---
title: "Arc'teryx vs Macpac: Which is more popular by branded search?"
description: "Which is more popular in search, Arc'teryx or Macpac? Compare estimated monthly branded-search demand and Share of Search inside the Rain jacket brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/arcteryx-vs-macpac"
publisher: "Brandwave"
---

# Arc'teryx vs Macpac: Which is more popular by branded search?

Which is more popular in search, Arc'teryx or Macpac? Compare estimated monthly branded-search demand and Share of Search inside the Rain jacket brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Arc'teryx and Macpac
- **Competitive set**: Rain jacket brands
- **Market**: Global
- **Month measured**: Aug 2026
- **Arc'teryx Share of Search**: 24.8%
- **Macpac Share of Search**: 2.2%

## Which is more popular in search, Arc'teryx or Macpac?

- In August 2026, Arc'teryx had more branded searches than Macpac among rain jacket brands worldwide. Arc'teryx was estimated to have 1.8M branded searches compared to Macpac’s 165K, and held a 24.8% Share of Search versus Macpac’s 2.2%.
- Arc'teryx was ahead of Macpac in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Arc'teryx’s estimated Share of Search among rain jacket brands worldwide moved from 24.9% to 24.8%, and its estimated monthly branded searches moved from 2.7M to 1.8M.
- Across the 11 months ending August 2026, Macpac’s estimated Share of Search among rain jacket brands worldwide moved from 1.2% to 2.2%, and its estimated monthly branded searches moved from 135K to 165K.

## How did search popularity change for rain jacket brands worldwide in August 2026?

- In August 2026, Arc'teryx overtook The North Face to rank 2nd among rain jacket brands worldwide, at 24.8%.
- In August 2026, Macpac lost estimated Share of Search among rain jacket brands worldwide, from 2.8% to 2.2%.

## Month by month

| Month | Arc'teryx estimated searches | Arc'teryx Share of Search | Arc'teryx rank | Macpac estimated searches | Macpac Share of Search | Macpac rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 2.7M | 24.9% | 3 | 135K | 1.2% | 5 |
| Nov 2025 | 4.1M | 27.1% | 3 | 201K | 1.3% | 5 |
| Dec 2025 | 4.1M | 30.8% | 1 | 201K | 1.5% | 5 |
| Jan 2026 | 3.4M | 27.1% | 3 | 165K | 1.3% | 5 |
| Feb 2026 | 2.2M | 24.8% | 3 | 135K | 1.5% | 5 |
| Mar 2026 | 1.8M | 21.8% | 3 | 165K | 2% | 5 |
| Apr 2026 | 1.5M | 22.2% | 2 | 201K | 3% | 5 |
| May 2026 | 1.5M | 21.1% | 3 | 201K | 2.8% | 5 |
| Jun 2026 | 1.5M | 21.5% | 2 | 246K | 3.5% | 5 |
| Jul 2026 | 1.5M | 21.1% | 3 | 201K | 2.8% | 5 |
| Aug 2026 | 1.8M | 24.8% | 2 | 165K | 2.2% | 5 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Arc'teryx’s and Macpac’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Arc'teryx**: Measured on the search term “arcteryx”.
- **Macpac**: Measured on the search term “macpac”.

- [Arc'teryx profile](/demand/global-en/brands/arcteryx)
- [Macpac profile](/demand/global-en/brands/macpac)
- [All rain jacket brands worldwide](/demand/global-en/categories/rain-jacket-brands): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Arc'teryx or Macpac?

In August 2026, Arc'teryx had more branded searches than Macpac among rain jacket brands worldwide. Arc'teryx was estimated to have 1.8M branded searches compared to Macpac’s 165K, and held a 24.8% Share of Search versus Macpac’s 2.2%.

## Cite this page

Brandwave. "Arc'teryx vs Macpac: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/arcteryx-vs-macpac

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/arcteryx-vs-macpac. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.