---
title: "Adyen vs Newland: Which is searched more?"
description: "Which is more popular in search, Adyen or Newland? Compare estimated monthly branded-search demand and Share of Search inside the POS terminal brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/adyen-vs-newland"
publisher: "Brandwave"
---

# Adyen vs Newland: Which is searched more?

Which is more popular in search, Adyen or Newland? Compare estimated monthly branded-search demand and Share of Search inside the POS terminal brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Adyen and Newland
- **Competitive set**: POS terminal brands
- **Market**: Global
- **Month measured**: Sep 2026
- **Adyen Share of Search**: 53.4%
- **Newland Share of Search**: 12.9%

## Which is more popular in search, Adyen or Newland?

- In September 2026, Adyen had more branded searches than Newland among POS terminal brands worldwide. Adyen was estimated to have 168K branded searches compared to Newland’s 40.5K, and held a 53.4% Share of Search versus Newland’s 12.9%.
- Adyen was ahead of Newland in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Adyen’s estimated Share of Search among POS terminal brands worldwide moved from 48.4% to 53.4%, and its estimated monthly branded searches moved from 167K to 168K.
- Across the 12 months ending September 2026, Newland’s estimated Share of Search among POS terminal brands worldwide moved from 14.3% to 12.9%, and its estimated monthly branded searches moved from 49.5K to 40.5K.

## How did search popularity change for POS terminal brands worldwide in September 2026?

- In September 2026, Adyen gained estimated Share of Search among POS terminal brands worldwide, from 52.2% to 53.4%.
- In September 2026, Newland rose from 3rd to 2nd among POS terminal brands worldwide.

## Month by month

| Month | Adyen estimated searches | Adyen Share of Search | Adyen rank | Newland estimated searches | Newland Share of Search | Newland rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 167K | 48.4% | 1 | 49.5K | 14.3% | 2 |
| Nov 2025 | 137K | 46% | 1 | 40.5K | 13.6% | 3 |
| Dec 2025 | 167K | 51.6% | 1 | 49.5K | 15.3% | 2 |
| Jan 2026 | 167K | 49.2% | 1 | 49.5K | 14.6% | 2 |
| Feb 2026 | 203K | 56.6% | 1 | 40.5K | 11.3% | 3 |
| Mar 2026 | 168K | 48.7% | 1 | 40.5K | 11.7% | 5 |
| Apr 2026 | 168K | 49.9% | 1 | 40.5K | 12.1% | 5 |
| May 2026 | 167K | 51.2% | 1 | 40.5K | 12.4% | 4 |
| Jun 2026 | 203K | 57% | 1 | 40.5K | 11.4% | 3 |
| Jul 2026 | 138K | 47.9% | 1 | 40.5K | 14.1% | 3 |
| Aug 2026 | 168K | 52.2% | 1 | 40.5K | 12.6% | 3 |
| Sep 2026 | 168K | 53.4% | 1 | 40.5K | 12.9% | 2 |

## How each brand is measured

Brandwave collects information about searches that people make online using Adyen’s and Newland’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Adyen**: Measured on the search terms “adyen”, “adyen checkout”, “adyen for platform”, “adyen for platforms”, “adyen pay”, “adyen payment”, “adyen payment gateways”, “adyen payment method”, “adyen payment platform”, “adyen payment processor”, “adyen terminal”, “adyen terminals”, “checkout adyen”, “payment adyen”, “payment gateway adyen”, “payment method adyen” and “payment methods adyen”, summed into one figure.
- **Newland**: Measured on the search term “newland”.

- [Adyen profile](/demand/global-en/brands/adyen)
- [Newland profile](/demand/global-en/brands/newland)
- [All POS terminal brands worldwide](/demand/global-en/categories/pos-terminal-brands): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Adyen or Newland?

In September 2026, Adyen had more branded searches than Newland among POS terminal brands worldwide. Adyen was estimated to have 168K branded searches compared to Newland’s 40.5K, and held a 53.4% Share of Search versus Newland’s 12.9%.

## Cite this page

Brandwave. "Adyen vs Newland: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/adyen-vs-newland

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/adyen-vs-newland. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.