--- title: "ASUS vs PlayStation: Which is searched more?" description: "Is ASUS or PlayStation more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Gaming console brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/asus-vs-playstation" publisher: "Brandwave" --- # ASUS vs PlayStation: Which is searched more? Is ASUS or PlayStation more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Gaming console brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: ASUS and PlayStation - **Competitive set**: Gaming console brands - **Market**: Global - **Month measured**: Sep 2026 - **ASUS Share of Search**: 9.1% - **PlayStation Share of Search**: 30.3% ## Is ASUS or PlayStation more popular in search? - In September 2026, PlayStation had more branded searches than ASUS among gaming console brands worldwide. PlayStation had about 6.1 million branded searches, while ASUS had 1.8 million. PlayStation made up 30.3% of all gaming console brand searches we track, and ASUS accounted for 9.1%. - PlayStation was ahead of ASUS in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, ASUS’s share of searches among gaming console brands worldwide moved from 8.6% to 9.1%, and its estimated monthly branded searches held steady at 1.8M. - Across the 12 months ending September 2026, PlayStation’s share of searches among gaming console brands worldwide moved from 23.4% to 30.3%, and its estimated monthly branded searches moved from 5M to 6.1M. ## Top gaming console brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, PlayStation appeared in all five answers. ASUS did not appear in any of the five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | PlayStation | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Xbox | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | Nintendo Switch | 3rd | 3 of 3 | 2 of 2 | 5 of 5 | | ASUS | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Valve | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about gaming console brands - Asked ChatGPT "Which games console brand should I buy?": 1. PlayStation, 2. Xbox, 3. Nintendo Switch - Asked ChatGPT "What are the best games console brands?": 1. PlayStation, 2. Xbox, 3. Nintendo Switch - Asked ChatGPT "What's the best games console brand for a home gaming setup?": 1. PlayStation, 2. Xbox, 3. Nintendo Switch - Searched Google, AI Overview "games console": 1. PlayStation, 2. Xbox, 3. Nintendo Switch - Searched Google, AI Overview "gaming console": 1. PlayStation, 2. Xbox, 3. Nintendo Switch Not named in any answer: ASUS and Valve. Brands are listed in the order each answer named them. The answers were collected in the United States on October 19, 2026. ## How did search popularity change for gaming console brands worldwide in September 2026? - In September 2026, PlayStation gained share of searches among gaming console brands worldwide, from 24.2% to 30.3%. ## Month by month | Month | ASUS estimated searches | ASUS Share of Search | ASUS rank | PlayStation estimated searches | PlayStation Share of Search | PlayStation rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 1.8M | 8.6% | 4 | 5M | 23.4% | 3 | | Nov 2025 | 1.8M | 6.6% | 4 | 6.1M | 22.2% | 3 | | Dec 2025 | 1.8M | 6% | 4 | 7.5M | 24.5% | 3 | | Jan 2026 | 1.8M | 8% | 4 | 5M | 21.8% | 3 | | Feb 2026 | 1.8M | 9.7% | 4 | 5M | 26.4% | 2 | | Mar 2026 | 1.8M | 9.6% | 4 | 5M | 26.2% | 2 | | Apr 2026 | 1.5M | 7.7% | 4 | 5M | 25.8% | 3 | | May 2026 | 1.5M | 7.7% | 4 | 5M | 25.6% | 3 | | Jun 2026 | 1.8M | 7.7% | 4 | 5M | 21% | 3 | | Jul 2026 | 1.5M | 6.8% | 4 | 6.1M | 27.6% | 2 | | Aug 2026 | 1.8M | 8.9% | 4 | 5M | 24.2% | 2 | | Sep 2026 | 1.8M | 9.1% | 4 | 6.1M | 30.3% | 2 | ## How each brand is measured Brandwave collects information about searches that people make online using ASUS’s and PlayStation’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **ASUS**: Measured on the search term “asus”. - **PlayStation**: Measured on the search term “playstation”. - [ASUS profile](/demand/global-en/brands/asus) - [PlayStation profile](/demand/global-en/brands/playstation) - [All gaming console brands worldwide](/demand/global-en/categories/gaming-console-brands): The set both shares are measured inside, 5 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is ASUS or PlayStation more popular in search? In September 2026, PlayStation had more branded searches than ASUS among gaming console brands worldwide. PlayStation had about 6.1 million branded searches, while ASUS had 1.8 million. PlayStation made up 30.3% of all gaming console brand searches we track, and ASUS accounted for 9.1%. ## Cite this page Brandwave. "ASUS vs PlayStation: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/asus-vs-playstation This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/asus-vs-playstation. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.