--- title: "Ahrefs Site Audit vs Sitebulb: Which is searched more?" description: "Is Ahrefs Site Audit or Sitebulb more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the SEO website crawlers set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/ahrefs-site-audit-vs-sitebulb" publisher: "Brandwave" --- # Ahrefs Site Audit vs Sitebulb: Which is searched more? Is Ahrefs Site Audit or Sitebulb more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the SEO website crawlers set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Ahrefs Site Audit and Sitebulb - **Competitive set**: SEO website crawlers - **Market**: Global - **Month measured**: Sep 2026 - **Ahrefs Site Audit Share of Search**: 1.2% - **Sitebulb Share of Search**: 5.2% ## Is Ahrefs Site Audit or Sitebulb more popular in search? - In September 2026, Sitebulb had more branded searches than Ahrefs Site Audit among SEO website crawlers worldwide. Sitebulb had about 4,430 branded searches, while Ahrefs Site Audit had 1,000. Sitebulb made up 5.2% of all SEO website crawler searches we track, and Ahrefs Site Audit accounted for 1.2%. - Sitebulb was ahead of Ahrefs Site Audit in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Ahrefs Site Audit’s share of searches among SEO website crawlers worldwide moved from 1.5% to 1.2%, and its estimated monthly branded searches moved from 1.3K to 1K. - Across the 12 months ending September 2026, Sitebulb’s share of searches among SEO website crawlers worldwide moved from 7.6% to 5.2%, and its estimated monthly branded searches moved from 6.7K to 4.4K. ## Top SEO website crawlers in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Sitebulb was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Ahrefs Site Audit was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Sitebulb was listed before Ahrefs Site Audit in every answer. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Screaming Frog | 1st | 3 of 3 | 1 of 2 | 4 of 5 | | Sitebulb | 2nd | 3 of 3 | 1 of 2 | 4 of 5 | | Ahrefs Site Audit | 3rd | 3 of 3 | 0 of 2 | 3 of 5 | | Lumar | 4th | 3 of 3 | 0 of 2 | 3 of 5 | | Semrush Site Audit | 5th | 3 of 3 | 0 of 2 | 3 of 5 | | Oncrawl | 6th | 0 of 3 | 1 of 2 | 1 of 5 | | JetOctopus | 7th | 1 of 3 | 0 of 2 | 1 of 5 | ## Every AI answer about SEO website crawlers - Asked ChatGPT "Which SEO website crawler should I use?": 1. Screaming Frog, 2. Sitebulb, 3. Ahrefs Site Audit, 4. Semrush Site Audit, 5. Lumar - Asked ChatGPT "What are the best SEO website crawlers?": 1. Screaming Frog, 2. Sitebulb, 3. Ahrefs Site Audit, 4. Semrush Site Audit, 5. Lumar, 6. JetOctopus - Asked ChatGPT "What's the best SEO website crawler for a technical SEO audit?": 1. Screaming Frog, 2. Sitebulb, 3. Lumar, 4. Ahrefs Site Audit, 5. Semrush Site Audit - Searched Google, AI Overview "seo crawler tool": 1. Screaming Frog, 2. Sitebulb, 3. Oncrawl - Searched Google, AI Overview "website crawl tool": named none of the brands we track Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How did search popularity change for SEO website crawlers worldwide in September 2026? - In September 2026, Sitebulb rose from 3rd to 2nd among SEO website crawlers worldwide. - Estimated monthly branded searches for Ahrefs Site Audit worldwide fell 23.1% over 12 measured months, from 1.3K to 1K in September 2026. ## Month by month | Month | Ahrefs Site Audit estimated searches | Ahrefs Site Audit Share of Search | Ahrefs Site Audit rank | Sitebulb estimated searches | Sitebulb Share of Search | Sitebulb rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 1.3K | 1.5% | 5 | 6.7K | 7.6% | 2 | | Nov 2025 | 1.3K | 1.5% | 4 | 6.7K | 7.7% | 2 | | Dec 2025 | 1K | 1.2% | 5 | 5.5K | 6.4% | 2 | | Jan 2026 | 880 | 1% | 5 | 5.5K | 6.4% | 2 | | Feb 2026 | 1.3K | 1.5% | 5 | 5.5K | 6.3% | 2 | | Mar 2026 | 1.9K | 1.8% | 5 | 5.5K | 5.1% | 2 | | Apr 2026 | 1.6K | 1.8% | 5 | 5.5K | 6.2% | 2 | | May 2026 | 1.6K | 1.8% | 4 | 5.5K | 6.1% | 3 | | Jun 2026 | 1.3K | 1.5% | 5 | 5.5K | 6.1% | 2 | | Jul 2026 | 2.4K | 2.6% | 4 | 5.5K | 5.9% | 3 | | Aug 2026 | 1K | 1.1% | 5 | 4.4K | 5% | 3 | | Sep 2026 | 1K | 1.2% | 5 | 4.4K | 5.2% | 2 | ## How each brand is measured Brandwave collects information about searches that people make online using Ahrefs Site Audit’s and Sitebulb’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Ahrefs Site Audit**: Measured on the search term “ahrefs site audit”. - **Sitebulb**: Measured on the search terms “sitebulb”, “sitebulb app” and “sitebulb crawler”, summed into one figure. - [Ahrefs Site Audit profile](/demand/global-en/brands/ahrefs-site-audit) - [Sitebulb profile](/demand/global-en/brands/sitebulb) - [All SEO website crawlers worldwide](/demand/global-en/categories/seo-website-crawlers): The set both shares are measured inside, 7 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Ahrefs Site Audit or Sitebulb more popular in search? In September 2026, Sitebulb had more branded searches than Ahrefs Site Audit among SEO website crawlers worldwide. Sitebulb had about 4,430 branded searches, while Ahrefs Site Audit had 1,000. Sitebulb made up 5.2% of all SEO website crawler searches we track, and Ahrefs Site Audit accounted for 1.2%. ## Cite this page Brandwave. "Ahrefs Site Audit vs Sitebulb: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/ahrefs-site-audit-vs-sitebulb This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/ahrefs-site-audit-vs-sitebulb. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.