---
title: "Apache Mills vs Turtle Mat: Which is more popular by branded search?"
description: "Which is more popular in search, Apache Mills or Turtle Mat? Compare estimated monthly branded-search demand and Share of Search inside the Welcome mat brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/apache-mills-vs-turtle-mat"
publisher: "Brandwave"
---

# Apache Mills vs Turtle Mat: Which is more popular by branded search?

Which is more popular in search, Apache Mills or Turtle Mat? Compare estimated monthly branded-search demand and Share of Search inside the Welcome mat brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Apache Mills and Turtle Mat
- **Competitive set**: Welcome mat brands
- **Market**: Global
- **Month measured**: Aug 2026
- **Apache Mills Share of Search**: 3.5%
- **Turtle Mat Share of Search**: 29.2%

## Which is more popular in search, Apache Mills or Turtle Mat?

- In August 2026, Turtle Mat had more branded searches than Apache Mills among welcome mat brands worldwide. Turtle Mat was estimated to have 13.2K branded searches compared to Apache Mills’ 1.6K, and held a 29.2% Share of Search versus Apache Mills’ 3.5%.
- Turtle Mat was ahead of Apache Mills in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Apache Mills’ estimated Share of Search among welcome mat brands worldwide moved from 2.4% to 3.5%, and its estimated monthly branded searches moved from 1.3K to 1.6K.
- Across the 11 months ending August 2026, Turtle Mat’s estimated Share of Search among welcome mat brands worldwide moved from 36.4% to 29.2%, and its estimated monthly branded searches moved from 19.8K to 13.2K.

## How did search popularity change for welcome mat brands worldwide in August 2026?

- In August 2026, Turtle Mat gained estimated Share of Search among welcome mat brands worldwide, from 25.2% to 29.2%.
- Estimated monthly branded searches for Apache Mills worldwide rose 23.1% over 11 measured months, from 1.3K to 1.6K in August 2026.

## Month by month

| Month | Apache Mills estimated searches | Apache Mills Share of Search | Apache Mills rank | Turtle Mat estimated searches | Turtle Mat Share of Search | Turtle Mat rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 1.3K | 2.4% | 4 | 19.8K | 36.4% | 1 |
| Nov 2025 | 1K | 1.6% | 4 | 24.2K | 39.2% | 1 |
| Dec 2025 | 1K | 2% | 4 | 16.2K | 32.1% | 2 |
| Jan 2026 | 1.6K | 2.9% | 4 | 19.8K | 36.2% | 1 |
| Feb 2026 | 1.3K | 2.6% | 4 | 16.2K | 31.9% | 2 |
| Mar 2026 | 1.3K | 2.7% | 4 | 13.2K | 27.7% | 3 |
| Apr 2026 | 1.3K | 2.7% | 4 | 13.2K | 26.9% | 2 |
| May 2026 | 1.3K | 2.9% | 4 | 10.8K | 24.3% | 2 |
| Jun 2026 | 1.3K | 2.9% | 4 | 10.8K | 24.4% | 2 |
| Jul 2026 | 1.6K | 3.7% | 4 | 10.8K | 25.2% | 2 |
| Aug 2026 | 1.6K | 3.5% | 4 | 13.2K | 29.2% | 2 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Apache Mills’ and Turtle Mat’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Apache Mills**: Measured on the search term “apache mills”.
- **Turtle Mat**: Measured on the search terms “turtle mat” and “turtlemat”, summed into one figure.

- [Apache Mills profile](/demand/global-en/brands/apache-mills)
- [Turtle Mat profile](/demand/global-en/brands/turtle-mat)
- [All welcome mat brands worldwide](/demand/global-en/categories/welcome-mat-brands): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Apache Mills or Turtle Mat?

In August 2026, Turtle Mat had more branded searches than Apache Mills among welcome mat brands worldwide. Turtle Mat was estimated to have 13.2K branded searches compared to Apache Mills’ 1.6K, and held a 29.2% Share of Search versus Apache Mills’ 3.5%.

## Cite this page

Brandwave. "Apache Mills vs Turtle Mat: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/apache-mills-vs-turtle-mat

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/apache-mills-vs-turtle-mat. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.