---
title: "Apollo vs Hunter: Which is searched more?"
description: "Is Apollo or Hunter more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Email finder tools set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/apollo-io-vs-hunter-io"
publisher: "Brandwave"
---

# Apollo vs Hunter: Which is searched more?

Is Apollo or Hunter more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Email finder tools set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Apollo and Hunter
- **Competitive set**: Email finder tools
- **Market**: Global
- **Month measured**: Sep 2026
- **Apollo Share of Search**: 0.89%
- **Hunter Share of Search**: 12.3%

## Is Apollo or Hunter more popular in search?

- In September 2026, Hunter had more branded searches than Apollo among email finder tools worldwide. Hunter had about 60,500 branded searches, while Apollo had 4,400. Hunter made up 12.3% of all email finder tool searches we track, and Apollo accounted for 0.89%.
- Hunter was ahead of Apollo in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Apollo’s share of searches among email finder tools worldwide moved from 1.1% to 0.89%, and its estimated monthly branded searches held steady at 4.4K.
- Across the 12 months ending September 2026, Hunter’s share of searches among email finder tools worldwide moved from 14.7% to 12.3%, and its estimated monthly branded searches held steady at 60.5K.

## Top email finder tools in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Hunter appeared in all five answers. Apollo was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Hunter was listed before Apollo in three out of five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Hunter | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Apollo | 2nd | 3 of 3 | 0 of 2 | 3 of 5 |
| Snov.io | 3rd | 3 of 3 | 1 of 2 | 4 of 5 |
| ContactOut | 4th | 1 of 3 | 2 of 2 | 3 of 5 |
| GetProspect | 5th | 1 of 3 | 2 of 2 | 3 of 5 |
| Skrapp | 6th | 0 of 3 | 2 of 2 | 2 of 5 |
| RocketReach | 7th | 2 of 3 | 0 of 2 | 2 of 5 |
| Anymail Finder | 8th | 0 of 3 | 1 of 2 | 1 of 5 |
| Findymail | 9th | 0 of 3 | 1 of 2 | 1 of 5 |
| Prospeo | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| VoilaNorbert | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about email finder tools

- Asked ChatGPT "Which email finder tool should I use for sales outreach?": 1. Apollo, 2. Hunter, 3. Snov.io
- Asked ChatGPT "What are the best email finder tools?": 1. Hunter, 2. Apollo, 3. Snov.io, 4. RocketReach, 5. GetProspect, 6. ContactOut
- Asked ChatGPT "What's the best email finder for a small sales team?": 1. Apollo, 2. Hunter, 3. Snov.io, 4. RocketReach
- Searched Google, AI Overview "email finder": 1. Hunter, 2. ContactOut, 3. GetProspect, 4. Anymail Finder, 5. Skrapp
- Searched Google, AI Overview "email finder tool": 1. Hunter, 2. Skrapp, 3. ContactOut, 4. Snov.io, 5. GetProspect, 6. Findymail

Not named in any answer: Prospeo and VoilaNorbert.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 22, 2026.

## How did search popularity change for email finder tools worldwide in September 2026?

- In September 2026, Hunter lost share of searches among email finder tools worldwide, from 13.3% to 12.3%.

## Month by month

| Month | Apollo estimated searches | Apollo Share of Search | Apollo rank | Hunter estimated searches | Hunter Share of Search | Hunter rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 4.4K | 1.1% | 10 | 60.5K | 14.7% | 3 |
| Nov 2025 | 4.4K | 1.1% | 10 | 49.5K | 12.5% | 3 |
| Dec 2025 | 3.6K | 1% | 10 | 49.5K | 14.2% | 3 |
| Jan 2026 | 5.4K | 1.3% | 10 | 60.5K | 14.2% | 3 |
| Feb 2026 | 5.4K | 1.2% | 10 | 60.5K | 13.8% | 3 |
| Mar 2026 | 4.4K | 0.8% | 10 | 74K | 13.4% | 3 |
| Apr 2026 | 3.6K | 0.7% | 10 | 74K | 14.4% | 3 |
| May 2026 | 3.6K | 0.76% | 10 | 60.5K | 12.8% | 3 |
| Jun 2026 | 3.6K | 0.73% | 10 | 60.5K | 12.2% | 3 |
| Jul 2026 | 4.4K | 0.94% | 10 | 60.5K | 12.9% | 3 |
| Aug 2026 | 4.4K | 0.97% | 10 | 60.5K | 13.3% | 3 |
| Sep 2026 | 4.4K | 0.89% | 10 | 60.5K | 12.3% | 3 |

## How each brand is measured

Brandwave collects information about searches that people make online using Apollo’s and Hunter’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Apollo**: Measured on the search term “apollo email finder”.
- **Hunter**: Measured on the search term “hunter.io”.

- [Apollo profile](/demand/global-en/brands/apollo-io)
- [Hunter profile](/demand/global-en/brands/hunter-io)
- [All email finder tools worldwide](/demand/global-en/categories/email-finder-tools): The set both shares are measured inside, 11 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Apollo or Hunter more popular in search?

In September 2026, Hunter had more branded searches than Apollo among email finder tools worldwide. Hunter had about 60,500 branded searches, while Apollo had 4,400. Hunter made up 12.3% of all email finder tool searches we track, and Apollo accounted for 0.89%.

## Cite this page

Brandwave. "Apollo vs Hunter: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/apollo-io-vs-hunter-io

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/apollo-io-vs-hunter-io. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
