--- title: "Adidas vs Yonex: Which is searched more?" description: "Is Adidas or Yonex more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Padel racket brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/adidas-vs-yonex" publisher: "Brandwave" --- # Adidas vs Yonex: Which is searched more? Is Adidas or Yonex more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Padel racket brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Adidas and Yonex - **Competitive set**: Padel racket brands - **Market**: Global - **Month measured**: Sep 2026 - **Adidas Share of Search**: 5.7% - **Yonex Share of Search**: 47.3% ## Is Adidas or Yonex more popular in search? - In September 2026, Yonex had more branded searches than Adidas among padel racket brands worldwide. Yonex had about 368,000 branded searches, while Adidas had 44,400. Yonex made up 47.3% of all padel racket brand searches we track, and Adidas accounted for 5.7%. - Yonex was ahead of Adidas in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Adidas’ share of searches among padel racket brands worldwide held steady at 5.7%, and its estimated monthly branded searches moved from 49.3K to 44.4K. - Across the 12 months ending September 2026, Yonex’s share of searches among padel racket brands worldwide moved from 52.5% to 47.3%, and its estimated monthly branded searches moved from 450K to 368K. ## Top padel racket brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Adidas was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Yonex did not appear in any of the five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Nox | 1st | 3 of 3 | 1 of 2 | 4 of 5 | | Head | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | Bullpadel | 3rd | 2 of 3 | 1 of 2 | 3 of 5 | | Babolat | 4th | 3 of 3 | 0 of 2 | 3 of 5 | | Wilson | 5th | 1 of 3 | 2 of 2 | 3 of 5 | | Adidas | 6th | 2 of 3 | 1 of 2 | 3 of 5 | | Yonex | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about padel racket brands - Asked ChatGPT "Which padel racket brand should I buy?": 1. Nox, 2. Head, 3. Bullpadel, 4. Babolat, 5. Adidas - Asked ChatGPT "What are the best padel racket brands?": 1. Nox, 2. Bullpadel, 3. Head, 4. Adidas, 5. Babolat, 6. Wilson - Asked ChatGPT "What's the best padel racket brand for beginner players?": 1. Head, 2. Nox, 3. Babolat - Searched Google, AI Overview "best padel racket": 1. Nox, 2. Wilson, 3. Bullpadel, 4. Head - Searched Google, AI Overview "padel racket for beginners": 1. Head, 2. Wilson, 3. Adidas Not named in any answer: Yonex. Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How did search popularity change for padel racket brands worldwide in September 2026? - In September 2026, Nox overtook Adidas to rank 5th among padel racket brands worldwide, with 5.8% of the searches. - In September 2026, Yonex lost share of searches among padel racket brands worldwide, from 51% to 47.3%. ## Month by month | Month | Adidas estimated searches | Adidas Share of Search | Adidas rank | Yonex estimated searches | Yonex Share of Search | Yonex rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 49.3K | 5.7% | 5 | 450K | 52.5% | 1 | | Nov 2025 | 49.3K | 6.1% | 5 | 368K | 45.9% | 1 | | Dec 2025 | 55.3K | 6.7% | 4 | 450K | 54.6% | 1 | | Jan 2026 | 49.3K | 5.9% | 5 | 450K | 53.7% | 1 | | Feb 2026 | 44.4K | 5.3% | 5 | 450K | 54.1% | 1 | | Mar 2026 | 49.3K | 6.3% | 5 | 368K | 47.2% | 1 | | Apr 2026 | 45.2K | 5.9% | 5 | 368K | 48.1% | 1 | | May 2026 | 45.2K | 5.8% | 5 | 368K | 47.3% | 1 | | Jun 2026 | 40.3K | 5.4% | 5 | 368K | 49.2% | 1 | | Jul 2026 | 36.2K | 5.1% | 5 | 368K | 52.3% | 1 | | Aug 2026 | 44.4K | 6.1% | 5 | 368K | 51% | 1 | | Sep 2026 | 44.4K | 5.7% | 6 | 368K | 47.3% | 1 | ## How each brand is measured Brandwave collects information about searches that people make online using Adidas’ and Yonex’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Adidas**: Measured on the search terms “adidas padel” and “adidas padel racket”, summed into one figure. - **Yonex**: Measured on the search term “yonex”. - [Adidas profile](/demand/global-en/brands/adidas) - [Yonex profile](/demand/global-en/brands/yonex) - [All padel racket brands worldwide](/demand/global-en/categories/padel-racket-brands): The set both shares are measured inside, 7 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Adidas or Yonex more popular in search? In September 2026, Yonex had more branded searches than Adidas among padel racket brands worldwide. Yonex had about 368,000 branded searches, while Adidas had 44,400. Yonex made up 47.3% of all padel racket brand searches we track, and Adidas accounted for 5.7%. ## Cite this page Brandwave. "Adidas vs Yonex: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/adidas-vs-yonex This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/adidas-vs-yonex. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.