---
title: "Archive vs insightIQ: Which is searched more?"
description: "Which is more popular in search, Archive or insightIQ? Compare estimated monthly branded-search demand and Share of Search inside the Creator CRM platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/archive-social-vs-insightiq"
publisher: "Brandwave"
---

# Archive vs insightIQ: Which is searched more?

Which is more popular in search, Archive or insightIQ? Compare estimated monthly branded-search demand and Share of Search inside the Creator CRM platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Archive and insightIQ
- **Competitive set**: Creator CRM platforms
- **Market**: Global
- **Month measured**: Aug 2026
- **Archive Share of Search**: 0.58%
- **insightIQ Share of Search**: 0.39%

## Which is more popular in search, Archive or insightIQ?

- In August 2026, Archive had more branded searches than insightIQ among creator CRM platforms worldwide. Archive was estimated to have 720 branded searches compared to insightIQ’s 480, and held a 0.58% Share of Search versus insightIQ’s 0.39%.
- Archive was ahead of insightIQ in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Archive’s estimated Share of Search among creator CRM platforms worldwide moved from 0.63% to 0.58%, and its estimated monthly branded searches moved from 880 to 720.
- Across the 11 months ending August 2026, insightIQ’s estimated Share of Search among creator CRM platforms worldwide moved from 0.28% to 0.39%, and its estimated monthly branded searches moved from 390 to 480.

## How did search popularity change for creator CRM platforms worldwide in August 2026?

- Estimated monthly branded searches for insightIQ worldwide rose 23.1% over 11 measured months, from 390 to 480 in August 2026.
- Estimated monthly branded searches for Archive worldwide fell 18.2% over 11 measured months, from 880 to 720 in August 2026.

## Month by month

| Month | Archive estimated searches | Archive Share of Search | Archive rank | insightIQ estimated searches | insightIQ Share of Search | insightIQ rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 880 | 0.63% | 3 | 390 | 0.28% | 4 |
| Nov 2025 | 720 | 0.52% | 3 | 390 | 0.28% | 4 |
| Dec 2025 | 720 | 0.43% | 3 | 320 | 0.19% | 4 |
| Jan 2026 | 880 | 0.77% | 3 | 390 | 0.34% | 4 |
| Feb 2026 | 720 | 0.75% | 4 | 390 | 0.41% | 5 |
| Mar 2026 | 880 | 0.88% | 4 | 480 | 0.48% | 5 |
| Apr 2026 | 880 | 0.6% | 4 | 390 | 0.27% | 5 |
| May 2026 | 720 | 0.72% | 4 | 480 | 0.48% | 5 |
| Jun 2026 | 720 | 0.4% | 4 | 480 | 0.27% | 5 |
| Jul 2026 | 720 | 0.48% | 4 | 480 | 0.32% | 5 |
| Aug 2026 | 720 | 0.58% | 4 | 480 | 0.39% | 5 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Archive’s and insightIQ’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Archive**: Measured on the search term “archive social”.
- **insightIQ**: Measured on the search term “insight iq”.

- [Archive profile](/demand/global-en/brands/archive-social)
- [insightIQ profile](/demand/global-en/brands/insightiq)
- [All creator CRM platforms worldwide](/demand/global-en/categories/creator-crm-platforms): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Archive or insightIQ?

In August 2026, Archive had more branded searches than insightIQ among creator CRM platforms worldwide. Archive was estimated to have 720 branded searches compared to insightIQ’s 480, and held a 0.58% Share of Search versus insightIQ’s 0.39%.

## Cite this page

Brandwave. "Archive vs insightIQ: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/archive-social-vs-insightiq

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/archive-social-vs-insightiq. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.