--- title: "Archive vs GRIN: Which is searched more?" description: "Is Archive or GRIN more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Creator CRM platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/archive-social-vs-grin" publisher: "Brandwave" --- # Archive vs GRIN: Which is searched more? Is Archive or GRIN more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Creator CRM platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Archive and GRIN - **Competitive set**: Creator CRM platforms - **Market**: Global - **Month measured**: Sep 2026 - **Archive Share of Search**: 0.29% - **GRIN Share of Search**: 0.29% ## Is Archive or GRIN more popular in search? - In September 2026, Archive and GRIN were level in searches among creator CRM platforms worldwide, with an estimated 720 branded searches each, at 0.29% of the total each. - Archive was ahead of GRIN in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Archive’s share of searches among creator CRM platforms worldwide moved from 0.35% to 0.29%, and its estimated monthly branded searches moved from 880 to 720. - Across the 12 months ending September 2026, GRIN’s share of searches among creator CRM platforms worldwide held steady at 0.29%, and its estimated monthly branded searches held steady at 720. ## Top creator CRM platforms in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, GRIN was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Archive did not appear in any of the five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Modash | 1st | 3 of 3 | 1 of 2 | 4 of 5 | | Passionfroot | 2nd | 2 of 3 | 0 of 2 | 2 of 5 | | Aspire | 3rd | 2 of 3 | 1 of 2 | 3 of 5 | | GRIN | 4th | 3 of 3 | 0 of 2 | 3 of 5 | | CreatorIQ | 5th | 2 of 3 | 1 of 2 | 3 of 5 | | Upfluence | 6th | 1 of 3 | 1 of 2 | 2 of 5 | | SARAL | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | AhaCreator | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Launchmetrics | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Traackr | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Influencer Hero | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Later Influence | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Archive | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | insightIQ | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about creator CRM platforms - Asked ChatGPT "Which creator CRM should I use?": 1. Passionfroot, 2. Modash, 3. GRIN - Asked ChatGPT "What are the best creator CRMs?": 1. Passionfroot, 2. GRIN, 3. Modash, 4. CreatorIQ, 5. Aspire - Asked ChatGPT "What's the best creator CRM for creator outreach?": 1. Modash, 2. Aspire, 3. GRIN, 4. Upfluence, 5. CreatorIQ - Searched Google, AI Overview "creator crm": 1. CreatorIQ, 2. Aspire, 3. Upfluence, 4. Modash - Searched Google, AI Overview "creator contact management": named none of the brands we track Not named in any answer: SARAL, AhaCreator, Launchmetrics, Traackr, Influencer Hero, Later Influence, Archive and insightIQ. Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026. ## How did search popularity change for creator CRM platforms worldwide in September 2026? - Estimated monthly branded searches for Archive worldwide fell 18.2% over 12 measured months, from 880 to 720 in September 2026. ## Month by month | Month | Archive estimated searches | Archive Share of Search | Archive rank | GRIN estimated searches | GRIN Share of Search | GRIN rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 880 | 0.35% | 11 | 720 | 0.29% | 12 | | Nov 2025 | 720 | 0.31% | 11 | 720 | 0.31% | 12 | | Dec 2025 | 720 | 0.28% | 11 | 590 | 0.23% | 12 | | Jan 2026 | 880 | 0.38% | 11 | 720 | 0.31% | 12 | | Feb 2026 | 720 | 0.35% | 12 | 720 | 0.35% | 13 | | Mar 2026 | 880 | 0.4% | 12 | 720 | 0.33% | 13 | | Apr 2026 | 880 | 0.33% | 12 | 720 | 0.27% | 13 | | May 2026 | 720 | 0.35% | 12 | 720 | 0.35% | 13 | | Jun 2026 | 720 | 0.26% | 12 | 720 | 0.26% | 13 | | Jul 2026 | 720 | 0.27% | 12 | 720 | 0.27% | 13 | | Aug 2026 | 720 | 0.33% | 12 | 720 | 0.33% | 13 | | Sep 2026 | 720 | 0.29% | 12 | 720 | 0.29% | 13 | ## How each brand is measured Brandwave collects information about searches that people make online using Archive’s and GRIN’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Archive**: Measured on the search term “archive social”. - **GRIN**: Measured on the search term “grin influencer”. - [Archive profile](/demand/global-en/brands/archive-social) - [GRIN profile](/demand/global-en/brands/grin) - [All creator CRM platforms worldwide](/demand/global-en/categories/creator-crm-platforms): The set both shares are measured inside, 14 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Archive or GRIN more popular in search? In September 2026, Archive and GRIN were level in searches among creator CRM platforms worldwide, with an estimated 720 branded searches each, at 0.29% of the total each. ## Cite this page Brandwave. "Archive vs GRIN: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/archive-social-vs-grin This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/archive-social-vs-grin. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.