--- title: "Adlib vs CatalogIt: Which is searched more?" description: "Is Adlib or CatalogIt more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Museum software set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/adlib-vs-catalogit" publisher: "Brandwave" --- # Adlib vs CatalogIt: Which is searched more? Is Adlib or CatalogIt more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Museum software set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Adlib and CatalogIt - **Competitive set**: Museum software - **Market**: Global - **Month measured**: Sep 2026 - **Adlib Share of Search**: 82.1% - **CatalogIt Share of Search**: 1.8% ## Is Adlib or CatalogIt more popular in search? - In September 2026, Adlib had more branded searches than CatalogIt among museum software worldwide. Adlib had about 135,000 branded searches, while CatalogIt had 2,900. Adlib made up 82.1% of all museum software searches we track, and CatalogIt accounted for 1.8%. - Adlib was ahead of CatalogIt in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Adlib’s share of searches among museum software worldwide moved from 82% to 82.1%, and its estimated monthly branded searches held steady at 135K. - Across the 12 months ending September 2026, CatalogIt’s share of searches among museum software worldwide held steady at 1.8%, and its estimated monthly branded searches held steady at 2.9K. ## Top museum software in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, CatalogIt appeared in all five answers. Adlib did not appear in any of the five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | CatalogIt | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | PastPerfect | 2nd | 2 of 3 | 2 of 2 | 4 of 5 | | Axiell | 3rd | 3 of 3 | 1 of 2 | 4 of 5 | | CollectionSpace | 4th | 3 of 3 | 0 of 2 | 3 of 5 | | TMS Collections | 5th | 2 of 3 | 0 of 2 | 2 of 5 | | CollectiveAccess | 6th | 2 of 3 | 0 of 2 | 2 of 5 | | Argus | 7th | 0 of 3 | 1 of 2 | 1 of 5 | | Tessitura | 8th | 1 of 3 | 0 of 2 | 1 of 5 | | Adlib | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about museum software - Asked ChatGPT "Which museum software should I use?": 1. CatalogIt, 2. PastPerfect, 3. CollectionSpace, 4. CollectiveAccess, 5. Axiell - Asked ChatGPT "What are the best museum software options?": 1. CatalogIt, 2. PastPerfect, 3. Axiell, 4. CollectionSpace, 5. TMS Collections, 6. Tessitura - Asked ChatGPT "What's the best museum software for collections management?": 1. Axiell, 2. TMS Collections, 3. CatalogIt, 4. CollectionSpace, 5. CollectiveAccess - Searched Google, AI Overview "museum software": 1. PastPerfect, 2. CatalogIt, 3. Argus - Searched Google, AI Overview "collections management software": 1. PastPerfect, 2. CatalogIt, 3. Axiell Not named in any answer: Adlib. Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How did search popularity change for museum software worldwide in September 2026? - In September 2026, Adlib gained share of searches among museum software worldwide, from 80.7% to 82.1%. - CatalogIt’s share of searches among museum software worldwide has lost ground for 3 months in a row, from 2.6% to 1.8% in September 2026. ## Month by month | Month | Adlib estimated searches | Adlib Share of Search | Adlib rank | CatalogIt estimated searches | CatalogIt Share of Search | CatalogIt rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 135K | 82% | 1 | 2.9K | 1.8% | 3 | | Nov 2025 | 135K | 82% | 1 | 2.9K | 1.8% | 4 | | Dec 2025 | 165K | 86.9% | 1 | 2.4K | 1.3% | 4 | | Jan 2026 | 135K | 80% | 1 | 2.9K | 1.7% | 3 | | Feb 2026 | 135K | 81.6% | 1 | 2.9K | 1.8% | 4 | | Mar 2026 | 135K | 81.1% | 1 | 3.6K | 2.2% | 3 | | Apr 2026 | 135K | 79.3% | 1 | 3.6K | 2.1% | 3 | | May 2026 | 135K | 81.6% | 1 | 3.6K | 2.2% | 3 | | Jun 2026 | 110K | 80.3% | 1 | 3.6K | 2.6% | 3 | | Jul 2026 | 110K | 81% | 1 | 2.9K | 2.1% | 3 | | Aug 2026 | 110K | 80.7% | 1 | 2.9K | 2.1% | 3 | | Sep 2026 | 135K | 82.1% | 1 | 2.9K | 1.8% | 3 | ## How each brand is measured Brandwave collects information about searches that people make online using Adlib’s and CatalogIt’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Adlib**: Measured on the search term “adlib”. - **CatalogIt**: Measured on the search term “catalogit”. - [Adlib profile](/demand/global-en/brands/adlib) - [CatalogIt profile](/demand/global-en/brands/catalogit) - [All museum software worldwide](/demand/global-en/categories/museum-software): The set both shares are measured inside, 9 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Adlib or CatalogIt more popular in search? In September 2026, Adlib had more branded searches than CatalogIt among museum software worldwide. Adlib had about 135,000 branded searches, while CatalogIt had 2,900. Adlib made up 82.1% of all museum software searches we track, and CatalogIt accounted for 1.8%. ## Cite this page Brandwave. "Adlib vs CatalogIt: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/adlib-vs-catalogit This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/adlib-vs-catalogit. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.