---
title: "Arista Networks vs Cisco: Which is searched more?"
description: "Is Arista Networks or Cisco more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Network switch brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/arista-networks-vs-cisco-certification"
publisher: "Brandwave"
---

# Arista Networks vs Cisco: Which is searched more?

Is Arista Networks or Cisco more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Network switch brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Arista Networks and Cisco
- **Competitive set**: Network switch brands
- **Market**: Global
- **Month measured**: Sep 2026
- **Arista Networks Share of Search**: 14.8%
- **Cisco Share of Search**: 1.9%

## Is Arista Networks or Cisco more popular in search?

- In September 2026, Arista Networks had more branded searches than Cisco among network switch brands worldwide. Arista Networks had about 169,000 branded searches, while Cisco had 22,200. Arista Networks made up 14.8% of all network switch brand searches we track, and Cisco accounted for 1.9%.
- Arista Networks was ahead of Cisco in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Arista Networks’ share of searches among network switch brands worldwide moved from 14.6% to 14.8%, and its estimated monthly branded searches moved from 205K to 169K.
- Across the 12 months ending September 2026, Cisco’s share of searches among network switch brands worldwide held steady at 1.9%, and its estimated monthly branded searches moved from 27.1K to 22.2K.

## Top network switch brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Cisco was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Arista Networks was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Cisco was listed before Arista Networks in every answer that named either.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| TP-Link | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| NETGEAR | 2nd | 3 of 3 | 2 of 2 | 5 of 5 |
| Ubiquiti | 3rd | 3 of 3 | 2 of 2 | 5 of 5 |
| Cisco | 4th | 2 of 3 | 1 of 2 | 3 of 5 |
| Juniper Networks | 5th | 1 of 3 | 1 of 2 | 2 of 5 |
| Arista Networks | 6th | 1 of 3 | 1 of 2 | 2 of 5 |
| D-Link | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Zyxel | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about network switch brands

- Asked ChatGPT "Which network switch brand should I buy?": 1. TP-Link, 2. NETGEAR, 3. Ubiquiti, 4. Cisco
- Asked ChatGPT "What are the best network switch brands?": 1. Ubiquiti, 2. Cisco, 3. TP-Link, 4. Juniper Networks, 5. NETGEAR, 6. Arista Networks
- Asked ChatGPT "What's the best network switch brand for a home network?": 1. TP-Link, 2. NETGEAR, 3. Ubiquiti
- Searched Google, AI Overview "network switch brands": 1. TP-Link, 2. NETGEAR, 3. Ubiquiti, 4. Cisco, 5. Arista Networks, 6. Juniper Networks
- Searched Google, AI Overview "best network switch": 1. TP-Link, 2. NETGEAR, 3. Ubiquiti

Not named in any answer: D-Link and Zyxel.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026.

## How did search popularity change for network switch brands worldwide in September 2026?

- Estimated monthly branded searches for Cisco worldwide fell 18.1% over 12 measured months, from 27.1K to 22.2K in September 2026.
- Estimated monthly branded searches for Arista Networks worldwide fell 17.5% over 12 measured months, from 205K to 169K in September 2026.

## Month by month

| Month | Arista Networks estimated searches | Arista Networks Share of Search | Arista Networks rank | Cisco estimated searches | Cisco Share of Search | Cisco rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 205K | 14.6% | 2 | 27.1K | 1.9% | 8 |
| Nov 2025 | 169K | 12.2% | 2 | 27.1K | 2% | 8 |
| Dec 2025 | 205K | 14.8% | 2 | 22.2K | 1.6% | 8 |
| Jan 2026 | 169K | 12.5% | 2 | 22.2K | 1.6% | 8 |
| Feb 2026 | 169K | 14.6% | 2 | 27.1K | 2.3% | 8 |
| Mar 2026 | 169K | 12.6% | 2 | 27.1K | 2% | 8 |
| Apr 2026 | 169K | 14.9% | 2 | 22.2K | 2% | 8 |
| May 2026 | 205K | 17.3% | 2 | 22.2K | 1.9% | 8 |
| Jun 2026 | 169K | 14.6% | 2 | 22.2K | 1.9% | 8 |
| Jul 2026 | 169K | 14.6% | 2 | 22.2K | 1.9% | 8 |
| Aug 2026 | 169K | 14.6% | 2 | 22.2K | 1.9% | 8 |
| Sep 2026 | 169K | 14.8% | 2 | 22.2K | 1.9% | 8 |

## How each brand is measured

Brandwave collects information about searches that people make online using Arista Networks’ and Cisco’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Arista Networks**: Measured on the search terms “arista networks” and “arista switch”, summed into one figure.
- **Cisco**: Measured on the search terms “cisco switch” and “cisco switches”, summed into one figure.

- [Arista Networks profile](/demand/global-en/brands/arista-networks)
- [Cisco profile](/demand/global-en/brands/cisco-certification)
- [All network switch brands worldwide](/demand/global-en/categories/network-switch-brands): The set both shares are measured inside, 8 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Arista Networks or Cisco more popular in search?

In September 2026, Arista Networks had more branded searches than Cisco among network switch brands worldwide. Arista Networks had about 169,000 branded searches, while Cisco had 22,200. Arista Networks made up 14.8% of all network switch brand searches we track, and Cisco accounted for 1.9%.

## Cite this page

Brandwave. "Arista Networks vs Cisco: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/arista-networks-vs-cisco-certification

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/arista-networks-vs-cisco-certification. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
