---
title: "Acronis vs Rubrik: Which is searched more?"
description: "Which is more popular in search, Acronis or Rubrik? Compare estimated monthly branded-search demand and Share of Search inside the Backup and recovery brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/acronis-vs-rubrik"
publisher: "Brandwave"
---

# Acronis vs Rubrik: Which is searched more?

Which is more popular in search, Acronis or Rubrik? Compare estimated monthly branded-search demand and Share of Search inside the Backup and recovery brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Acronis and Rubrik
- **Competitive set**: Backup and recovery brands
- **Market**: Global
- **Month measured**: Sep 2026
- **Acronis Share of Search**: 30.8%
- **Rubrik Share of Search**: 30.8%

## Which is more popular in search, Acronis or Rubrik?

- In September 2026, Acronis and Rubrik were level on Share of Search among backup and recovery brands worldwide, with an estimated 90.5K branded searches each, at 30.8% estimated Share of Search each.
- The lead changed hands once in the 12 months ending September 2026: Rubrik took it in February 2026.
- Across the 12 months ending September 2026, Acronis’ estimated Share of Search among backup and recovery brands worldwide moved from 32% to 30.8%, and its estimated monthly branded searches moved from 110K to 90.5K.
- Across the 12 months ending September 2026, Rubrik’s estimated Share of Search among backup and recovery brands worldwide moved from 26.3% to 30.8%, and its estimated monthly branded searches held steady at 90.5K.

## How did search popularity change for backup and recovery brands worldwide in September 2026?

- In September 2026, Acronis overtook Rubrik to rank 2nd among backup and recovery brands worldwide, with 30.8% estimated Share of Search.
- In September 2026, Rubrik lost estimated Share of Search among backup and recovery brands worldwide, from 36.6% to 30.8%.

## Month by month

| Month | Acronis estimated searches | Acronis Share of Search | Acronis rank | Rubrik estimated searches | Rubrik Share of Search | Rubrik rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 110K | 32% | 2 | 90.5K | 26.3% | 3 |
| Nov 2025 | 90.5K | 30.3% | 2 | 90.5K | 30.3% | 3 |
| Dec 2025 | 74K | 27.9% | 2 | 74K | 27.9% | 3 |
| Jan 2026 | 90.5K | 30.3% | 2 | 90.5K | 30.3% | 3 |
| Feb 2026 | 60.5K | 24% | 3 | 74K | 29.4% | 2 |
| Mar 2026 | 74K | 25.4% | 2 | 74K | 25.4% | 3 |
| Apr 2026 | 49.5K | 20.5% | 3 | 74K | 30.7% | 2 |
| May 2026 | 49.5K | 19.6% | 3 | 90.5K | 35.8% | 2 |
| Jun 2026 | 60.5K | 22.5% | 3 | 90.5K | 33.7% | 2 |
| Jul 2026 | 60.5K | 26.2% | 3 | 74K | 32.1% | 2 |
| Aug 2026 | 60.5K | 24.5% | 3 | 90.5K | 36.6% | 2 |
| Sep 2026 | 90.5K | 30.8% | 2 | 90.5K | 30.8% | 3 |

## How each brand is measured

Brandwave collects information about searches that people make online using Acronis’ and Rubrik’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Acronis**: Measured on the search term “acronis”.
- **Rubrik**: Measured on the search term “rubrik”.

- [Acronis profile](/demand/global-en/brands/acronis)
- [Rubrik profile](/demand/global-en/brands/rubrik)
- [All backup and recovery brands worldwide](/demand/global-en/categories/backup-and-recovery-brands): The set both shares are measured inside, 3 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Acronis or Rubrik?

In September 2026, Acronis and Rubrik were level on Share of Search among backup and recovery brands worldwide, with an estimated 90.5K branded searches each, at 30.8% estimated Share of Search each.

## Cite this page

Brandwave. "Acronis vs Rubrik: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/acronis-vs-rubrik

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/acronis-vs-rubrik. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.