--- title: "Amazfit vs Samsung Galaxy Watch: Which is searched more?" description: "Is Amazfit or Samsung Galaxy Watch more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Fitness tracker brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/amazfit-vs-samsung-galaxy-watch" publisher: "Brandwave" --- # Amazfit vs Samsung Galaxy Watch: Which is searched more? Is Amazfit or Samsung Galaxy Watch more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Fitness tracker brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Amazfit and Samsung Galaxy Watch - **Competitive set**: Fitness tracker brands - **Market**: Global - **Month measured**: Sep 2026 - **Amazfit Share of Search**: 4% - **Samsung Galaxy Watch Share of Search**: 3.5% ## Is Amazfit or Samsung Galaxy Watch more popular in search? - In September 2026, Amazfit had more branded searches than Samsung Galaxy Watch among fitness tracker brands worldwide. Amazfit had about 673,000 branded searches, while Samsung Galaxy Watch had 602,000. Amazfit made up 4% of all fitness tracker brand searches we track, and Samsung Galaxy Watch accounted for 3.5%. - The lead changed hands 3 times in the 12 months ending September 2026: Amazfit took it in January 2026, Samsung Galaxy Watch took it in July 2026, Amazfit took it in September 2026. - Across the 12 months ending September 2026, Amazfit’s share of searches among fitness tracker brands worldwide moved from 3.7% to 4%, and its estimated monthly branded searches moved from 550K to 673K. - Across the 12 months ending September 2026, Samsung Galaxy Watch’s share of searches among fitness tracker brands worldwide moved from 4.4% to 3.5%, and its estimated monthly branded searches moved from 669K to 602K. ## Top fitness tracker brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Samsung Galaxy Watch was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Amazfit did not appear in any of the five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Fitbit | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Garmin | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | Apple Watch | 3rd | 3 of 3 | 2 of 2 | 5 of 5 | | Samsung Galaxy Watch | 4th | 2 of 3 | 1 of 2 | 3 of 5 | | Oura | 5th | 1 of 3 | 2 of 2 | 3 of 5 | | WHOOP | 6th | 1 of 3 | 0 of 2 | 1 of 5 | | Amazfit | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Polar | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about fitness tracker brands - Asked ChatGPT "Which fitness tracker brand should I buy?": 1. Garmin, 2. Fitbit, 3. Samsung Galaxy Watch, 4. Apple Watch - Asked ChatGPT "What are the best fitness tracker brands?": 1. Garmin, 2. Fitbit, 3. WHOOP, 4. Oura, 5. Apple Watch, 6. Samsung Galaxy Watch - Asked ChatGPT "What's the best fitness tracker brand for everyday activity?": 1. Fitbit, 2. Garmin, 3. Apple Watch - Searched Google, AI Overview "best fitness tracker": 1. Fitbit, 2. Apple Watch, 3. Garmin, 4. Oura - Searched Google, AI Overview "sleep tracker watch": 1. Samsung Galaxy Watch, 2. Fitbit, 3. Garmin, 4. Apple Watch, 5. Oura Not named in any answer: Amazfit and Polar. Brands are listed in the order each answer named them. The answers were collected in the United States on October 19, 2026. ## How did search popularity change for fitness tracker brands worldwide in September 2026? - In September 2026, Samsung Galaxy Watch lost share of searches among fitness tracker brands worldwide, from 4.6% to 3.5%. - In September 2026, Amazfit rose from 6th to 5th among fitness tracker brands worldwide. ## Month by month | Month | Amazfit estimated searches | Amazfit Share of Search | Amazfit rank | Samsung Galaxy Watch estimated searches | Samsung Galaxy Watch Share of Search | Samsung Galaxy Watch rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 550K | 3.7% | 6 | 669K | 4.4% | 5 | | Nov 2025 | 673K | 3.8% | 6 | 736K | 4.1% | 5 | | Dec 2025 | 673K | 3.8% | 6 | 736K | 4.2% | 5 | | Jan 2026 | 673K | 4.2% | 5 | 669K | 4.1% | 6 | | Feb 2026 | 550K | 4.2% | 5 | 492K | 3.7% | 6 | | Mar 2026 | 673K | 4.7% | 5 | 602K | 4.2% | 6 | | Apr 2026 | 673K | 4.6% | 5 | 547K | 3.8% | 6 | | May 2026 | 673K | 4.2% | 5 | 669K | 4.2% | 6 | | Jun 2026 | 673K | 4.4% | 5 | 669K | 4.3% | 6 | | Jul 2026 | 673K | 4.3% | 6 | 1M | 6.6% | 5 | | Aug 2026 | 673K | 3.8% | 6 | 818K | 4.6% | 5 | | Sep 2026 | 673K | 4% | 5 | 602K | 3.5% | 6 | ## How each brand is measured Brandwave collects information about searches that people make online using Amazfit’s and Samsung Galaxy Watch’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Amazfit**: Measured on the search term “amazfit”. - **Samsung Galaxy Watch**: Measured on the search terms “galaxy watch” and “samsung galaxy watch”, summed into one figure. - [Amazfit profile](/demand/global-en/brands/amazfit) - [Samsung Galaxy Watch profile](/demand/global-en/brands/samsung-galaxy-watch) - [All fitness tracker brands worldwide](/demand/global-en/categories/fitness-tracker-brands): The set both shares are measured inside, 8 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Amazfit or Samsung Galaxy Watch more popular in search? In September 2026, Amazfit had more branded searches than Samsung Galaxy Watch among fitness tracker brands worldwide. Amazfit had about 673,000 branded searches, while Samsung Galaxy Watch had 602,000. Amazfit made up 4% of all fitness tracker brand searches we track, and Samsung Galaxy Watch accounted for 3.5%. ## Cite this page Brandwave. "Amazfit vs Samsung Galaxy Watch: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/amazfit-vs-samsung-galaxy-watch This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/amazfit-vs-samsung-galaxy-watch. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.