---
title: "Adobe Illustrator vs Photopea: Which is more popular by branded search?"
description: "Which is more popular in search, Adobe Illustrator or Photopea? Compare estimated monthly branded-search demand and Share of Search inside the Graphic design software set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/adobe-illustrator-vs-photopea"
publisher: "Brandwave"
---

# Adobe Illustrator vs Photopea: Which is more popular by branded search?

Which is more popular in search, Adobe Illustrator or Photopea? Compare estimated monthly branded-search demand and Share of Search inside the Graphic design software set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Adobe Illustrator and Photopea
- **Competitive set**: Graphic design software
- **Market**: Global
- **Month measured**: Aug 2026
- **Adobe Illustrator Share of Search**: 0.47%
- **Photopea Share of Search**: 2%

## Which is more popular in search, Adobe Illustrator or Photopea?

- In August 2026, Photopea had more branded searches than Adobe Illustrator among graphic design software worldwide. Photopea was estimated to have 3.6M branded searches compared to Adobe Illustrator’s 848K, and held a 2% Share of Search versus Adobe Illustrator’s 0.47%.
- Photopea was ahead of Adobe Illustrator in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Adobe Illustrator’s estimated Share of Search among graphic design software worldwide moved from 0.35% to 0.47%, and its estimated monthly branded searches moved from 903K to 848K.
- Across the 11 months ending August 2026, Photopea’s estimated Share of Search among graphic design software worldwide moved from 1.6% to 2%, and its estimated monthly branded searches moved from 4.3M to 3.6M.

## How did search popularity change for graphic design software worldwide in August 2026?

- Estimated monthly branded searches for Photopea worldwide fell 16% over 11 measured months, from 4.3M to 3.6M in August 2026.

## Month by month

| Month | Adobe Illustrator estimated searches | Adobe Illustrator Share of Search | Adobe Illustrator rank | Photopea estimated searches | Photopea Share of Search | Photopea rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 903K | 0.35% | 9 | 4.3M | 1.6% | 3 |
| Nov 2025 | 882K | 0.4% | 10 | 3.5M | 1.6% | 4 |
| Dec 2025 | 747K | 0.42% | 10 | 3.5M | 2% | 3 |
| Jan 2026 | 773K | 0.36% | 9 | 3.5M | 1.7% | 2 |
| Feb 2026 | 788K | 0.37% | 8 | 3.5M | 1.6% | 3 |
| Mar 2026 | 809K | 0.37% | 8 | 3.6M | 1.6% | 3 |
| Apr 2026 | 870K | 0.4% | 8 | 3.6M | 1.6% | 4 |
| May 2026 | 814K | 0.37% | 8 | 3.5M | 1.6% | 4 |
| Jun 2026 | 820K | 0.45% | 8 | 3.5M | 1.9% | 3 |
| Jul 2026 | 916K | 0.58% | 7 | 3.6M | 2.3% | 3 |
| Aug 2026 | 848K | 0.47% | 7 | 3.6M | 2% | 3 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Adobe Illustrator’s and Photopea’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Adobe Illustrator**: Measured on the search terms “adobe illustrator”, “adobe illustrator cost”, “adobe illustrator download”, “adobe illustrator for graphic design”, “adobe illustrator for ipad”, “adobe illustrator free”, “adobe illustrator free download”, “adobe illustrator free trial”, “adobe illustrator graphic design”, “adobe illustrator graphic design software”, “adobe illustrator online”, “adobe illustrator photo editing”, “adobe illustrator subscription”, “adobe illustrator vector design”, “adobe illustrator vector graphics”, “download adobe illustrator”, “how much is adobe illustrator”, “illustrator ai” and “illustrator software”, summed into one figure.
- **Photopea**: Measured on the search terms “download photopea”, “how much is photopea”, “photo pea”, “photo pea ai”, “photo pea app”, “photo pea download”, “photo pea editor”, “photo pea online”, “photopea”, “photopea 2024”, “photopea 2025”, “photopea 2026”, “photopea ai”, “photopea android”, “photopea app”, “photopea cost”, “photopea download”, “photopea editor”, “photopea for android”, “photopea for ipad”, “photopea for iphone”, “photopea for mac”, “photopea for windows”, “photopea free”, “photopea free download”, “photopea free trial”, “photopea graphic design”, “photopea image editor”, “photopea ipad”, “photopea iphone”, “photopea linux”, “photopea mac”, “photopea online”, “photopea photo editing”, “photopea photo editing software”, “photopea photo editor”, “photopea premium”, “photopea price”, “photopea pro”, “photopea review”, “photopea software”, “photopea website” and “photopea.com”, summed into one figure.

- [Adobe Illustrator profile](/demand/global-en/brands/adobe-illustrator)
- [Photopea profile](/demand/global-en/brands/photopea)
- [All graphic design software worldwide](/demand/global-en/categories/graphic-design-software): The set both shares are measured inside, 31 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Adobe Illustrator or Photopea?

In August 2026, Photopea had more branded searches than Adobe Illustrator among graphic design software worldwide. Photopea was estimated to have 3.6M branded searches compared to Adobe Illustrator’s 848K, and held a 2% Share of Search versus Adobe Illustrator’s 0.47%.

## Cite this page

Brandwave. "Adobe Illustrator vs Photopea: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/adobe-illustrator-vs-photopea

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/adobe-illustrator-vs-photopea. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
