--- title: "Adyen vs Airwallex: Which is more popular by branded search?" description: "Which is more popular in search, Adyen or Airwallex? Compare estimated monthly branded-search demand and Share of Search inside the Online payment platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/adyen-vs-airwallex" publisher: "Brandwave" --- # Adyen vs Airwallex: Which is more popular by branded search? Which is more popular in search, Adyen or Airwallex? Compare estimated monthly branded-search demand and Share of Search inside the Online payment platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Adyen and Airwallex - **Competitive set**: Online payment platforms - **Market**: Global - **Month measured**: Aug 2026 - **Adyen Share of Search**: 4.6% - **Airwallex Share of Search**: 5.4% ## Which is more popular in search, Adyen or Airwallex? - In August 2026, Airwallex had more branded searches than Adyen among online payment platforms worldwide. Airwallex was estimated to have 207K branded searches compared to Adyen’s 175K, and held a 5.4% Share of Search versus Adyen’s 4.6%. - The lead changed hands 5 times in the 11 months ending August 2026: Airwallex took it in December 2025, Adyen took it in February 2026, Airwallex took it in March 2026, Adyen took it in June 2026, Airwallex took it in July 2026. - Across the 11 months ending August 2026, Adyen’s estimated Share of Search among online payment platforms worldwide moved from 4.7% to 4.6%, and its estimated monthly branded searches held steady at 175K. - Across the 11 months ending August 2026, Airwallex’s estimated Share of Search among online payment platforms worldwide moved from 3.7% to 5.4%, and its estimated monthly branded searches moved from 140K to 207K. ## How did search popularity change for online payment platforms worldwide in August 2026? - In August 2026, Adyen overtook PayPal to rank 3rd among online payment platforms worldwide, at 4.6%. - Estimated monthly branded searches for Airwallex worldwide rose 47.9% over 11 measured months, from 140K to 207K in August 2026. ## Month by month | Month | Adyen estimated searches | Adyen Share of Search | Adyen rank | Airwallex estimated searches | Airwallex Share of Search | Airwallex rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 175K | 4.7% | 3 | 140K | 3.7% | 5 | | Nov 2025 | 144K | 3.9% | 3 | 139K | 3.8% | 5 | | Dec 2025 | 173K | 5.3% | 4 | 206K | 6.3% | 2 | | Jan 2026 | 174K | 4.5% | 5 | 207K | 5.4% | 3 | | Feb 2026 | 210K | 5.4% | 2 | 206K | 5.3% | 3 | | Mar 2026 | 176K | 3.9% | 4 | 207K | 4.6% | 2 | | Apr 2026 | 174K | 4.6% | 4 | 206K | 5.4% | 2 | | May 2026 | 174K | 4.6% | 4 | 207K | 5.4% | 2 | | Jun 2026 | 210K | 5.4% | 2 | 207K | 5.3% | 3 | | Jul 2026 | 144K | 3.8% | 4 | 207K | 5.5% | 2 | | Aug 2026 | 175K | 4.6% | 3 | 207K | 5.4% | 2 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Adyen’s and Airwallex’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Adyen**: Measured on the search terms “adyen”, “adyen checkout”, “adyen for platform”, “adyen for platforms”, “adyen pay”, “adyen payment”, “adyen payment gateway”, “adyen payment gateways”, “adyen payment method”, “adyen payment methods”, “adyen payment platform”, “adyen payment processing”, “adyen payment processor”, “adyen payments”, “adyen terminal”, “adyen terminals”, “checkout adyen”, “payment adyen”, “payment gateway adyen”, “payment method adyen” and “payment methods adyen”, summed into one figure. - **Airwallex**: Measured on the search terms “airwallex”, “airwallex account”, “airwallex app”, “airwallex business”, “airwallex business account”, “airwallex card”, “airwallex checkout”, “airwallex com”, “airwallex corporate cards”, “airwallex fees”, “airwallex global accounts”, “airwallex pay”, “airwallex payment”, “airwallex payments”, “airwallex pricing” and “airwallex yield”, summed into one figure. - [Adyen profile](/demand/global-en/brands/adyen) - [Airwallex profile](/demand/global-en/brands/airwallex) - [All online payment platforms worldwide](/demand/global-en/categories/online-payment-platforms): The set both shares are measured inside, 8 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Adyen or Airwallex? In August 2026, Airwallex had more branded searches than Adyen among online payment platforms worldwide. Airwallex was estimated to have 207K branded searches compared to Adyen’s 175K, and held a 5.4% Share of Search versus Adyen’s 4.6%. ## Cite this page Brandwave. "Adyen vs Airwallex: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/adyen-vs-airwallex This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/adyen-vs-airwallex. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.