--- title: "AllTrails vs Gaia GPS: Which is searched more?" description: "Is AllTrails or Gaia GPS more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Hiking and tramping apps set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/alltrails-vs-gaia-gps" publisher: "Brandwave" --- # AllTrails vs Gaia GPS: Which is searched more? Is AllTrails or Gaia GPS more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Hiking and tramping apps set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: AllTrails and Gaia GPS - **Competitive set**: Hiking and tramping apps - **Market**: Global - **Month measured**: Sep 2026 - **AllTrails Share of Search**: 23.7% - **Gaia GPS Share of Search**: 2.6% ## Is AllTrails or Gaia GPS more popular in search? - In September 2026, AllTrails had more branded searches than Gaia GPS among hiking and tramping apps worldwide. AllTrails had about 368,000 branded searches, while Gaia GPS had 40,500. AllTrails made up 23.7% of all hiking and tramping app searches we track, and Gaia GPS accounted for 2.6%. - AllTrails was ahead of Gaia GPS in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, AllTrails’ share of searches among hiking and tramping apps worldwide moved from 23.2% to 23.7%, and its estimated monthly branded searches moved from 301K to 368K. - Across the 12 months ending September 2026, Gaia GPS’s share of searches among hiking and tramping apps worldwide moved from 3.8% to 2.6%, and its estimated monthly branded searches moved from 49.5K to 40.5K. ## Top hiking and tramping apps in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, both AllTrails and Gaia GPS showed up in all five answers. AllTrails was listed before Gaia GPS in four of them. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | AllTrails | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Gaia GPS | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | Avenza Maps | 3rd | 2 of 3 | 1 of 2 | 3 of 5 | | Komoot | 4th | 1 of 3 | 1 of 2 | 2 of 5 | | Wikiloc | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about hiking and tramping apps - Asked ChatGPT "Which hiking tramping app should I use?": 1. Avenza Maps, 2. AllTrails, 3. Gaia GPS - Asked ChatGPT "What are the best hiking tramping apps?": 1. AllTrails, 2. Gaia GPS, 3. Avenza Maps, 4. Komoot - Asked ChatGPT "What's the best hiking tramping app for trail planning?": 1. Gaia GPS, 2. AllTrails - Searched Google, AI Overview "hiking app": 1. AllTrails, 2. Gaia GPS, 3. Avenza Maps, 4. Komoot - Searched Google, AI Overview "trail map app": 1. AllTrails, 2. Gaia GPS Not named in any answer: Wikiloc. Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How did search popularity change for hiking and tramping apps worldwide in September 2026? - In September 2026, AllTrails gained share of searches among hiking and tramping apps worldwide, from 20.4% to 23.7%. - Estimated monthly branded searches for Gaia GPS worldwide fell 18.2% over 12 measured months, from 49.5K to 40.5K in September 2026. ## Month by month | Month | AllTrails estimated searches | AllTrails Share of Search | AllTrails rank | Gaia GPS estimated searches | Gaia GPS Share of Search | Gaia GPS rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 301K | 23.2% | 3 | 49.5K | 3.8% | 4 | | Nov 2025 | 246K | 23.2% | 3 | 40.5K | 3.8% | 4 | | Dec 2025 | 246K | 26.8% | 2 | 40.5K | 4.4% | 4 | | Jan 2026 | 301K | 27% | 2 | 40.5K | 3.6% | 4 | | Feb 2026 | 246K | 21.3% | 3 | 40.5K | 3.5% | 4 | | Mar 2026 | 450K | 26.3% | 2 | 49.5K | 2.9% | 4 | | Apr 2026 | 450K | 23.8% | 2 | 49.5K | 2.6% | 4 | | May 2026 | 450K | 23.7% | 2 | 49.5K | 2.6% | 4 | | Jun 2026 | 368K | 21.1% | 2 | 49.5K | 2.8% | 4 | | Jul 2026 | 368K | 21.1% | 2 | 49.5K | 2.8% | 4 | | Aug 2026 | 368K | 20.4% | 2 | 49.5K | 2.7% | 4 | | Sep 2026 | 368K | 23.7% | 2 | 40.5K | 2.6% | 4 | ## How each brand is measured Brandwave collects information about searches that people make online using AllTrails’ and Gaia GPS’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **AllTrails**: Measured on the search term “alltrails”. - **Gaia GPS**: Measured on the search term “gaia gps”. - [AllTrails profile](/demand/global-en/brands/alltrails) - [Gaia GPS profile](/demand/global-en/brands/gaia-gps) - [All hiking and tramping apps worldwide](/demand/global-en/categories/hiking-apps): The set both shares are measured inside, 5 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is AllTrails or Gaia GPS more popular in search? In September 2026, AllTrails had more branded searches than Gaia GPS among hiking and tramping apps worldwide. AllTrails had about 368,000 branded searches, while Gaia GPS had 40,500. AllTrails made up 23.7% of all hiking and tramping app searches we track, and Gaia GPS accounted for 2.6%. ## Cite this page Brandwave. "AllTrails vs Gaia GPS: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/alltrails-vs-gaia-gps This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/alltrails-vs-gaia-gps. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.