--- title: "Adobe Illustrator vs Fotor: Which is more popular by branded search?" description: "Which is more popular in search, Adobe Illustrator or Fotor? Compare estimated monthly branded-search demand and Share of Search inside the Graphic design software set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/adobe-illustrator-vs-fotor" publisher: "Brandwave" --- # Adobe Illustrator vs Fotor: Which is more popular by branded search? Which is more popular in search, Adobe Illustrator or Fotor? Compare estimated monthly branded-search demand and Share of Search inside the Graphic design software set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Adobe Illustrator and Fotor - **Competitive set**: Graphic design software - **Market**: Global - **Month measured**: Aug 2026 - **Adobe Illustrator Share of Search**: 0.47% - **Fotor Share of Search**: 0.31% ## Which is more popular in search, Adobe Illustrator or Fotor? - In August 2026, Adobe Illustrator had more branded searches than Fotor among graphic design software worldwide. Adobe Illustrator was estimated to have 848K branded searches compared to Fotor’s 561K, and held a 0.47% Share of Search versus Fotor’s 0.31%. - The lead changed hands 2 times in the 11 months ending August 2026: Fotor took it in December 2025, Adobe Illustrator took it in January 2026. - Across the 11 months ending August 2026, Adobe Illustrator’s estimated Share of Search among graphic design software worldwide moved from 0.35% to 0.47%, and its estimated monthly branded searches moved from 903K to 848K. - Across the 11 months ending August 2026, Fotor’s estimated Share of Search among graphic design software worldwide moved from 0.33% to 0.31%, and its estimated monthly branded searches moved from 862K to 561K. ## How did search popularity change for graphic design software worldwide in August 2026? - In August 2026, Fotor fell from 10th to 11th among graphic design software worldwide. ## Month by month | Month | Adobe Illustrator estimated searches | Adobe Illustrator Share of Search | Adobe Illustrator rank | Fotor estimated searches | Fotor Share of Search | Fotor rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 903K | 0.35% | 9 | 862K | 0.33% | 10 | | Nov 2025 | 882K | 0.4% | 10 | 723K | 0.33% | 12 | | Dec 2025 | 747K | 0.42% | 10 | 797K | 0.44% | 8 | | Jan 2026 | 773K | 0.36% | 9 | 593K | 0.28% | 11 | | Feb 2026 | 788K | 0.37% | 8 | 593K | 0.27% | 11 | | Mar 2026 | 809K | 0.37% | 8 | 657K | 0.3% | 11 | | Apr 2026 | 870K | 0.4% | 8 | 559K | 0.26% | 11 | | May 2026 | 814K | 0.37% | 8 | 484K | 0.22% | 11 | | Jun 2026 | 820K | 0.45% | 8 | 576K | 0.31% | 11 | | Jul 2026 | 916K | 0.58% | 7 | 740K | 0.47% | 10 | | Aug 2026 | 848K | 0.47% | 7 | 561K | 0.31% | 11 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Adobe Illustrator’s and Fotor’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Adobe Illustrator**: Measured on the search terms “adobe illustrator”, “adobe illustrator cost”, “adobe illustrator download”, “adobe illustrator for graphic design”, “adobe illustrator for ipad”, “adobe illustrator free”, “adobe illustrator free download”, “adobe illustrator free trial”, “adobe illustrator graphic design”, “adobe illustrator graphic design software”, “adobe illustrator online”, “adobe illustrator photo editing”, “adobe illustrator subscription”, “adobe illustrator vector design”, “adobe illustrator vector graphics”, “download adobe illustrator”, “how much is adobe illustrator”, “illustrator ai” and “illustrator software”, summed into one figure. - **Fotor**: Measured on the search terms “download fotor”, “fotor”, “fotor 2”, “fotor 2025”, “fotor 2026”, “fotor ai”, “fotor ai clothes changer”, “fotor ai enhancer”, “fotor ai gif generator”, “fotor ai hairstyle changer”, “fotor ai headshot generator”, “fotor ai image combiner”, “fotor ai image editor”, “fotor ai image enhancer”, “fotor ai image generator”, “fotor ai photo editor”, “fotor ai photo enhancer”, “fotor ai video generator”, “fotor app”, “fotor apps”, “fotor avatar maker”, “fotor background change”, “fotor background changer”, “fotor background remover”, “fotor bg remover”, “fotor com”, “fotor cost”, “fotor editor”, “fotor face swap”, “fotor font generator”, “fotor free”, “fotor free trial”, “fotor hd photo converter”, “fotor image editor”, “fotor image enhancer”, “fotor image resizer”, “fotor image upscaler”, “fotor online”, “fotor photo editing”, “fotor photo editing app”, “fotor photo editing software”, “fotor photo editor”, “fotor photo enhancer”, “fotor photo restoration”, “fotor photo to painting”, “fotor price”, “fotor pro”, “fotor remove background”, “fotor software”, “fotor subscription”, “fotor video enhancer”, “fotor.com” and “photo editor fotor”, summed into one figure. - [Adobe Illustrator profile](/demand/global-en/brands/adobe-illustrator) - [Fotor profile](/demand/global-en/brands/fotor) - [All graphic design software worldwide](/demand/global-en/categories/graphic-design-software): The set both shares are measured inside, 31 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Adobe Illustrator or Fotor? In August 2026, Adobe Illustrator had more branded searches than Fotor among graphic design software worldwide. Adobe Illustrator was estimated to have 848K branded searches compared to Fotor’s 561K, and held a 0.47% Share of Search versus Fotor’s 0.31%. ## Cite this page Brandwave. "Adobe Illustrator vs Fotor: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/adobe-illustrator-vs-fotor This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/adobe-illustrator-vs-fotor. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.