---
title: "Ansible vs Terraform: Which is more popular by branded search?"
description: "Which is more popular in search, Ansible or Terraform? Compare estimated monthly branded-search demand and Share of Search inside the Infrastructure as code tools set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/ansible-vs-terraform"
publisher: "Brandwave"
---

# Ansible vs Terraform: Which is more popular by branded search?

Which is more popular in search, Ansible or Terraform? Compare estimated monthly branded-search demand and Share of Search inside the Infrastructure as code tools set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Ansible and Terraform
- **Competitive set**: Infrastructure as code tools
- **Market**: Global
- **Month measured**: Aug 2026
- **Ansible Share of Search**: 33.4%
- **Terraform Share of Search**: 61%

## Which is more popular in search, Ansible or Terraform?

- In August 2026, Terraform had more branded searches than Ansible among infrastructure as code tools worldwide. Terraform was estimated to have 201K branded searches compared to Ansible’s 110K, and held a 61% Share of Search versus Ansible’s 33.4%.
- Terraform was ahead of Ansible in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Ansible’s estimated Share of Search among infrastructure as code tools worldwide held steady at 33.4%, and its estimated monthly branded searches moved from 165K to 110K.
- Across the 11 months ending August 2026, Terraform’s estimated Share of Search among infrastructure as code tools worldwide moved from 60.9% to 61%, and its estimated monthly branded searches moved from 301K to 201K.

## How did search popularity change for infrastructure as code tools worldwide in August 2026?

- In August 2026, Ansible gained estimated Share of Search among infrastructure as code tools worldwide, from 29% to 33.4%.
- In August 2026, Terraform lost estimated Share of Search among infrastructure as code tools worldwide, from 64.9% to 61%.

## Month by month

| Month | Ansible estimated searches | Ansible Share of Search | Ansible rank | Terraform estimated searches | Terraform Share of Search | Terraform rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 165K | 33.4% | 2 | 301K | 60.9% | 1 |
| Nov 2025 | 135K | 33% | 2 | 246K | 60% | 1 |
| Dec 2025 | 135K | 33% | 2 | 246K | 60.1% | 1 |
| Jan 2026 | 135K | 33% | 2 | 246K | 60.1% | 1 |
| Feb 2026 | 135K | 33% | 2 | 246K | 60.1% | 1 |
| Mar 2026 | 165K | 33.4% | 2 | 301K | 60.9% | 1 |
| Apr 2026 | 135K | 33% | 2 | 246K | 60.2% | 1 |
| May 2026 | 135K | 33.4% | 2 | 246K | 60.9% | 1 |
| Jun 2026 | 135K | 33.4% | 2 | 246K | 60.9% | 1 |
| Jul 2026 | 110K | 29% | 2 | 246K | 64.9% | 1 |
| Aug 2026 | 110K | 33.4% | 2 | 201K | 61% | 1 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Ansible’s and Terraform’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Ansible**: Measured on the search term “ansible”.
- **Terraform**: Measured on the search term “terraform”.

- [Ansible profile](/demand/global-en/brands/ansible)
- [Terraform profile](/demand/global-en/brands/terraform)
- [All infrastructure as code tools worldwide](/demand/global-en/categories/infrastructure-as-code-tools): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Ansible or Terraform?

In August 2026, Terraform had more branded searches than Ansible among infrastructure as code tools worldwide. Terraform was estimated to have 201K branded searches compared to Ansible’s 110K, and held a 61% Share of Search versus Ansible’s 33.4%.

## Cite this page

Brandwave. "Ansible vs Terraform: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/ansible-vs-terraform

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/ansible-vs-terraform. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.