---
title: "ApplyBoard vs Common App: Which is searched more?"
description: "Which is more popular in search, ApplyBoard or Common App? Compare estimated monthly branded-search demand and Share of Search inside the University application platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/applyboard-vs-common-app"
publisher: "Brandwave"
---

# ApplyBoard vs Common App: Which is searched more?

Which is more popular in search, ApplyBoard or Common App? Compare estimated monthly branded-search demand and Share of Search inside the University application platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: ApplyBoard and Common App
- **Competitive set**: University application platforms
- **Market**: Global
- **Month measured**: Aug 2026
- **ApplyBoard Share of Search**: 0.8%
- **Common App Share of Search**: 54.1%

## Which is more popular in search, ApplyBoard or Common App?

- In August 2026, Common App had more branded searches than ApplyBoard among university application platforms worldwide. Common App was estimated to have 1.8M branded searches compared to ApplyBoard’s 27.1K, and held a 54.1% Share of Search versus ApplyBoard’s 0.8%.
- Common App was ahead of ApplyBoard in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, ApplyBoard’s estimated Share of Search among university application platforms worldwide moved from 0.62% to 0.8%, and its estimated monthly branded searches moved from 33.1K to 27.1K.
- Across the 11 months ending August 2026, Common App’s estimated Share of Search among university application platforms worldwide moved from 76.2% to 54.1%, and its estimated monthly branded searches moved from 4.1M to 1.8M.

## How did search popularity change for university application platforms worldwide in August 2026?

- In August 2026, Common App overtook UCAS to take the highest estimated Share of Search among university application platforms worldwide, at 54.1%.
- In August 2026, ApplyBoard lost estimated Share of Search among university application platforms worldwide, from 2.1% to 0.8%.

## Month by month

| Month | ApplyBoard estimated searches | ApplyBoard Share of Search | ApplyBoard rank | Common App estimated searches | Common App Share of Search | Common App rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 33.1K | 0.62% | 3 | 4.1M | 76.2% | 1 |
| Nov 2025 | 27.1K | 0.8% | 3 | 1.8M | 54.2% | 1 |
| Dec 2025 | 27.1K | 0.89% | 3 | 1.5M | 49.2% | 1 |
| Jan 2026 | 27.1K | 0.98% | 3 | 1.2M | 44% | 2 |
| Feb 2026 | 27.1K | 1.8% | 3 | 673K | 43.6% | 2 |
| Mar 2026 | 27.1K | 1.9% | 3 | 550K | 38.7% | 2 |
| Apr 2026 | 27.1K | 2.3% | 3 | 450K | 38.4% | 2 |
| May 2026 | 27.1K | 2.3% | 3 | 450K | 38.4% | 2 |
| Jun 2026 | 27.1K | 2% | 3 | 450K | 33.9% | 2 |
| Jul 2026 | 27.1K | 2.1% | 3 | 550K | 43.1% | 2 |
| Aug 2026 | 27.1K | 0.8% | 3 | 1.8M | 54.1% | 1 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using ApplyBoard’s and Common App’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **ApplyBoard**: Measured on the search term “applyboard”.
- **Common App**: Measured on the search term “common app”.

- [ApplyBoard profile](/demand/global-en/brands/applyboard)
- [Common App profile](/demand/global-en/brands/common-app)
- [All university application platforms worldwide](/demand/global-en/categories/university-application-platforms): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, ApplyBoard or Common App?

In August 2026, Common App had more branded searches than ApplyBoard among university application platforms worldwide. Common App was estimated to have 1.8M branded searches compared to ApplyBoard’s 27.1K, and held a 54.1% Share of Search versus ApplyBoard’s 0.8%.

## Cite this page

Brandwave. "ApplyBoard vs Common App: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/applyboard-vs-common-app

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/applyboard-vs-common-app. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.