1K | 0.97% | 6 | | Aug 2026 | 88.9K | 1.8% | 5 | 40.3K | 0.81% | 6 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Attio’s and Microsoft Dynamics 365’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Attio**: Measured on the search terms “attio”, “attio ai”, “attio app”, “attio apps”, “attio call intelligence”, “attio chrome extension”, “attio crm”, “attio crm pricing”, “attio demo”, “attio desktop app”, “attio download”, “attio extension”, “attio forms”, “attio pricing”, “attio sequences”, “attio workflow” and “attio workflows”, summed into one figure. - **Microsoft Dynamics 365**: Measured on the search terms “365 dynamics crm”, “crm dynamics 365”, “crm for dynamics 365”, “crm in dynamics 365”, “dynamics 365 crm”, “dynamics 365 crm pricing”, “dynamics 365 customer insights”, “dynamics 365 customer relationship management”, “dynamics 365 for crm”, “dynamics 365 marketing”, “dynamics 365 sale”, “dynamics 365 sales”, “dynamics 365 sales pricing”, “dynamics crm”, “dynamics crm 365”, “microsoft 365 dynamics crm”, “microsoft crm dynamics 365”, “microsoft dynamics 365 crm”, “microsoft dynamics 365 crm software”, “microsoft dynamics 365 customer relationship management”, “microsoft dynamics 365 for sales”, “microsoft dynamics 365 sales”, “microsoft dynamics 365 sales pricing”, “microsoft dynamics crm”, “microsoft dynamics crm 365”, “ms dynamics 365 crm” and “sales dynamics 365”, summed into one figure. - [Attio profile](/demand/global-en/brands/attio) - [Microsoft Dynamics 365 profile](/demand/global-en/brands/dynamics-365) - [All CRM platforms worldwide](/demand/global-en/categories/crm-platforms): The set both shares are measured inside, 9 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Attio or Microsoft Dynamics 365? In August 2026, Attio had more branded searches than Microsoft Dynamics 365 among CRM platforms worldwide. Attio was estimated to have 88.9K branded searches compared to Microsoft Dynamics 365’s 40.3K, and held a 1.8% Share of Search versus Microsoft Dynamics 365’s 0.81%. ## Cite this page Brandwave. "Attio vs Microsoft Dynamics 365: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/attio-vs-dynamics-365 This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/attio-vs-dynamics-365. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.