---
title: "Allflex vs Datamars: Which is more popular by branded search?"
description: "Which is more popular in search, Allflex or Datamars? Compare estimated monthly branded-search demand and Share of Search inside the Livestock management software set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/allflex-vs-datamars"
publisher: "Brandwave"
---

# Allflex vs Datamars: Which is more popular by branded search?

Which is more popular in search, Allflex or Datamars? Compare estimated monthly branded-search demand and Share of Search inside the Livestock management software set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Allflex and Datamars
- **Competitive set**: Livestock management software
- **Market**: Global
- **Month measured**: Aug 2026
- **Allflex Share of Search**: 3.1%
- **Datamars Share of Search**: 2.6%

## Which is more popular in search, Allflex or Datamars?

- In August 2026, Allflex had more branded searches than Datamars among livestock management software worldwide. Allflex was estimated to have 480 branded searches compared to Datamars’ 390, and held a 3.1% Share of Search versus Datamars’ 2.6%.
- Allflex was ahead of Datamars in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Allflex’s estimated Share of Search among livestock management software worldwide moved from 2.8% to 3.1%, and its estimated monthly branded searches moved from 590 to 480.
- Across the 11 months ending August 2026, Datamars’ estimated Share of Search among livestock management software worldwide moved from 1.5% to 2.6%, and its estimated monthly branded searches moved from 320 to 390.

## How did search popularity change for livestock management software worldwide in August 2026?

- In August 2026, Datamars gained estimated Share of Search among livestock management software worldwide, from 1.9% to 2.6%.
- Estimated monthly branded searches for Allflex worldwide fell 18.6% over 11 measured months, from 590 to 480 in August 2026.

## Month by month

| Month | Allflex estimated searches | Allflex Share of Search | Allflex rank | Datamars estimated searches | Datamars Share of Search | Datamars rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 590 | 2.8% | 3 | 320 | 1.5% | 4 |
| Nov 2025 | 590 | 3.4% | 3 | 260 | 1.5% | 4 |
| Dec 2025 | 390 | 2.4% | 3 | 260 | 1.6% | 4 |
| Jan 2026 | 480 | 2.8% | 3 | 260 | 1.5% | 4 |
| Feb 2026 | 480 | 2.4% | 3 | 260 | 1.3% | 4 |
| Mar 2026 | 480 | 2.3% | 3 | 390 | 1.8% | 4 |
| Apr 2026 | 390 | 2% | 3 | 260 | 1.3% | 4 |
| May 2026 | 390 | 2.1% | 3 | 390 | 2.1% | 4 |
| Jun 2026 | 590 | 3.4% | 3 | 390 | 2.2% | 4 |
| Jul 2026 | 480 | 2.8% | 3 | 320 | 1.9% | 4 |
| Aug 2026 | 480 | 3.1% | 3 | 390 | 2.6% | 4 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Allflex’s and Datamars’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Allflex**: Measured on the search term “allflex nz”.
- **Datamars**: Measured on the search term “datamars nz”.

- [Allflex profile](/demand/global-en/brands/allflex)
- [Datamars profile](/demand/global-en/brands/datamars)
- [All livestock management software worldwide](/demand/global-en/categories/livestock-management-software): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Allflex or Datamars?

In August 2026, Allflex had more branded searches than Datamars among livestock management software worldwide. Allflex was estimated to have 480 branded searches compared to Datamars’ 390, and held a 3.1% Share of Search versus Datamars’ 2.6%.

## Cite this page

Brandwave. "Allflex vs Datamars: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/allflex-vs-datamars

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/allflex-vs-datamars. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.