---
title: "Archive vs Modash: Which is searched more?"
description: "Is Archive or Modash more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Creator CRM platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/archive-social-vs-modash"
publisher: "Brandwave"
---

# Archive vs Modash: Which is searched more?

Is Archive or Modash more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Creator CRM platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Archive and Modash
- **Competitive set**: Creator CRM platforms
- **Market**: Global
- **Month measured**: Sep 2026
- **Archive Share of Search**: 0.29%
- **Modash Share of Search**: 16.4%

## Is Archive or Modash more popular in search?

- In September 2026, Modash had more branded searches than Archive among creator CRM platforms worldwide. Modash had about 41,200 branded searches, while Archive had 720. Modash made up 16.4% of all creator CRM platform searches we track, and Archive accounted for 0.29%.
- Modash was ahead of Archive in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Archive’s share of searches among creator CRM platforms worldwide moved from 0.35% to 0.29%, and its estimated monthly branded searches moved from 880 to 720.
- Across the 12 months ending September 2026, Modash’s share of searches among creator CRM platforms worldwide moved from 13.5% to 16.4%, and its estimated monthly branded searches moved from 33.6K to 41.2K.

## Top creator CRM platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Modash was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Archive did not appear in any of the five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Modash | 1st | 3 of 3 | 1 of 2 | 4 of 5 |
| Passionfroot | 2nd | 2 of 3 | 0 of 2 | 2 of 5 |
| Aspire | 3rd | 2 of 3 | 1 of 2 | 3 of 5 |
| GRIN | 4th | 3 of 3 | 0 of 2 | 3 of 5 |
| CreatorIQ | 5th | 2 of 3 | 1 of 2 | 3 of 5 |
| Upfluence | 6th | 1 of 3 | 1 of 2 | 2 of 5 |
| SARAL | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| AhaCreator | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Launchmetrics | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Traackr | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Influencer Hero | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Later Influence | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Archive | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| insightIQ | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about creator CRM platforms

- Asked ChatGPT "Which creator CRM should I use?": 1. Passionfroot, 2. Modash, 3. GRIN
- Asked ChatGPT "What are the best creator CRMs?": 1. Passionfroot, 2. GRIN, 3. Modash, 4. CreatorIQ, 5. Aspire
- Asked ChatGPT "What's the best creator CRM for creator outreach?": 1. Modash, 2. Aspire, 3. GRIN, 4. Upfluence, 5. CreatorIQ
- Searched Google, AI Overview "creator crm": 1. CreatorIQ, 2. Aspire, 3. Upfluence, 4. Modash
- Searched Google, AI Overview "creator contact management": named none of the brands we track

Not named in any answer: SARAL, AhaCreator, Launchmetrics, Traackr, Influencer Hero, Later Influence, Archive and insightIQ.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026.

## How did search popularity change for creator CRM platforms worldwide in September 2026?

- In September 2026, Modash lost share of searches among creator CRM platforms worldwide, from 19% to 16.4%.
- Estimated monthly branded searches for Archive worldwide fell 18.2% over 12 measured months, from 880 to 720 in September 2026.

## Month by month

| Month | Archive estimated searches | Archive Share of Search | Archive rank | Modash estimated searches | Modash Share of Search | Modash rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 880 | 0.35% | 11 | 33.6K | 13.5% | 2 |
| Nov 2025 | 720 | 0.31% | 11 | 33.7K | 14.3% | 2 |
| Dec 2025 | 720 | 0.28% | 11 | 33.7K | 13.2% | 2 |
| Jan 2026 | 880 | 0.38% | 11 | 50.2K | 21.6% | 2 |
| Feb 2026 | 720 | 0.35% | 12 | 41.2K | 20.2% | 2 |
| Mar 2026 | 880 | 0.4% | 12 | 50.5K | 23% | 2 |
| Apr 2026 | 880 | 0.33% | 12 | 50.8K | 19% | 2 |
| May 2026 | 720 | 0.35% | 12 | 50.5K | 24.4% | 2 |
| Jun 2026 | 720 | 0.26% | 12 | 41.4K | 15% | 2 |
| Jul 2026 | 720 | 0.27% | 12 | 50.4K | 19.1% | 2 |
| Aug 2026 | 720 | 0.33% | 12 | 41.4K | 19% | 2 |
| Sep 2026 | 720 | 0.29% | 12 | 41.2K | 16.4% | 2 |

## How each brand is measured

Brandwave collects information about searches that people make online using Archive’s and Modash’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Archive**: Measured on the search term “archive social”.
- **Modash**: Measured on the search terms “modash” and “modash influencer”, summed into one figure.

- [Archive profile](/demand/global-en/brands/archive-social)
- [Modash profile](/demand/global-en/brands/modash)
- [All creator CRM platforms worldwide](/demand/global-en/categories/creator-crm-platforms): The set both shares are measured inside, 14 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Archive or Modash more popular in search?

In September 2026, Modash had more branded searches than Archive among creator CRM platforms worldwide. Modash had about 41,200 branded searches, while Archive had 720. Modash made up 16.4% of all creator CRM platform searches we track, and Archive accounted for 0.29%.

## Cite this page

Brandwave. "Archive vs Modash: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/archive-social-vs-modash

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/archive-social-vs-modash. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
