--- title: "Adobe Lightroom vs Picwish: Which is searched more?" description: "Is Adobe Lightroom or Picwish more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the AI photo enhancers set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/adobe-lightroom-vs-picwish" publisher: "Brandwave" --- # Adobe Lightroom vs Picwish: Which is searched more? Is Adobe Lightroom or Picwish more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the AI photo enhancers set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Adobe Lightroom and Picwish - **Competitive set**: AI photo enhancers - **Market**: Global - **Month measured**: Sep 2026 - **Adobe Lightroom Share of Search**: 24.9% - **Picwish Share of Search**: 5.3% ## Is Adobe Lightroom or Picwish more popular in search? - In September 2026, Adobe Lightroom had more branded searches than Picwish among AI photo enhancers worldwide. Adobe Lightroom had about 1.2 million branded searches, while Picwish had 246,000. Adobe Lightroom made up 24.9% of all AI photo enhancer searches we track, and Picwish accounted for 5.3%. - Adobe Lightroom was ahead of Picwish in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Adobe Lightroom’s share of searches among AI photo enhancers worldwide moved from 19% to 24.9%, and its estimated monthly branded searches held steady at 1.2M. - Across the 12 months ending September 2026, Picwish’s share of searches among AI photo enhancers worldwide moved from 6.8% to 5.3%, and its estimated monthly branded searches moved from 450K to 246K. ## Top AI photo enhancers in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Adobe Lightroom was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Picwish was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Adobe Lightroom was listed before Picwish in every answer. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Remini | 1st | 3 of 3 | 0 of 2 | 3 of 5 | | Adobe Lightroom | 2nd | 2 of 3 | 0 of 2 | 2 of 5 | | Let's Enhance | 3rd | 2 of 3 | 0 of 2 | 2 of 5 | | Upscayl | 4th | 1 of 3 | 0 of 2 | 1 of 5 | | Picsart | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Fotor | Not ranked | 0 of 3 | 1 of 2 | 1 of 5 | | Picwish | Not ranked | 0 of 3 | 1 of 2 | 1 of 5 | | VanceAI | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Topaz Labs | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about AI photo enhancers - Asked ChatGPT "Which AI photo enhancer should I use?": 1. Remini, 2. Adobe Lightroom, 3. Let's Enhance - Asked ChatGPT "What are the best AI photo enhancers?": 1. Remini, 2. Adobe Lightroom, 3. Upscayl, 4. Let's Enhance - Asked ChatGPT "What's the best AI photo enhancer for old photos?": 1. Remini - Searched Google, AI Overview "ai photo enhancer": 1. Picwish - Searched Google, AI Overview "enhance photo online": 1. Fotor Not named in any answer: Picsart, VanceAI and Topaz Labs. Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026. ## How did search popularity change for AI photo enhancers worldwide in September 2026? - In September 2026, Adobe Lightroom gained share of searches among AI photo enhancers worldwide, from 21.8% to 24.9%. - In September 2026, Picwish gained share of searches among AI photo enhancers worldwide, from 4.6% to 5.3%. ## Month by month | Month | Adobe Lightroom estimated searches | Adobe Lightroom Share of Search | Adobe Lightroom rank | Picwish estimated searches | Picwish Share of Search | Picwish rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 1.2M | 19% | 3 | 450K | 6.8% | 5 | | Nov 2025 | 1.2M | 19.7% | 3 | 450K | 7.4% | 5 | | Dec 2025 | 1.2M | 19.2% | 3 | 450K | 7.2% | 5 | | Jan 2026 | 1.2M | 20.1% | 3 | 450K | 7.4% | 5 | | Feb 2026 | 1.2M | 21.3% | 2 | 368K | 6.6% | 5 | | Mar 2026 | 1.2M | 20.3% | 3 | 368K | 6% | 5 | | Apr 2026 | 1.2M | 19.3% | 3 | 368K | 5.8% | 5 | | May 2026 | 1.2M | 19.9% | 2 | 368K | 6.2% | 4 | | Jun 2026 | 1.2M | 21.2% | 2 | 301K | 5.5% | 5 | | Jul 2026 | 991K | 19.6% | 2 | 301K | 6% | 5 | | Aug 2026 | 1.2M | 21.8% | 2 | 246K | 4.6% | 5 | | Sep 2026 | 1.2M | 24.9% | 2 | 246K | 5.3% | 5 | ## How each brand is measured Brandwave collects information about searches that people make online using Adobe Lightroom’s and Picwish’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Adobe Lightroom**: Measured on the search terms “adobe lightroom”, “lightroom”, “lightroom app”, “lightroom classic”, “lightroom mobile” and “lightroom presets”, summed into one figure. - **Picwish**: Measured on the search term “picwish”. - [Adobe Lightroom profile](/demand/global-en/brands/adobe-lightroom) - [Picwish profile](/demand/global-en/brands/picwish) - [All AI photo enhancers worldwide](/demand/global-en/categories/ai-photo-enhancers): The set both shares are measured inside, 9 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Adobe Lightroom or Picwish more popular in search? In September 2026, Adobe Lightroom had more branded searches than Picwish among AI photo enhancers worldwide. Adobe Lightroom had about 1.2 million branded searches, while Picwish had 246,000. Adobe Lightroom made up 24.9% of all AI photo enhancer searches we track, and Picwish accounted for 5.3%. ## Cite this page Brandwave. "Adobe Lightroom vs Picwish: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/adobe-lightroom-vs-picwish This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/adobe-lightroom-vs-picwish. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.