---
title: "Amazon Polly vs ElevenLabs: Which is searched more?"
description: "Which is more popular in search, Amazon Polly or ElevenLabs? Compare estimated monthly branded-search demand and Share of Search inside the Text to speech APIs set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/amazon-polly-vs-elevenlabs"
publisher: "Brandwave"
---

# Amazon Polly vs ElevenLabs: Which is searched more?

Which is more popular in search, Amazon Polly or ElevenLabs? Compare estimated monthly branded-search demand and Share of Search inside the Text to speech APIs set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Amazon Polly and ElevenLabs
- **Competitive set**: Text to speech APIs
- **Market**: Global
- **Month measured**: Aug 2026
- **Amazon Polly Share of Search**: 0.22%
- **ElevenLabs Share of Search**: 98.4%

## Which is more popular in search, Amazon Polly or ElevenLabs?

- In August 2026, ElevenLabs had more branded searches than Amazon Polly among text to speech APIs worldwide. ElevenLabs was estimated to have 8.7M branded searches compared to Amazon Polly’s 19.8K, and held a 98.4% Share of Search versus Amazon Polly’s 0.22%.
- ElevenLabs was ahead of Amazon Polly in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Amazon Polly’s estimated Share of Search among text to speech APIs worldwide moved from 0.69% to 0.22%, and its estimated monthly branded searches moved from 44.4K to 19.8K.
- Across the 11 months ending August 2026, ElevenLabs’ estimated Share of Search among text to speech APIs worldwide moved from 95% to 98.4%, and its estimated monthly branded searches moved from 6.1M to 8.7M.

## How did search popularity change for text to speech APIs worldwide in August 2026?

- ElevenLabs’ estimated Share of Search among text to speech APIs worldwide has gained ground for 3 months in a row, from 97.1% to 98.4% in August 2026.
- In August 2026, Amazon Polly fell from 4th to 5th among text to speech APIs worldwide.

## Month by month

| Month | Amazon Polly estimated searches | Amazon Polly Share of Search | Amazon Polly rank | ElevenLabs estimated searches | ElevenLabs Share of Search | ElevenLabs rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 44.4K | 0.69% | 4 | 6.1M | 95% | 1 |
| Nov 2025 | 44.4K | 0.7% | 4 | 6M | 95.6% | 1 |
| Dec 2025 | 44.4K | 0.61% | 4 | 7M | 95.7% | 1 |
| Jan 2026 | 36.2K | 0.41% | 4 | 8.5M | 95.8% | 1 |
| Feb 2026 | 36.2K | 0.47% | 4 | 7.3M | 95.5% | 1 |
| Mar 2026 | 36.2K | 0.4% | 4 | 8.7M | 96.2% | 1 |
| Apr 2026 | 29.6K | 0.39% | 4 | 7.3M | 96.1% | 1 |
| May 2026 | 24.2K | 0.32% | 5 | 7.4M | 97.1% | 1 |
| Jun 2026 | 19.8K | 0.22% | 5 | 8.9M | 98.2% | 1 |
| Jul 2026 | 24.2K | 0.26% | 4 | 9.1M | 98.2% | 1 |
| Aug 2026 | 19.8K | 0.22% | 5 | 8.7M | 98.4% | 1 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Amazon Polly’s and ElevenLabs’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Amazon Polly**: Measured on the search terms “amazon polly” and “amazonpolly”, summed into one figure.
- **ElevenLabs**: Measured on the search terms “11 labs”, “11labs”, “eleven labs”, “eleven labs ai”, “eleven labs app”, “eleven labs com”, “eleven labs io”, “eleven labs pricing”, “eleven labs text to speech”, “eleven labs voice isolator”, “elevenlabs”, “elevenlabs agents”, “elevenlabs ai”, “elevenlabs ai voice”, “elevenlabs ai voice generator”, “elevenlabs app”, “elevenlabs dubbing”, “elevenlabs free”, “elevenlabs io”, “elevenlabs music”, “elevenlabs pricing”, “elevenlabs reader”, “elevenlabs sound effects”, “elevenlabs speech to text”, “elevenlabs text to speech”, “elevenlabs voice”, “elevenlabs voice changer”, “elevenlabs voice cloning”, “elevenlabs voice generator”, “elevenlabs voice isolator”, “elevenlabs voices” and “elevenlabs.io”, summed into one figure.

- [Amazon Polly profile](/demand/global-en/brands/amazon-polly)
- [ElevenLabs profile](/demand/global-en/brands/elevenlabs)
- [All text to speech APIs worldwide](/demand/global-en/categories/text-to-speech-apis): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Amazon Polly or ElevenLabs?

In August 2026, ElevenLabs had more branded searches than Amazon Polly among text to speech APIs worldwide. ElevenLabs was estimated to have 8.7M branded searches compared to Amazon Polly’s 19.8K, and held a 98.4% Share of Search versus Amazon Polly’s 0.22%.

## Cite this page

Brandwave. "Amazon Polly vs ElevenLabs: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/amazon-polly-vs-elevenlabs

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/amazon-polly-vs-elevenlabs. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
