--- title: "Amazon ECR vs Docker Hub: Which is searched more?" description: "Is Amazon ECR or Docker Hub more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Container registries set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/amazon-ecr-vs-docker-hub" publisher: "Brandwave" --- # Amazon ECR vs Docker Hub: Which is searched more? Is Amazon ECR or Docker Hub more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Container registries set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Amazon ECR and Docker Hub - **Competitive set**: Container registries - **Market**: Global - **Month measured**: Sep 2026 - **Amazon ECR Share of Search**: 1.2% - **Docker Hub Share of Search**: 84.8% ## Is Amazon ECR or Docker Hub more popular in search? - In September 2026, Docker Hub had more branded searches than Amazon ECR among container registries worldwide. Docker Hub had about 368,000 branded searches, while Amazon ECR had 5,400. Docker Hub made up 84.8% of all container registry searches we track, and Amazon ECR accounted for 1.2%. - Docker Hub was ahead of Amazon ECR in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Amazon ECR’s share of searches among container registries worldwide moved from 0.75% to 1.2%, and its estimated monthly branded searches held steady at 5.4K. - Across the 12 months ending September 2026, Docker Hub’s share of searches among container registries worldwide moved from 93.1% to 84.8%, and its estimated monthly branded searches moved from 673K to 368K. ## Top container registries in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Docker Hub appeared in all five answers. Amazon ECR was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Amazon ECR was listed before Docker Hub in three out of five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Amazon ECR | 1st | 3 of 3 | 1 of 2 | 4 of 5 | | Google Artifact Registry | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | Docker Hub | 3rd | 3 of 3 | 2 of 2 | 5 of 5 | | Azure Container Registry | 4th | 3 of 3 | 2 of 2 | 5 of 5 | | Harbor | 5th | 3 of 3 | 0 of 2 | 3 of 5 | | Quay | 6th | 0 of 3 | 1 of 2 | 1 of 5 | | Artifactory | 7th | 1 of 3 | 1 of 2 | 2 of 5 | ## Every AI answer about container registries - Asked ChatGPT "Which container registry should I use?": 1. Amazon ECR, 2. Google Artifact Registry, 3. Azure Container Registry, 4. Docker Hub, 5. Harbor - Asked ChatGPT "What are the best container registries?": 1. Amazon ECR, 2. Google Artifact Registry, 3. Azure Container Registry, 4. Docker Hub, 5. Harbor, 6. Artifactory - Asked ChatGPT "What's the best container registry for image storage?": 1. Amazon ECR, 2. Google Artifact Registry, 3. Azure Container Registry, 4. Harbor, 5. Docker Hub - Searched Google, AI Overview "container registry": 1. Docker Hub, 2. Azure Container Registry, 3. Google Artifact Registry, 4. Artifactory - Searched Google, AI Overview "docker image registry": 1. Docker Hub, 2. Quay, 3. Amazon ECR, 4. Google Artifact Registry, 5. Azure Container Registry Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026. ## How did search popularity change for container registries worldwide in September 2026? - Docker Hub’s share of searches among container registries worldwide has lost ground for 3 months in a row, from 91.1% to 84.8% in September 2026. ## Month by month | Month | Amazon ECR estimated searches | Amazon ECR Share of Search | Amazon ECR rank | Docker Hub estimated searches | Docker Hub Share of Search | Docker Hub rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 5.4K | 0.75% | 5 | 673K | 93.1% | 1 | | Nov 2025 | 4.4K | 0.74% | 4 | 550K | 92.5% | 1 | | Dec 2025 | 4.4K | 0.75% | 3 | 550K | 93.6% | 1 | | Jan 2026 | 4.4K | 0.74% | 4 | 550K | 92.5% | 1 | | Feb 2026 | 5.4K | 0.91% | 3 | 550K | 92.3% | 1 | | Mar 2026 | 5.4K | 0.9% | 4 | 550K | 91.2% | 1 | | Apr 2026 | 5.4K | 1.1% | 3 | 450K | 90.9% | 1 | | May 2026 | 5.4K | 1.1% | 3 | 450K | 91.2% | 1 | | Jun 2026 | 5.4K | 1.1% | 3 | 450K | 91.1% | 1 | | Jul 2026 | 5.4K | 1.3% | 3 | 368K | 89.5% | 1 | | Aug 2026 | 5.4K | 1.2% | 3 | 368K | 85% | 1 | | Sep 2026 | 5.4K | 1.2% | 3 | 368K | 84.8% | 1 | ## How each brand is measured Brandwave collects information about searches that people make online using Amazon ECR’s and Docker Hub’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Amazon ECR**: Measured on the search term “amazon ecr”. - **Docker Hub**: Measured on the search term “docker hub”. - [Amazon ECR profile](/demand/global-en/brands/amazon-ecr) - [Docker Hub profile](/demand/global-en/brands/docker-hub) - [All container registries worldwide](/demand/global-en/categories/container-registries): The set both shares are measured inside, 7 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Amazon ECR or Docker Hub more popular in search? In September 2026, Docker Hub had more branded searches than Amazon ECR among container registries worldwide. Docker Hub had about 368,000 branded searches, while Amazon ECR had 5,400. Docker Hub made up 84.8% of all container registry searches we track, and Amazon ECR accounted for 1.2%. ## Cite this page Brandwave. "Amazon ECR vs Docker Hub: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/amazon-ecr-vs-docker-hub This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/amazon-ecr-vs-docker-hub. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.