---
title: "Ardell vs Huda Beauty: Which is searched more?"
description: "Is Ardell or Huda Beauty more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the False eyelash brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/ardell-vs-huda-beauty"
publisher: "Brandwave"
---

# Ardell vs Huda Beauty: Which is searched more?

Is Ardell or Huda Beauty more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the False eyelash brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Ardell and Huda Beauty
- **Competitive set**: False eyelash brands
- **Market**: Global
- **Month measured**: Sep 2026
- **Ardell Share of Search**: 24.1%
- **Huda Beauty Share of Search**: 1.7%

## Is Ardell or Huda Beauty more popular in search?

- In September 2026, Ardell had more branded searches than Huda Beauty among false eyelash brands worldwide. Ardell had about 22,200 branded searches, while Huda Beauty had 1,600. Ardell made up 24.1% of all false eyelash brand searches we track, and Huda Beauty accounted for 1.7%.
- Ardell was ahead of Huda Beauty in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Ardell’s share of searches among false eyelash brands worldwide moved from 19.5% to 24.1%, and its estimated monthly branded searches held steady at 22.2K.
- Across the 12 months ending September 2026, Huda Beauty’s share of searches among false eyelash brands worldwide moved from 2.6% to 1.7%, and its estimated monthly branded searches moved from 2.9K to 1.6K.

## How did search popularity change for false eyelash brands worldwide in September 2026?

- Estimated monthly branded searches for Huda Beauty worldwide fell 44.8% over 12 measured months, from 2.9K to 1.6K in September 2026.

## Month by month

| Month | Ardell estimated searches | Ardell Share of Search | Ardell rank | Huda Beauty estimated searches | Huda Beauty Share of Search | Huda Beauty rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 22.2K | 19.5% | 4 | 2.9K | 2.6% | 6 |
| Nov 2025 | 22.2K | 18.5% | 4 | 2.9K | 2.4% | 6 |
| Dec 2025 | 22.2K | 18.5% | 4 | 2.9K | 2.4% | 6 |
| Jan 2026 | 22.2K | 21.5% | 2 | 2.4K | 2.3% | 6 |
| Feb 2026 | 18.1K | 19.3% | 3 | 1.9K | 2% | 7 |
| Mar 2026 | 27.1K | 26.3% | 1 | 1.9K | 1.8% | 7 |
| Apr 2026 | 27.1K | 26% | 1 | 1.9K | 1.8% | 7 |
| May 2026 | 22.2K | 22.4% | 2 | 1.6K | 1.6% | 7 |
| Jun 2026 | 18.1K | 21.2% | 3 | 1.6K | 1.9% | 7 |
| Jul 2026 | 22.2K | 24.9% | 1 | 1.6K | 1.8% | 7 |
| Aug 2026 | 22.2K | 23.7% | 1 | 1.6K | 1.7% | 7 |
| Sep 2026 | 22.2K | 24.1% | 1 | 1.6K | 1.7% | 7 |

## How each brand is measured

Brandwave collects information about searches that people make online using Ardell’s and Huda Beauty’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Ardell**: Measured on the search term “ardell lashes”.
- **Huda Beauty**: Measured on the search term “huda beauty lashes”.

- [Ardell profile](/demand/global-en/brands/ardell)
- [Huda Beauty profile](/demand/global-en/brands/huda-beauty)
- [All false eyelash brands worldwide](/demand/global-en/categories/false-eyelash-brands): The set both shares are measured inside, 7 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Ardell or Huda Beauty more popular in search?

In September 2026, Ardell had more branded searches than Huda Beauty among false eyelash brands worldwide. Ardell had about 22,200 branded searches, while Huda Beauty had 1,600. Ardell made up 24.1% of all false eyelash brand searches we track, and Huda Beauty accounted for 1.7%.

## Cite this page

Brandwave. "Ardell vs Huda Beauty: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/ardell-vs-huda-beauty

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/ardell-vs-huda-beauty. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.