---
title: "ABB vs HPM: Which is searched more?"
description: "Which is more popular in search, ABB or HPM? Compare estimated monthly branded-search demand and Share of Search inside the Electrical accessory brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/abb-vs-hpm"
publisher: "Brandwave"
---

# ABB vs HPM: Which is searched more?

Which is more popular in search, ABB or HPM? Compare estimated monthly branded-search demand and Share of Search inside the Electrical accessory brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: ABB and HPM
- **Competitive set**: Electrical accessory brands
- **Market**: Global
- **Month measured**: Sep 2026
- **ABB Share of Search**: 32.3%
- **HPM Share of Search**: 2.4%

## Which is more popular in search, ABB or HPM?

- In September 2026, ABB had more branded searches than HPM among electrical accessory brands worldwide. ABB was estimated to have 550K branded searches compared to HPM’s 40.5K, and held a 32.3% Share of Search versus HPM’s 2.4%.
- ABB was ahead of HPM in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, ABB’s estimated Share of Search among electrical accessory brands worldwide moved from 38.7% to 32.3%, and its estimated monthly branded searches moved from 673K to 550K.
- Across the 12 months ending September 2026, HPM’s estimated Share of Search among electrical accessory brands worldwide moved from 2.8% to 2.4%, and its estimated monthly branded searches moved from 49.5K to 40.5K.

## How did search popularity change for electrical accessory brands worldwide in September 2026?

- In September 2026, Schneider Electric overtook ABB to become the leader among electrical accessory brands worldwide, with 39.5% estimated Share of Search.
- In September 2026, ABB lost estimated Share of Search among electrical accessory brands worldwide, from 35.8% to 32.3%.
- Estimated monthly branded searches for HPM worldwide fell 18.2% over 12 measured months, from 49.5K to 40.5K in September 2026.

## Month by month

| Month | ABB estimated searches | ABB Share of Search | ABB rank | HPM estimated searches | HPM Share of Search | HPM rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 673K | 38.7% | 1 | 49.5K | 2.8% | 6 |
| Nov 2025 | 550K | 34.1% | 1 | 49.5K | 3.1% | 6 |
| Dec 2025 | 550K | 38.8% | 1 | 40.5K | 2.9% | 6 |
| Jan 2026 | 550K | 34.6% | 1 | 49.5K | 3.1% | 6 |
| Feb 2026 | 550K | 36.2% | 1 | 40.5K | 2.7% | 6 |
| Mar 2026 | 550K | 31.4% | 2 | 49.5K | 2.8% | 6 |
| Apr 2026 | 550K | 34.8% | 1 | 40.5K | 2.6% | 6 |
| May 2026 | 550K | 35.3% | 1 | 40.5K | 2.6% | 6 |
| Jun 2026 | 550K | 34.8% | 1 | 40.5K | 2.6% | 6 |
| Jul 2026 | 550K | 35.8% | 1 | 40.5K | 2.6% | 6 |
| Aug 2026 | 550K | 35.8% | 1 | 40.5K | 2.6% | 6 |
| Sep 2026 | 550K | 32.3% | 2 | 40.5K | 2.4% | 6 |

## How each brand is measured

Brandwave collects information about searches that people make online using ABB’s and HPM’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **ABB**: Measured on the search term “abb”.
- **HPM**: Measured on the search term “hpm”.

- [ABB profile](/demand/global-en/brands/abb)
- [HPM profile](/demand/global-en/brands/hpm)
- [All electrical accessory brands worldwide](/demand/global-en/categories/electrical-accessory-brands): The set both shares are measured inside, 7 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, ABB or HPM?

In September 2026, ABB had more branded searches than HPM among electrical accessory brands worldwide. ABB was estimated to have 550K branded searches compared to HPM’s 40.5K, and held a 32.3% Share of Search versus HPM’s 2.4%.

## Cite this page

Brandwave. "ABB vs HPM: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/abb-vs-hpm

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/abb-vs-hpm. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.