---
title: "ABB vs Yaskawa: Which is searched more?"
description: "Is ABB or Yaskawa more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the VFD drives brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/abb-vs-yaskawa"
publisher: "Brandwave"
---

# ABB vs Yaskawa: Which is searched more?

Is ABB or Yaskawa more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the VFD drives brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: ABB and Yaskawa
- **Competitive set**: VFD drives brands
- **Market**: Global
- **Month measured**: Sep 2026
- **ABB Share of Search**: 19.2%
- **Yaskawa Share of Search**: 1.4%

## Is ABB or Yaskawa more popular in search?

- In September 2026, ABB had more branded searches than Yaskawa among VFD drives brands worldwide. ABB had about 550,000 branded searches, while Yaskawa had 40,500. ABB made up 19.2% of all VFD drives brand searches we track, and Yaskawa accounted for 1.4%.
- ABB was ahead of Yaskawa in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, ABB’s share of searches among VFD drives brands worldwide moved from 23.1% to 19.2%, and its estimated monthly branded searches moved from 673K to 550K.
- Across the 12 months ending September 2026, Yaskawa’s share of searches among VFD drives brands worldwide moved from 1.7% to 1.4%, and its estimated monthly branded searches moved from 49.5K to 40.5K.

## How did search popularity change for VFD drives brands worldwide in September 2026?

- In September 2026, Schneider Electric overtook ABB to rank 2nd among VFD drives brands worldwide, with 23.5% of the searches.
- In September 2026, ABB lost share of searches among VFD drives brands worldwide, from 20.1% to 19.2%.
- Estimated monthly branded searches for Yaskawa worldwide fell 18.2% over 12 measured months, from 49.5K to 40.5K in September 2026.

## Month by month

| Month | ABB estimated searches | ABB Share of Search | ABB rank | Yaskawa estimated searches | Yaskawa Share of Search | Yaskawa rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 673K | 23.1% | 2 | 49.5K | 1.7% | 7 |
| Nov 2025 | 550K | 18% | 2 | 40.5K | 1.3% | 7 |
| Dec 2025 | 550K | 21.2% | 2 | 33.1K | 1.3% | 7 |
| Jan 2026 | 550K | 20% | 2 | 40.5K | 1.5% | 7 |
| Feb 2026 | 550K | 20% | 2 | 40.5K | 1.5% | 7 |
| Mar 2026 | 550K | 18.8% | 3 | 40.5K | 1.4% | 7 |
| Apr 2026 | 550K | 19.8% | 2 | 40.5K | 1.5% | 7 |
| May 2026 | 550K | 19.9% | 2 | 33.1K | 1.2% | 7 |
| Jun 2026 | 550K | 19.6% | 2 | 40.5K | 1.4% | 7 |
| Jul 2026 | 550K | 19.9% | 2 | 40.5K | 1.5% | 7 |
| Aug 2026 | 550K | 20.1% | 2 | 33.1K | 1.2% | 7 |
| Sep 2026 | 550K | 19.2% | 3 | 40.5K | 1.4% | 7 |

## How each brand is measured

Brandwave collects information about searches that people make online using ABB’s and Yaskawa’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **ABB**: Measured on the search term “abb”.
- **Yaskawa**: Measured on the search term “yaskawa”.

- [ABB profile](/demand/global-en/brands/abb)
- [Yaskawa profile](/demand/global-en/brands/yaskawa)
- [All VFD drives brands worldwide](/demand/global-en/categories/vfd-drives-brands): The set both shares are measured inside, 8 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is ABB or Yaskawa more popular in search?

In September 2026, ABB had more branded searches than Yaskawa among VFD drives brands worldwide. ABB had about 550,000 branded searches, while Yaskawa had 40,500. ABB made up 19.2% of all VFD drives brand searches we track, and Yaskawa accounted for 1.4%.

## Cite this page

Brandwave. "ABB vs Yaskawa: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/abb-vs-yaskawa

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/abb-vs-yaskawa. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.