---
title: "ASUS vs D-Link: Which is searched more?"
description: "Is ASUS or D-Link more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Wi-Fi extender brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/asus-vs-d-link"
publisher: "Brandwave"
---

# ASUS vs D-Link: Which is searched more?

Is ASUS or D-Link more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Wi-Fi extender brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: ASUS and D-Link
- **Competitive set**: Wi-Fi extender brands
- **Market**: Global
- **Month measured**: Sep 2026
- **ASUS Share of Search**: 1.9%
- **D-Link Share of Search**: 2.5%

## Is ASUS or D-Link more popular in search?

- In September 2026, D-Link had more branded searches than ASUS among Wi-Fi extender brands worldwide. D-Link had about 7,490 branded searches, while ASUS had 5,820. D-Link made up 2.5% of all Wi-Fi extender brand searches we track, and ASUS accounted for 1.9%.
- D-Link was ahead of ASUS in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, ASUS’s share of searches among Wi-Fi extender brands worldwide moved from 1.8% to 1.9%, and its estimated monthly branded searches held steady at 5.8K.
- Across the 12 months ending September 2026, D-Link’s share of searches among Wi-Fi extender brands worldwide held steady at 2.5%, and its estimated monthly branded searches moved from 7.8K to 7.5K.

## Top Wi-Fi extender brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, ASUS was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. D-Link was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. ASUS was listed before D-Link in every answer that named either.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| TP-Link | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| NETGEAR | 2nd | 3 of 3 | 1 of 2 | 4 of 5 |
| ASUS | 3rd | 2 of 3 | 0 of 2 | 2 of 5 |
| Linksys | 4th | 1 of 3 | 0 of 2 | 1 of 5 |
| D-Link | 5th | 1 of 3 | 0 of 2 | 1 of 5 |
| eero | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Ubiquiti | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Google Nest Wifi | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about Wi-Fi extender brands

- Asked ChatGPT "Which wi-fi extender brand should I buy?": 1. TP-Link, 2. NETGEAR
- Asked ChatGPT "What are the best wi-fi extender brands?": 1. TP-Link, 2. NETGEAR, 3. ASUS, 4. Linksys, 5. D-Link
- Asked ChatGPT "What's the best wi-fi extender brand for better home coverage?": 1. TP-Link, 2. NETGEAR, 3. ASUS
- Searched Google, AI Overview "wifi extender": 1. TP-Link
- Searched Google, AI Overview "mesh wifi extender": 1. TP-Link, 2. NETGEAR

Not named in any answer: eero, Ubiquiti and Google Nest Wifi.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026.

## How did search popularity change for Wi-Fi extender brands worldwide in September 2026?

Neither ASUS nor D-Link moved beyond provider rounding among Wi-Fi extender brands in Sep 2026.

## Month by month

| Month | ASUS estimated searches | ASUS Share of Search | ASUS rank | D-Link estimated searches | D-Link Share of Search | D-Link rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 5.8K | 1.8% | 6 | 7.8K | 2.5% | 5 |
| Nov 2025 | 6.6K | 2% | 6 | 7.9K | 2.4% | 5 |
| Dec 2025 | 6.6K | 2% | 6 | 7.5K | 2.3% | 5 |
| Jan 2026 | 5.8K | 1.8% | 6 | 7.8K | 2.4% | 5 |
| Feb 2026 | 4.8K | 1.8% | 6 | 6.4K | 2.4% | 4 |
| Mar 2026 | 5.4K | 1.9% | 6 | 7.5K | 2.6% | 4 |
| Apr 2026 | 4.7K | 1.7% | 6 | 6.5K | 2.3% | 4 |
| May 2026 | 5.5K | 2% | 6 | 6.4K | 2.3% | 5 |
| Jun 2026 | 5.5K | 1.9% | 6 | 7.5K | 2.5% | 4 |
| Jul 2026 | 5.5K | 1.7% | 6 | 7.5K | 2.3% | 5 |
| Aug 2026 | 6.6K | 2% | 6 | 7.5K | 2.3% | 4 |
| Sep 2026 | 5.8K | 1.9% | 6 | 7.5K | 2.5% | 4 |

## How each brand is measured

Brandwave collects information about searches that people make online using ASUS’s and D-Link’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **ASUS**: Measured on the search terms “asus range extender”, “asus wifi booster” and “asus wifi extender”, summed into one figure.
- **D-Link**: Measured on the search terms “dlink extender”, “dlink range extender”, “dlink wifi booster” and “dlink wifi extender”, summed into one figure.

- [ASUS profile](/demand/global-en/brands/asus)
- [D-Link profile](/demand/global-en/brands/d-link)
- [All Wi-Fi extender brands worldwide](/demand/global-en/categories/wi-fi-extender-brands): The set both shares are measured inside, 8 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is ASUS or D-Link more popular in search?

In September 2026, D-Link had more branded searches than ASUS among Wi-Fi extender brands worldwide. D-Link had about 7,490 branded searches, while ASUS had 5,820. D-Link made up 2.5% of all Wi-Fi extender brand searches we track, and ASUS accounted for 1.9%.

## Cite this page

Brandwave. "ASUS vs D-Link: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/asus-vs-d-link

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/asus-vs-d-link. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
