--- title: "ARS vs Stihl: Which is searched more?" description: "Is ARS or Stihl more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Pruning saw brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/ars-vs-stihl" publisher: "Brandwave" --- # ARS vs Stihl: Which is searched more? Is ARS or Stihl more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Pruning saw brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: ARS and Stihl - **Competitive set**: Pruning saw brands - **Market**: Global - **Month measured**: Sep 2026 - **ARS Share of Search**: <0.01% - **Stihl Share of Search**: 30.5% ## Is ARS or Stihl more popular in search? - In September 2026, Stihl had more branded searches than ARS among pruning saw brands worldwide. Stihl had about 823,000 branded searches, while ARS had 210. Stihl made up 30.5% of all pruning saw brand searches we track, and ARS accounted for <0.01%. - Stihl was ahead of ARS in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, ARS’s share of searches among pruning saw brands worldwide held steady at <0.01%, and its estimated monthly branded searches held steady at 210. - Across the 12 months ending September 2026, Stihl’s share of searches among pruning saw brands worldwide moved from 26.6% to 30.5%, and its estimated monthly branded searches held steady at 823K. ## Top pruning saw brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, ARS was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Stihl did not appear in any of the five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Silky | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | ARS | 2nd | 3 of 3 | 1 of 2 | 4 of 5 | | Felco | 3rd | 3 of 3 | 0 of 2 | 3 of 5 | | Fiskars | 4th | 3 of 3 | 1 of 2 | 4 of 5 | | Makita | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Stihl | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | DeWalt | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | WORX | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about pruning saw brands - Asked ChatGPT "Which pruning saw brand should I buy?": 1. Silky, 2. ARS, 3. Felco, 4. Fiskars - Asked ChatGPT "What are the best pruning saw brands?": 1. Silky, 2. ARS, 3. Felco, 4. Fiskars - Asked ChatGPT "What's the best pruning saw brand for garden pruning?": 1. Silky, 2. ARS, 3. Felco, 4. Fiskars - Searched Google, AI Overview "best pruning saw": 1. Silky, 2. Fiskars, 3. ARS - Searched Google, AI Overview "hand pruning saw": 1. Silky Not named in any answer: Makita, Stihl, DeWalt and WORX. Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How did search popularity change for pruning saw brands worldwide in September 2026? Neither ARS nor Stihl moved beyond provider rounding among pruning saw brands in Sep 2026. ## Month by month | Month | ARS estimated searches | ARS Share of Search | ARS rank | Stihl estimated searches | Stihl Share of Search | Stihl rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 210 | <0.01% | 8 | 823K | 26.6% | 2 | | Nov 2025 | 210 | <0.01% | 8 | 823K | 24.9% | 3 | | Dec 2025 | 210 | <0.01% | 8 | 823K | 27.1% | 3 | | Jan 2026 | 210 | <0.01% | 7 | 823K | 30.7% | 2 | | Feb 2026 | 210 | <0.01% | 8 | 823K | 31.1% | 2 | | Mar 2026 | 210 | <0.01% | 8 | 1M | 32.6% | 2 | | Apr 2026 | 170 | <0.01% | 8 | 1M | 34.5% | 1 | | May 2026 | 170 | <0.01% | 8 | 1M | 34.3% | 1 | | Jun 2026 | 140 | <0.01% | 8 | 1M | 34.9% | 1 | | Jul 2026 | 170 | <0.01% | 8 | 823K | 34.3% | 1 | | Aug 2026 | 170 | <0.01% | 8 | 823K | 30.3% | 2 | | Sep 2026 | 210 | <0.01% | 8 | 823K | 30.5% | 2 | ## How each brand is measured Brandwave collects information about searches that people make online using ARS’s and Stihl’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **ARS**: Measured on the search term “ars pruning saw”. - **Stihl**: Measured on the search term “stihl”. - [ARS profile](/demand/global-en/brands/ars) - [Stihl profile](/demand/global-en/brands/stihl) - [All pruning saw brands worldwide](/demand/global-en/categories/pruning-saw-brands): The set both shares are measured inside, 8 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is ARS or Stihl more popular in search? In September 2026, Stihl had more branded searches than ARS among pruning saw brands worldwide. Stihl had about 823,000 branded searches, while ARS had 210. Stihl made up 30.5% of all pruning saw brand searches we track, and ARS accounted for <0.01%. ## Cite this page Brandwave. "ARS vs Stihl: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/ars-vs-stihl This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/ars-vs-stihl. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.