---
title: "Adobe Premiere Pro vs Wondershare Filmora: Which is searched more?"
description: "Is Adobe Premiere Pro or Wondershare Filmora more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Video production software set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/adobe-premiere-pro-vs-wondershare-filmora"
publisher: "Brandwave"
---

# Adobe Premiere Pro vs Wondershare Filmora: Which is searched more?

Is Adobe Premiere Pro or Wondershare Filmora more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Video production software set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Adobe Premiere Pro and Wondershare Filmora
- **Competitive set**: Video production software
- **Market**: Global
- **Month measured**: Sep 2026
- **Adobe Premiere Pro Share of Search**: 2.9%
- **Wondershare Filmora Share of Search**: 0.32%

## Is Adobe Premiere Pro or Wondershare Filmora more popular in search?

- In September 2026, Adobe Premiere Pro had more branded searches than Wondershare Filmora among video production software worldwide. Adobe Premiere Pro had about 669,000 branded searches, while Wondershare Filmora had 74,000. Adobe Premiere Pro made up 2.9% of all video production software searches we track, and Wondershare Filmora accounted for 0.32%.
- Adobe Premiere Pro was ahead of Wondershare Filmora in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Adobe Premiere Pro’s share of searches among video production software worldwide moved from 3.8% to 2.9%, and its estimated monthly branded searches moved from 751K to 669K.
- Across the 12 months ending September 2026, Wondershare Filmora’s share of searches among video production software worldwide moved from 0.55% to 0.32%, and its estimated monthly branded searches moved from 110K to 74K.

## Top video production software in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Adobe Premiere Pro appeared in all five answers. Wondershare Filmora was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Adobe Premiere Pro was listed before Wondershare Filmora in every answer.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Adobe Premiere Pro | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| DaVinci Resolve | 2nd | 3 of 3 | 2 of 2 | 5 of 5 |
| Final Cut Pro | 3rd | 3 of 3 | 2 of 2 | 5 of 5 |
| CapCut | 4th | 3 of 3 | 2 of 2 | 5 of 5 |
| Wondershare Filmora | 5th | 2 of 3 | 2 of 2 | 4 of 5 |
| Baselight | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about video production software

- Asked ChatGPT "Which video production software should I use?": 1. DaVinci Resolve, 2. Adobe Premiere Pro, 3. Final Cut Pro, 4. CapCut, 5. Wondershare Filmora
- Asked ChatGPT "What are the best video production software options?": 1. DaVinci Resolve, 2. Adobe Premiere Pro, 3. Final Cut Pro, 4. CapCut, 5. Wondershare Filmora
- Asked ChatGPT "What's the best video production software for video editing?": 1. DaVinci Resolve, 2. Adobe Premiere Pro, 3. Final Cut Pro, 4. CapCut
- Searched Google, AI Overview "video editing software": 1. Adobe Premiere Pro, 2. Final Cut Pro, 3. DaVinci Resolve, 4. CapCut, 5. Wondershare Filmora
- Searched Google, AI Overview "edit video software": 1. Adobe Premiere Pro, 2. Final Cut Pro, 3. DaVinci Resolve, 4. CapCut, 5. Wondershare Filmora

Not named in any answer: Baselight.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026.

## How did search popularity change for video production software worldwide in September 2026?

- Estimated monthly branded searches for Wondershare Filmora worldwide fell 32.7% over 12 measured months, from 110K to 74K in September 2026.
- Estimated monthly branded searches for Adobe Premiere Pro worldwide fell 10.9% over 12 measured months, from 751K to 669K in September 2026.

## Month by month

| Month | Adobe Premiere Pro estimated searches | Adobe Premiere Pro Share of Search | Adobe Premiere Pro rank | Wondershare Filmora estimated searches | Wondershare Filmora Share of Search | Wondershare Filmora rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 751K | 3.8% | 3 | 110K | 0.55% | 5 |
| Nov 2025 | 751K | 3.8% | 3 | 110K | 0.55% | 5 |
| Dec 2025 | 669K | 2.8% | 3 | 110K | 0.47% | 5 |
| Jan 2026 | 751K | 3.2% | 3 | 110K | 0.46% | 5 |
| Feb 2026 | 669K | 3.4% | 3 | 90.5K | 0.47% | 5 |
| Mar 2026 | 614K | 2.6% | 3 | 110K | 0.47% | 5 |
| Apr 2026 | 614K | 3.1% | 3 | 90.5K | 0.46% | 5 |
| May 2026 | 547K | 2.3% | 3 | 90.5K | 0.39% | 5 |
| Jun 2026 | 602K | 3% | 3 | 90.5K | 0.46% | 5 |
| Jul 2026 | 547K | 2.8% | 3 | 74K | 0.38% | 5 |
| Aug 2026 | 602K | 3% | 3 | 74K | 0.37% | 5 |
| Sep 2026 | 669K | 2.9% | 3 | 74K | 0.32% | 5 |

## How each brand is measured

Brandwave collects information about searches that people make online using Adobe Premiere Pro’s and Wondershare Filmora’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Adobe Premiere Pro**: Measured on the search terms “adobe premiere pro” and “premiere pro”, summed into one figure.
- **Wondershare Filmora**: Measured on the search term “wondershare filmora”.

- [Adobe Premiere Pro profile](/demand/global-en/brands/adobe-premiere-pro)
- [Wondershare Filmora profile](/demand/global-en/brands/wondershare-filmora)
- [All video production software worldwide](/demand/global-en/categories/video-production-software): The set both shares are measured inside, 6 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Adobe Premiere Pro or Wondershare Filmora more popular in search?

In September 2026, Adobe Premiere Pro had more branded searches than Wondershare Filmora among video production software worldwide. Adobe Premiere Pro had about 669,000 branded searches, while Wondershare Filmora had 74,000. Adobe Premiere Pro made up 2.9% of all video production software searches we track, and Wondershare Filmora accounted for 0.32%.

## Cite this page

Brandwave. "Adobe Premiere Pro vs Wondershare Filmora: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/adobe-premiere-pro-vs-wondershare-filmora

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