---
title: "Apple Music vs Deezer: Which is searched more?"
description: "Is Apple Music or Deezer more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Music streaming services set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/apple-music-vs-deezer"
publisher: "Brandwave"
---

# Apple Music vs Deezer: Which is searched more?

Is Apple Music or Deezer more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Music streaming services set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Apple Music and Deezer
- **Competitive set**: Music streaming services
- **Market**: Global
- **Month measured**: Sep 2026
- **Apple Music Share of Search**: 3.9%
- **Deezer Share of Search**: 1.2%

## Is Apple Music or Deezer more popular in search?

- In September 2026, Apple Music had more branded searches than Deezer among music streaming services worldwide. Apple Music had about 4.1 million branded searches, while Deezer had 1.2 million. Apple Music made up 3.9% of all music streaming service searches we track, and Deezer accounted for 1.2%.
- Apple Music was ahead of Deezer in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Apple Music’s share of searches among music streaming services worldwide moved from 4.7% to 3.9%, and its estimated monthly branded searches moved from 5M to 4.1M.
- Across the 12 months ending September 2026, Deezer’s share of searches among music streaming services worldwide moved from 1.1% to 1.2%, and its estimated monthly branded searches held steady at 1.2M.

## Top music streaming services in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Apple Music appeared in all five answers. Deezer was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. Apple Music was listed before Deezer in every answer.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Spotify | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Apple Music | 2nd | 3 of 3 | 2 of 2 | 5 of 5 |
| YouTube Music | 3rd | 3 of 3 | 2 of 2 | 5 of 5 |
| Tidal | 4th | 3 of 3 | 2 of 2 | 5 of 5 |
| Amazon Music | 5th | 3 of 3 | 1 of 2 | 4 of 5 |
| Qobuz | 6th | 1 of 3 | 2 of 2 | 3 of 5 |
| Deezer | 7th | 1 of 3 | 2 of 2 | 3 of 5 |

## Every AI answer about music streaming services

- Asked ChatGPT "Which music streaming service should I use?": 1. Spotify, 2. Apple Music, 3. YouTube Music, 4. Amazon Music, 5. Tidal
- Asked ChatGPT "What are the best music streaming services?": 1. Spotify, 2. Apple Music, 3. YouTube Music, 4. Tidal, 5. Amazon Music, 6. Qobuz, 7. Deezer
- Asked ChatGPT "What's the best music streaming service for listening to music?": 1. Spotify, 2. Apple Music, 3. YouTube Music, 4. Tidal, 5. Amazon Music
- Searched Google, AI Overview "music streaming services": 1. Spotify, 2. Apple Music, 3. Amazon Music, 4. YouTube Music, 5. Tidal, 6. Qobuz, 7. Deezer
- Searched Google, AI Overview "stream music online": 1. Spotify, 2. Apple Music, 3. YouTube Music, 4. Tidal, 5. Qobuz, 6. Deezer

Brands are listed in the order each answer named them. The answers were collected in the United States on October 19, 2026.

## How did search popularity change for music streaming services worldwide in September 2026?

- Estimated monthly branded searches for Apple Music worldwide fell 18.2% over 12 measured months, from 5M to 4.1M in September 2026.

## Month by month

| Month | Apple Music estimated searches | Apple Music Share of Search | Apple Music rank | Deezer estimated searches | Deezer Share of Search | Deezer rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 5M | 4.7% | 3 | 1.2M | 1.1% | 5 |
| Nov 2025 | 4.1M | 3.9% | 3 | 1.2M | 1.2% | 5 |
| Dec 2025 | 4.1M | 3.9% | 3 | 1.2M | 1.1% | 5 |
| Jan 2026 | 4.1M | 3.9% | 3 | 1.2M | 1.1% | 5 |
| Feb 2026 | 4.1M | 4.7% | 3 | 1M | 1.1% | 5 |
| Mar 2026 | 5M | 4.7% | 3 | 1.2M | 1.1% | 5 |
| Apr 2026 | 4.1M | 3.9% | 3 | 1.2M | 1.2% | 5 |
| May 2026 | 4.1M | 3.9% | 3 | 1M | 0.95% | 5 |
| Jun 2026 | 3.4M | 3.2% | 3 | 1M | 0.96% | 5 |
| Jul 2026 | 2.7M | 3% | 3 | 1M | 1.1% | 5 |
| Aug 2026 | 3.4M | 3.6% | 3 | 1M | 1.1% | 5 |
| Sep 2026 | 4.1M | 3.9% | 3 | 1.2M | 1.2% | 5 |

## How each brand is measured

Brandwave collects information about searches that people make online using Apple Music’s and Deezer’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Apple Music**: Measured on the search term “apple music”.
- **Deezer**: Measured on the search term “deezer”.

- [Apple Music profile](/demand/global-en/brands/apple-music)
- [Deezer profile](/demand/global-en/brands/deezer)
- [All music streaming services worldwide](/demand/global-en/categories/music-streaming-services): The set both shares are measured inside, 7 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Apple Music or Deezer more popular in search?

In September 2026, Apple Music had more branded searches than Deezer among music streaming services worldwide. Apple Music had about 4.1 million branded searches, while Deezer had 1.2 million. Apple Music made up 3.9% of all music streaming service searches we track, and Deezer accounted for 1.2%.

## Cite this page

Brandwave. "Apple Music vs Deezer: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/apple-music-vs-deezer

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/apple-music-vs-deezer. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
