--- title: "Ancra vs Erickson: Which is searched more?" description: "Is Ancra or Erickson more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Ratchet straps brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/ancra-vs-erickson" publisher: "Brandwave" --- # Ancra vs Erickson: Which is searched more? Is Ancra or Erickson more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Ratchet straps brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Ancra and Erickson - **Competitive set**: Ratchet straps brands - **Market**: Global - **Month measured**: Sep 2026 - **Ancra Share of Search**: 3.8% - **Erickson Share of Search**: 65.6% ## Is Ancra or Erickson more popular in search? - In September 2026, Erickson had more branded searches than Ancra among ratchet straps brands worldwide. Erickson had about 49,500 branded searches, while Ancra had 2,900. Erickson made up 65.6% of all ratchet straps brand searches we track, and Ancra accounted for 3.8%. - Erickson was ahead of Ancra in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Ancra’s share of searches among ratchet straps brands worldwide moved from 3.9% to 3.8%, and its estimated monthly branded searches held steady at 2.9K. - Across the 12 months ending September 2026, Erickson’s share of searches among ratchet straps brands worldwide moved from 66.4% to 65.6%, and its estimated monthly branded searches held steady at 49.5K. ## Top ratchet straps brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Erickson was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Ancra was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Ancra was listed before Erickson in two out of three answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Rhino USA | 1st | 3 of 3 | 1 of 2 | 4 of 5 | | US Cargo Control | 2nd | 3 of 3 | 0 of 2 | 3 of 5 | | Ancra | 3rd | 2 of 3 | 0 of 2 | 2 of 5 | | Erickson | 4th | 3 of 3 | 0 of 2 | 3 of 5 | | Mac's | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about ratchet straps brands - Asked ChatGPT "Which ratchet straps brand should I buy?": 1. Rhino USA, 2. US Cargo Control, 3. Erickson - Asked ChatGPT "What are the best ratchet straps brands?": 1. Rhino USA, 2. US Cargo Control, 3. Ancra, 4. Erickson - Asked ChatGPT "What's the best ratchet straps brand for securing loads?": 1. Ancra, 2. US Cargo Control, 3. Rhino USA, 4. Erickson - Searched Google, AI Overview "heavy duty ratchet straps": named none of the brands we track - Searched Google, AI Overview "ratchet tie down straps": 1. Rhino USA Not named in any answer: Mac's. Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How did search popularity change for ratchet straps brands worldwide in September 2026? - In September 2026, Erickson gained share of searches among ratchet straps brands worldwide, from 61% to 65.6%. - In September 2026, Ancra lost share of searches among ratchet straps brands worldwide, from 4.4% to 3.8%. ## Month by month | Month | Ancra estimated searches | Ancra Share of Search | Ancra rank | Erickson estimated searches | Erickson Share of Search | Erickson rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 2.9K | 3.9% | 4 | 49.5K | 66.4% | 1 | | Nov 2025 | 2.4K | 2.4% | 4 | 49.5K | 49.4% | 1 | | Dec 2025 | 1.9K | 2.1% | 4 | 40.5K | 44.9% | 1 | | Jan 2026 | 2.4K | 3.3% | 4 | 40.5K | 55.9% | 1 | | Feb 2026 | 2.4K | 4.2% | 4 | 33.1K | 57.8% | 1 | | Mar 2026 | 2.9K | 4.2% | 4 | 40.5K | 58.1% | 1 | | Apr 2026 | 2.4K | 3.9% | 4 | 33.1K | 53.6% | 1 | | May 2026 | 2.4K | 3.9% | 4 | 33.1K | 53.6% | 1 | | Jun 2026 | 2.4K | 2.6% | 4 | 60.5K | 65.1% | 1 | | Jul 2026 | 2.9K | 4.9% | 4 | 33.1K | 56.4% | 1 | | Aug 2026 | 2.9K | 4.4% | 4 | 40.5K | 61% | 1 | | Sep 2026 | 2.9K | 3.8% | 4 | 49.5K | 65.6% | 1 | ## How each brand is measured Brandwave collects information about searches that people make online using Ancra’s and Erickson’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Ancra**: Measured on the search term “ancra”. - **Erickson**: Measured on the search term “erickson”. - [Ancra profile](/demand/global-en/brands/ancra) - [Erickson profile](/demand/global-en/brands/erickson) - [All ratchet straps brands worldwide](/demand/global-en/categories/ratchet-straps-brands): The set both shares are measured inside, 5 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Ancra or Erickson more popular in search? In September 2026, Erickson had more branded searches than Ancra among ratchet straps brands worldwide. Erickson had about 49,500 branded searches, while Ancra had 2,900. Erickson made up 65.6% of all ratchet straps brand searches we track, and Ancra accounted for 3.8%. ## Cite this page Brandwave. "Ancra vs Erickson: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/ancra-vs-erickson This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/ancra-vs-erickson. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.