---
title: "Adidas vs Castelli: Which is searched more?"
description: "Is Adidas or Castelli more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Long sleeve jersey brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/adidas-vs-castelli"
publisher: "Brandwave"
---

# Adidas vs Castelli: Which is searched more?

Is Adidas or Castelli more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Long sleeve jersey brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Adidas and Castelli
- **Competitive set**: Long sleeve jersey brands
- **Market**: Global
- **Month measured**: Sep 2026
- **Adidas Share of Search**: 0.2%
- **Castelli Share of Search**: 25.1%

## Is Adidas or Castelli more popular in search?

- In September 2026, Castelli had more branded searches than Adidas among long sleeve jersey brands worldwide. Castelli had about 110,000 branded searches, while Adidas had 880. Castelli made up 25.1% of all long sleeve jersey brand searches we track, and Adidas accounted for 0.2%.
- Castelli was ahead of Adidas in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Adidas’ share of searches among long sleeve jersey brands worldwide moved from 0.17% to 0.2%, and its estimated monthly branded searches held steady at 880.
- Across the 12 months ending September 2026, Castelli’s share of searches among long sleeve jersey brands worldwide moved from 26.7% to 25.1%, and its estimated monthly branded searches moved from 135K to 110K.

## How did search popularity change for long sleeve jersey brands worldwide in September 2026?

- Estimated monthly branded searches for Castelli worldwide fell 18.5% over 12 measured months, from 135K to 110K in September 2026.

## Month by month

| Month | Adidas estimated searches | Adidas Share of Search | Adidas rank | Castelli estimated searches | Castelli Share of Search | Castelli rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 880 | 0.17% | 5 | 135K | 26.7% | 3 |
| Nov 2025 | 880 | 0.15% | 5 | 135K | 23.6% | 3 |
| Dec 2025 | 720 | 0.15% | 5 | 110K | 23.5% | 3 |
| Jan 2026 | 880 | 0.18% | 5 | 135K | 27.4% | 3 |
| Feb 2026 | 720 | 0.17% | 5 | 135K | 31.5% | 2 |
| Mar 2026 | 1K | 0.19% | 5 | 135K | 25.5% | 3 |
| Apr 2026 | 1.3K | 0.23% | 5 | 165K | 29.5% | 2 |
| May 2026 | 1.3K | 0.22% | 5 | 165K | 27.7% | 3 |
| Jun 2026 | 1.3K | 0.25% | 5 | 135K | 25.7% | 3 |
| Jul 2026 | 1.3K | 0.21% | 5 | 135K | 21.6% | 3 |
| Aug 2026 | 1.3K | 0.2% | 5 | 165K | 25.2% | 3 |
| Sep 2026 | 880 | 0.2% | 5 | 110K | 25.1% | 3 |

## How each brand is measured

Brandwave collects information about searches that people make online using Adidas’ and Castelli’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Adidas**: Measured on the search term “adidas cycling jersey”.
- **Castelli**: Measured on the search term “castelli”.

- [Adidas profile](/demand/global-en/brands/adidas)
- [Castelli profile](/demand/global-en/brands/castelli)
- [All long sleeve jersey brands worldwide](/demand/global-en/categories/long-sleeve-jersey-brands): The set both shares are measured inside, 5 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Adidas or Castelli more popular in search?

In September 2026, Castelli had more branded searches than Adidas among long sleeve jersey brands worldwide. Castelli had about 110,000 branded searches, while Adidas had 880. Castelli made up 25.1% of all long sleeve jersey brand searches we track, and Adidas accounted for 0.2%.

## Cite this page

Brandwave. "Adidas vs Castelli: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/adidas-vs-castelli

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/adidas-vs-castelli. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.