---
title: "Arctic vs Carlson: Which is searched more?"
description: "Which is more popular in search, Arctic or Carlson? Compare estimated monthly branded-search demand and Share of Search inside the Cod liver oil brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/arctic-vs-carlson"
publisher: "Brandwave"
---

# Arctic vs Carlson: Which is searched more?

Which is more popular in search, Arctic or Carlson? Compare estimated monthly branded-search demand and Share of Search inside the Cod liver oil brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Arctic and Carlson
- **Competitive set**: Cod liver oil brands
- **Market**: Global
- **Month measured**: Sep 2026
- **Arctic Share of Search**: 48.4%
- **Carlson Share of Search**: 8%

## Which is more popular in search, Arctic or Carlson?

- In September 2026, Arctic had more branded searches than Carlson among cod liver oil brands worldwide. Arctic was estimated to have 201K branded searches compared to Carlson’s 33.1K, and held a 48.4% Share of Search versus Carlson’s 8%.
- Arctic was ahead of Carlson in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Arctic’s estimated Share of Search among cod liver oil brands worldwide moved from 50.5% to 48.4%, and its estimated monthly branded searches moved from 246K to 201K.
- Across the 12 months ending September 2026, Carlson’s estimated Share of Search among cod liver oil brands worldwide moved from 8.3% to 8%, and its estimated monthly branded searches moved from 40.5K to 33.1K.

## How did search popularity change for cod liver oil brands worldwide in September 2026?

- Estimated monthly branded searches for Arctic worldwide fell 18.3% over 12 measured months, from 246K to 201K in September 2026.
- Estimated monthly branded searches for Carlson worldwide fell 18.3% over 12 measured months, from 40.5K to 33.1K in September 2026.

## Month by month

| Month | Arctic estimated searches | Arctic Share of Search | Arctic rank | Carlson estimated searches | Carlson Share of Search | Carlson rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 246K | 50.5% | 1 | 40.5K | 8.3% | 4 |
| Nov 2025 | 246K | 52.6% | 1 | 40.5K | 8.7% | 4 |
| Dec 2025 | 301K | 57.6% | 1 | 40.5K | 7.8% | 4 |
| Jan 2026 | 368K | 61.2% | 1 | 33.1K | 5.5% | 4 |
| Feb 2026 | 246K | 55.5% | 1 | 33.1K | 7.5% | 4 |
| Mar 2026 | 246K | 49.6% | 1 | 49.5K | 10% | 4 |
| Apr 2026 | 201K | 45.5% | 1 | 40.5K | 9.2% | 4 |
| May 2026 | 246K | 53.5% | 1 | 33.1K | 7.2% | 4 |
| Jun 2026 | 201K | 48.4% | 1 | 33.1K | 8% | 4 |
| Jul 2026 | 246K | 53.5% | 1 | 33.1K | 7.2% | 4 |
| Aug 2026 | 201K | 48.4% | 1 | 33.1K | 8% | 4 |
| Sep 2026 | 201K | 48.4% | 1 | 33.1K | 8% | 4 |

## How each brand is measured

Brandwave collects information about searches that people make online using Arctic’s and Carlson’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Arctic**: Measured on the search term “arctic”.
- **Carlson**: Measured on the search term “carlson”.

- [Arctic profile](/demand/global-en/brands/arctic)
- [Carlson profile](/demand/global-en/brands/carlson)
- [All cod liver oil brands worldwide](/demand/global-en/categories/cod-liver-oil-brands): The set both shares are measured inside, 4 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Arctic or Carlson?

In September 2026, Arctic had more branded searches than Carlson among cod liver oil brands worldwide. Arctic was estimated to have 201K branded searches compared to Carlson’s 33.1K, and held a 48.4% Share of Search versus Carlson’s 8%.

## Cite this page

Brandwave. "Arctic vs Carlson: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/arctic-vs-carlson

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/arctic-vs-carlson. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.