---
title: "ADT vs Vivint: Which is searched more?"
description: "Is ADT or Vivint more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Home alarm brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/adt-vs-vivint"
publisher: "Brandwave"
---

# ADT vs Vivint: Which is searched more?

Is ADT or Vivint more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Home alarm brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: ADT and Vivint
- **Competitive set**: Home alarm brands
- **Market**: Global
- **Month measured**: Sep 2026
- **ADT Share of Search**: 46.2%
- **Vivint Share of Search**: 14.2%

## Is ADT or Vivint more popular in search?

- In September 2026, ADT had more branded searches than Vivint among home alarm brands worldwide. ADT had about 535,000 branded searches, while Vivint had 165,000. ADT made up 46.2% of all home alarm brand searches we track, and Vivint accounted for 14.2%.
- ADT was ahead of Vivint in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, ADT’s share of searches among home alarm brands worldwide moved from 47.9% to 46.2%, and its estimated monthly branded searches moved from 667K to 535K.
- Across the 12 months ending September 2026, Vivint’s share of searches among home alarm brands worldwide moved from 11.8% to 14.2%, and its estimated monthly branded searches held steady at 165K.

## Top home alarm brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, ADT was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Vivint was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. ADT was listed before Vivint in every answer.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| SimpliSafe | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Ring | 2nd | 3 of 3 | 2 of 2 | 5 of 5 |
| ADT | 3rd | 3 of 3 | 1 of 2 | 4 of 5 |
| Vivint | 4th | 2 of 3 | 1 of 2 | 3 of 5 |
| Eufy | 5th | 0 of 3 | 1 of 2 | 1 of 5 |
| Arlo | Not ranked | 0 of 3 | 1 of 2 | 1 of 5 |

## Every AI answer about home alarm brands

- Asked ChatGPT "Which home alarm brand should I buy?": 1. SimpliSafe, 2. Ring, 3. ADT
- Asked ChatGPT "What are the best home alarm brands?": 1. SimpliSafe, 2. ADT, 3. Ring, 4. Vivint
- Asked ChatGPT "What's the best home alarm brand for house security?": 1. SimpliSafe, 2. ADT, 3. Ring, 4. Vivint
- Searched Google, AI Overview "alarm system for home": 1. Ring, 2. Arlo, 3. SimpliSafe
- Searched Google, AI Overview "best home alarm": 1. Ring, 2. SimpliSafe, 3. ADT, 4. Vivint, 5. Eufy

Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026.

## How did search popularity change for home alarm brands worldwide in September 2026?

- In September 2026, ADT lost share of searches among home alarm brands worldwide, from 49.4% to 46.2%.
- In September 2026, Vivint lost share of searches among home alarm brands worldwide, from 15.4% to 14.2%.

## Month by month

| Month | ADT estimated searches | ADT Share of Search | ADT rank | Vivint estimated searches | Vivint Share of Search | Vivint rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 667K | 47.9% | 1 | 165K | 11.8% | 4 |
| Nov 2025 | 580K | 44.4% | 1 | 165K | 12.6% | 4 |
| Dec 2025 | 567K | 47.5% | 1 | 165K | 13.8% | 4 |
| Jan 2026 | 668K | 50.3% | 1 | 201K | 15.1% | 4 |
| Feb 2026 | 598K | 49% | 1 | 165K | 13.5% | 4 |
| Mar 2026 | 608K | 48% | 1 | 201K | 15.9% | 4 |
| Apr 2026 | 591K | 47.3% | 1 | 201K | 16.1% | 4 |
| May 2026 | 567K | 46.2% | 1 | 201K | 16.4% | 4 |
| Jun 2026 | 550K | 45.5% | 1 | 201K | 16.6% | 4 |
| Jul 2026 | 533K | 44.7% | 1 | 201K | 16.8% | 4 |
| Aug 2026 | 644K | 49.4% | 1 | 201K | 15.4% | 4 |
| Sep 2026 | 535K | 46.2% | 1 | 165K | 14.2% | 4 |

## How each brand is measured

Brandwave collects information about searches that people make online using ADT’s and Vivint’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **ADT**: Measured on the search terms “adt”, “adt alarm”, “adt home security” and “adt security”, summed into one figure.
- **Vivint**: Measured on the search term “vivint”.

- [ADT profile](/demand/global-en/brands/adt)
- [Vivint profile](/demand/global-en/brands/vivint)
- [All home alarm brands worldwide](/demand/global-en/categories/home-alarm-brands): The set both shares are measured inside, 6 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is ADT or Vivint more popular in search?

In September 2026, ADT had more branded searches than Vivint among home alarm brands worldwide. ADT had about 535,000 branded searches, while Vivint had 165,000. ADT made up 46.2% of all home alarm brand searches we track, and Vivint accounted for 14.2%.

## Cite this page

Brandwave. "ADT vs Vivint: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/adt-vs-vivint

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/adt-vs-vivint. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
