--- title: "AgencyAnalytics vs Mixpanel: Which is searched more?" description: "Is AgencyAnalytics or Mixpanel more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Marketing analytics platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/agencyanalytics-vs-mixpanel" publisher: "Brandwave" --- # AgencyAnalytics vs Mixpanel: Which is searched more? Is AgencyAnalytics or Mixpanel more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Marketing analytics platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: AgencyAnalytics and Mixpanel - **Competitive set**: Marketing analytics platforms - **Market**: Global - **Month measured**: Sep 2026 - **AgencyAnalytics Share of Search**: 0.46% - **Mixpanel Share of Search**: 2.3% ## Is AgencyAnalytics or Mixpanel more popular in search? - In September 2026, Mixpanel had more branded searches than AgencyAnalytics among marketing analytics platforms worldwide. Mixpanel had about 61,100 branded searches, while AgencyAnalytics had 12,100. Mixpanel made up 2.3% of all marketing analytics platform searches we track, and AgencyAnalytics accounted for 0.46%. - Mixpanel was ahead of AgencyAnalytics in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, AgencyAnalytics’ share of searches among marketing analytics platforms worldwide moved from 0.55% to 0.46%, and its estimated monthly branded searches moved from 14.8K to 12.1K. - Across the 12 months ending September 2026, Mixpanel’s share of searches among marketing analytics platforms worldwide moved from 2.8% to 2.3%, and its estimated monthly branded searches moved from 74.6K to 61.1K. ## How did search popularity change for marketing analytics platforms worldwide in September 2026? - In September 2026, Mixpanel gained share of searches among marketing analytics platforms worldwide, from 1.8% to 2.3%. - Estimated monthly branded searches for AgencyAnalytics worldwide fell 18.2% over 12 measured months, from 14.8K to 12.1K in September 2026. ## Month by month | Month | AgencyAnalytics estimated searches | AgencyAnalytics Share of Search | AgencyAnalytics rank | Mixpanel estimated searches | Mixpanel Share of Search | Mixpanel rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 14.8K | 0.55% | 7 | 74.6K | 2.8% | 4 | | Nov 2025 | 14.8K | 0.63% | 7 | 136K | 5.8% | 4 | | Dec 2025 | 12.1K | 0.61% | 7 | 91.2K | 4.6% | 4 | | Jan 2026 | 14.8K | 0.58% | 7 | 74.7K | 2.9% | 4 | | Feb 2026 | 14.8K | 0.66% | 7 | 41.2K | 1.8% | 4 | | Mar 2026 | 14.8K | 0.56% | 7 | 50.4K | 1.9% | 4 | | Apr 2026 | 14.8K | 0.56% | 7 | 50.4K | 1.9% | 4 | | May 2026 | 12.1K | 0.53% | 7 | 41.2K | 1.8% | 4 | | Jun 2026 | 12.1K | 0.46% | 7 | 61.4K | 2.3% | 4 | | Jul 2026 | 12.1K | 0.51% | 7 | 50.2K | 2.1% | 4 | | Aug 2026 | 9.9K | 0.44% | 7 | 41.1K | 1.8% | 4 | | Sep 2026 | 12.1K | 0.46% | 7 | 61.1K | 2.3% | 4 | ## How each brand is measured Brandwave collects information about searches that people make online using AgencyAnalytics’ and Mixpanel’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **AgencyAnalytics**: Measured on the search terms “agency analytics” and “agencyanalytics”, summed into one figure. - **Mixpanel**: Measured on the search terms “mixpanel” and “mixpanel analytics”, summed into one figure. - [AgencyAnalytics profile](/demand/global-en/brands/agencyanalytics) - [Mixpanel profile](/demand/global-en/brands/mixpanel) - [All marketing analytics platforms worldwide](/demand/global-en/categories/marketing-analytics-platforms): The set both shares are measured inside, 12 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is AgencyAnalytics or Mixpanel more popular in search? In September 2026, Mixpanel had more branded searches than AgencyAnalytics among marketing analytics platforms worldwide. Mixpanel had about 61,100 branded searches, while AgencyAnalytics had 12,100. Mixpanel made up 2.3% of all marketing analytics platform searches we track, and AgencyAnalytics accounted for 0.46%. ## Cite this page Brandwave. "AgencyAnalytics vs Mixpanel: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/agencyanalytics-vs-mixpanel This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/agencyanalytics-vs-mixpanel. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.