--- title: "Amazon Luna vs EA: Which is searched more?" description: "Is Amazon Luna or EA more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Online game platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/amazon-luna-vs-ea" publisher: "Brandwave" --- # Amazon Luna vs EA: Which is searched more? Is Amazon Luna or EA more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Online game platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Amazon Luna and EA - **Competitive set**: Online game platforms - **Market**: Global - **Month measured**: Sep 2026 - **Amazon Luna Share of Search**: 0.2% - **EA Share of Search**: 0.66% ## Is Amazon Luna or EA more popular in search? - In September 2026, EA had more branded searches than Amazon Luna among online game platforms worldwide. EA had about 1.8 million branded searches, while Amazon Luna had 550,000. EA made up 0.66% of all online game platform searches we track, and Amazon Luna accounted for 0.2%. - EA was ahead of Amazon Luna in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Amazon Luna’s share of searches among online game platforms worldwide moved from 0.15% to 0.2%, and its estimated monthly branded searches moved from 450K to 550K. - Across the 12 months ending September 2026, EA’s share of searches among online game platforms worldwide moved from 0.89% to 0.66%, and its estimated monthly branded searches moved from 2.7M to 1.8M. ## Top online game platforms in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Amazon Luna was mentioned in two out of five: not in any of the three ChatGPT answers, but in both Google AI Overviews. EA did not appear in any of the five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Steam | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Epic Games | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | Roblox | 3rd | 3 of 3 | 0 of 2 | 3 of 5 | | GeForce Now | 4th | 1 of 3 | 2 of 2 | 3 of 5 | | Poki | 5th | 3 of 3 | 1 of 2 | 4 of 5 | | Xbox Game Pass | 6th | 2 of 3 | 2 of 2 | 4 of 5 | | Amazon Luna | 7th | 0 of 3 | 2 of 2 | 2 of 5 | | CrazyGames | 8th | 2 of 3 | 0 of 2 | 2 of 5 | | Minecraft | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | EA | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about online game platforms - Asked ChatGPT "Which online game platform should I use?": 1. Steam, 2. Epic Games, 3. Roblox, 4. Xbox Game Pass, 5. Poki - Asked ChatGPT "What are the best online game platforms?": 1. Steam, 2. Roblox, 3. Epic Games, 4. Poki, 5. CrazyGames, 6. Xbox Game Pass, 7. GeForce Now - Asked ChatGPT "What's the best online game platform for playing games?": 1. Steam, 2. Poki, 3. CrazyGames, 4. Roblox, 5. Epic Games - Searched Google, AI Overview "cloud gaming service": 1. GeForce Now, 2. Amazon Luna, 3. Steam, 4. Epic Games, 5. Xbox Game Pass - Searched Google, AI Overview "online game platforms": 1. Steam, 2. Epic Games, 3. GeForce Now, 4. Xbox Game Pass, 5. Amazon Luna, 6. Poki Not named in any answer: Minecraft and EA. Brands are listed in the order each answer named them. The answers were collected in the United States on October 19, 2026. ## How did search popularity change for online game platforms worldwide in September 2026? - Estimated monthly branded searches for Amazon Luna worldwide rose 22.2% over 12 measured months, from 450K to 550K in September 2026. - Estimated monthly branded searches for EA worldwide fell 33.2% over 12 measured months, from 2.7M to 1.8M in September 2026. ## Month by month | Month | Amazon Luna estimated searches | Amazon Luna Share of Search | Amazon Luna rank | EA estimated searches | EA Share of Search | EA rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 450K | 0.15% | 9 | 2.7M | 0.89% | 7 | | Nov 2025 | 673K | 0.24% | 9 | 1.8M | 0.64% | 7 | | Dec 2025 | 550K | 0.16% | 9 | 1.8M | 0.54% | 7 | | Jan 2026 | 550K | 0.19% | 9 | 1.8M | 0.64% | 7 | | Feb 2026 | 450K | 0.18% | 9 | 1.5M | 0.59% | 7 | | Mar 2026 | 368K | 0.13% | 9 | 1.8M | 0.63% | 7 | | Apr 2026 | 550K | 0.2% | 9 | 1.5M | 0.54% | 7 | | May 2026 | 450K | 0.16% | 9 | 1.8M | 0.64% | 6 | | Jun 2026 | 550K | 0.2% | 9 | 1.8M | 0.66% | 6 | | Jul 2026 | 673K | 0.26% | 9 | 1.8M | 0.71% | 6 | | Aug 2026 | 550K | 0.21% | 9 | 1.8M | 0.69% | 7 | | Sep 2026 | 550K | 0.2% | 9 | 1.8M | 0.66% | 7 | ## How each brand is measured Brandwave collects information about searches that people make online using Amazon Luna’s and EA’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Amazon Luna**: Measured on the search term “amazon luna”. - **EA**: Measured on the search term “ea”. - [Amazon Luna profile](/demand/global-en/brands/amazon-luna) - [EA profile](/demand/global-en/brands/ea) - [All online game platforms worldwide](/demand/global-en/categories/online-game-platforms): The set both shares are measured inside, 10 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Amazon Luna or EA more popular in search? In September 2026, EA had more branded searches than Amazon Luna among online game platforms worldwide. EA had about 1.8 million branded searches, while Amazon Luna had 550,000. EA made up 0.66% of all online game platform searches we track, and Amazon Luna accounted for 0.2%. ## Cite this page Brandwave. "Amazon Luna vs EA: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/amazon-luna-vs-ea This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/amazon-luna-vs-ea. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.