---
title: "Adobe InDesign vs Photopea: Which is more popular by branded search?"
description: "Which is more popular in search, Adobe InDesign or Photopea? Compare estimated monthly branded-search demand and Share of Search inside the Graphic design software set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/adobe-indesign-vs-photopea"
publisher: "Brandwave"
---

# Adobe InDesign vs Photopea: Which is more popular by branded search?

Which is more popular in search, Adobe InDesign or Photopea? Compare estimated monthly branded-search demand and Share of Search inside the Graphic design software set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Adobe InDesign and Photopea
- **Competitive set**: Graphic design software
- **Market**: Global
- **Month measured**: Aug 2026
- **Adobe InDesign Share of Search**: 0.17%
- **Photopea Share of Search**: 2%

## Which is more popular in search, Adobe InDesign or Photopea?

- In August 2026, Photopea had more branded searches than Adobe InDesign among graphic design software worldwide. Photopea was estimated to have 3.6M branded searches compared to Adobe InDesign’s 314K, and held a 2% Share of Search versus Adobe InDesign’s 0.17%.
- Photopea was ahead of Adobe InDesign in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Adobe InDesign’s estimated Share of Search among graphic design software worldwide held steady at 0.17%, and its estimated monthly branded searches moved from 448K to 314K.
- Across the 11 months ending August 2026, Photopea’s estimated Share of Search among graphic design software worldwide moved from 1.6% to 2%, and its estimated monthly branded searches moved from 4.3M to 3.6M.

## How did search popularity change for graphic design software worldwide in August 2026?

- Estimated monthly branded searches for Adobe InDesign worldwide fell 29.9% over 11 measured months, from 448K to 314K in August 2026.
- Estimated monthly branded searches for Photopea worldwide fell 16% over 11 measured months, from 4.3M to 3.6M in August 2026.

## Month by month

| Month | Adobe InDesign estimated searches | Adobe InDesign Share of Search | Adobe InDesign rank | Photopea estimated searches | Photopea Share of Search | Photopea rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 448K | 0.17% | 14 | 4.3M | 1.6% | 3 |
| Nov 2025 | 441K | 0.2% | 13 | 3.5M | 1.6% | 4 |
| Dec 2025 | 366K | 0.2% | 13 | 3.5M | 2% | 3 |
| Jan 2026 | 441K | 0.21% | 13 | 3.5M | 1.7% | 2 |
| Feb 2026 | 369K | 0.17% | 13 | 3.5M | 1.6% | 3 |
| Mar 2026 | 444K | 0.2% | 12 | 3.6M | 1.6% | 3 |
| Apr 2026 | 373K | 0.17% | 12 | 3.6M | 1.6% | 4 |
| May 2026 | 368K | 0.17% | 13 | 3.5M | 1.6% | 4 |
| Jun 2026 | 354K | 0.19% | 13 | 3.5M | 1.9% | 3 |
| Jul 2026 | 323K | 0.2% | 12 | 3.6M | 2.3% | 3 |
| Aug 2026 | 314K | 0.17% | 12 | 3.6M | 2% | 3 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Adobe InDesign’s and Photopea’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Adobe InDesign**: Measured on the search terms “adobe indesign”, “adobe indesign cost”, “adobe indesign desktop publishing”, “adobe indesign download”, “adobe indesign free”, “adobe indesign free download”, “adobe indesign free trial”, “adobe indesign online”, “adobe indesign subscription”, “download indesign”, “how much is adobe indesign”, “how much is indesign”, “indesign”, “indesign 2”, “indesign 2025”, “indesign 2026”, “indesign ai”, “indesign app”, “indesign cost”, “indesign editor”, “indesign for ipad”, “indesign for mac”, “indesign for windows”, “indesign free”, “indesign free download”, “indesign free trial”, “indesign graphic design software”, “indesign online”, “indesign photo editing”, “indesign price”, “indesign pricing”, “indesign pro”, “indesign software”, “indesign subscription” and “indesign vector graphics”, summed into one figure.
- **Photopea**: Measured on the search terms “download photopea”, “how much is photopea”, “photo pea”, “photo pea ai”, “photo pea app”, “photo pea download”, “photo pea editor”, “photo pea online”, “photopea”, “photopea 2024”, “photopea 2025”, “photopea 2026”, “photopea ai”, “photopea android”, “photopea app”, “photopea cost”, “photopea download”, “photopea editor”, “photopea for android”, “photopea for ipad”, “photopea for iphone”, “photopea for mac”, “photopea for windows”, “photopea free”, “photopea free download”, “photopea free trial”, “photopea graphic design”, “photopea image editor”, “photopea ipad”, “photopea iphone”, “photopea linux”, “photopea mac”, “photopea online”, “photopea photo editing”, “photopea photo editing software”, “photopea photo editor”, “photopea premium”, “photopea price”, “photopea pro”, “photopea review”, “photopea software”, “photopea website” and “photopea.com”, summed into one figure.

- [Adobe InDesign profile](/demand/global-en/brands/adobe-indesign)
- [Photopea profile](/demand/global-en/brands/photopea)
- [All graphic design software worldwide](/demand/global-en/categories/graphic-design-software): The set both shares are measured inside, 31 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Adobe InDesign or Photopea?

In August 2026, Photopea had more branded searches than Adobe InDesign among graphic design software worldwide. Photopea was estimated to have 3.6M branded searches compared to Adobe InDesign’s 314K, and held a 2% Share of Search versus Adobe InDesign’s 0.17%.

## Cite this page

Brandwave. "Adobe InDesign vs Photopea: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/adobe-indesign-vs-photopea

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