---
title: "Andrex vs Puffs: Which is searched more?"
description: "Which is more popular in search, Andrex or Puffs? Compare estimated monthly branded-search demand and Share of Search inside the Tissue brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/andrex-vs-puffs"
publisher: "Brandwave"
---

# Andrex vs Puffs: Which is searched more?

Which is more popular in search, Andrex or Puffs? Compare estimated monthly branded-search demand and Share of Search inside the Tissue brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Andrex and Puffs
- **Competitive set**: Tissue brands
- **Market**: Global
- **Month measured**: Aug 2026
- **Andrex Share of Search**: 3.3%
- **Puffs Share of Search**: 2.2%

## Which is more popular in search, Andrex or Puffs?

- In August 2026, Andrex had more branded searches than Puffs among tissue brands worldwide. Andrex was estimated to have 9.9K branded searches compared to Puffs’ 6.6K, and held a 3.3% Share of Search versus Puffs’ 2.2%.
- Andrex was ahead of Puffs in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Andrex’s estimated Share of Search among tissue brands worldwide moved from 3.8% to 3.3%, and its estimated monthly branded searches moved from 8.1K to 9.9K.
- Across the 11 months ending August 2026, Puffs’ estimated Share of Search among tissue brands worldwide moved from 2.5% to 2.2%, and its estimated monthly branded searches moved from 5.4K to 6.6K.

## How did search popularity change for tissue brands worldwide in August 2026?

- In August 2026, Andrex lost estimated Share of Search among tissue brands worldwide, from 4% to 3.3%.
- In August 2026, Puffs rose from 5th to 4th among tissue brands worldwide.

## Month by month

| Month | Andrex estimated searches | Andrex Share of Search | Andrex rank | Puffs estimated searches | Puffs Share of Search | Puffs rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 8.1K | 3.8% | 3 | 5.4K | 2.5% | 5 |
| Nov 2025 | 8.1K | 3.1% | 3 | 5.4K | 2% | 4 |
| Dec 2025 | 8.1K | 3.1% | 3 | 5.4K | 2% | 4 |
| Jan 2026 | 8.1K | 3.1% | 3 | 6.6K | 2.5% | 4 |
| Feb 2026 | 8.1K | 3.5% | 3 | 8.1K | 3.5% | 4 |
| Mar 2026 | 8.1K | 2.5% | 3 | 6.6K | 2.1% | 4 |
| Apr 2026 | 6.6K | 3.1% | 3 | 5.4K | 2.5% | 5 |
| May 2026 | 8.1K | 3.8% | 3 | 4.4K | 2.1% | 5 |
| Jun 2026 | 6.6K | 3.1% | 3 | 3.6K | 1.7% | 5 |
| Jul 2026 | 8.1K | 4% | 3 | 4.4K | 2.2% | 5 |
| Aug 2026 | 9.9K | 3.3% | 3 | 6.6K | 2.2% | 4 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Andrex’s and Puffs’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Andrex**: Measured on the search term “andrex”.
- **Puffs**: Measured on the search term “puffs tissues”.

- [Andrex profile](/demand/global-en/brands/andrex)
- [Puffs profile](/demand/global-en/brands/puffs)
- [All tissue brands worldwide](/demand/global-en/categories/tissue-brands): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Andrex or Puffs?

In August 2026, Andrex had more branded searches than Puffs among tissue brands worldwide. Andrex was estimated to have 9.9K branded searches compared to Puffs’ 6.6K, and held a 3.3% Share of Search versus Puffs’ 2.2%.

## Cite this page

Brandwave. "Andrex vs Puffs: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/andrex-vs-puffs

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/andrex-vs-puffs. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
