---
title: "AB Tasty vs Microsoft Clarity: Which is searched more?"
description: "Is AB Tasty or Microsoft Clarity more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Conversion rate optimisation tools set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/ab-tasty-vs-microsoft-clarity"
publisher: "Brandwave"
---

# AB Tasty vs Microsoft Clarity: Which is searched more?

Is AB Tasty or Microsoft Clarity more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Conversion rate optimisation tools set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: AB Tasty and Microsoft Clarity
- **Competitive set**: Conversion rate optimisation tools
- **Market**: Global
- **Month measured**: Sep 2026
- **AB Tasty Share of Search**: 1.1%
- **Microsoft Clarity Share of Search**: 27%

## Is AB Tasty or Microsoft Clarity more popular in search?

- In September 2026, Microsoft Clarity had more branded searches than AB Tasty among conversion rate optimisation tools worldwide. Microsoft Clarity had about 165,000 branded searches, while AB Tasty had 6,600. Microsoft Clarity made up 27% of all conversion rate optimisation tool searches we track, and AB Tasty accounted for 1.1%.
- Microsoft Clarity was ahead of AB Tasty in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, AB Tasty’s share of searches among conversion rate optimisation tools worldwide moved from 1.6% to 1.1%, and its estimated monthly branded searches moved from 9.9K to 6.6K.
- Across the 12 months ending September 2026, Microsoft Clarity’s share of searches among conversion rate optimisation tools worldwide moved from 17.7% to 27%, and its estimated monthly branded searches moved from 110K to 165K.

## Top conversion rate optimisation tools in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Microsoft Clarity appeared in all four answers. AB Tasty did not appear in any of the four answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| VWO | 1st | 3 of 3 | 1 of 1 | 4 of 4 |
| Microsoft Clarity | 2nd | 3 of 3 | 1 of 1 | 4 of 4 |
| Optimizely | 3rd | 3 of 3 | 1 of 1 | 4 of 4 |
| Hotjar | 4th | 3 of 3 | 1 of 1 | 4 of 4 |
| Contentsquare | 5th | 2 of 3 | 1 of 1 | 3 of 4 |
| Unbounce | 6th | 1 of 3 | 1 of 1 | 2 of 4 |
| Crazy Egg | 7th | 1 of 3 | 1 of 1 | 2 of 4 |
| Convert.com | 8th | 1 of 3 | 0 of 1 | 1 of 4 |
| AB Tasty | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |
| Kameleoon | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |

## Every AI answer about conversion rate optimisation tools

- Asked ChatGPT "Which conversion rate optimisation tool should I use?": 1. Microsoft Clarity, 2. VWO, 3. Optimizely, 4. Contentsquare, 5. Hotjar
- Asked ChatGPT "What are the best conversion rate optimisation tools?": 1. Microsoft Clarity, 2. VWO, 3. Optimizely, 4. Contentsquare, 5. Crazy Egg, 6. Unbounce, 7. Hotjar, 8. Convert.com
- Asked ChatGPT "What's the best conversion rate optimisation tool for more online sales?": 1. VWO, 2. Microsoft Clarity, 3. Hotjar, 4. Optimizely
- Searched Google, AI Overview "conversion rate optimisation tool": 1. Optimizely, 2. VWO, 3. Unbounce, 4. Microsoft Clarity, 5. Hotjar, 6. Contentsquare, 7. Crazy Egg

Not named in any answer: AB Tasty and Kameleoon.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026.

## How did search popularity change for conversion rate optimisation tools worldwide in September 2026?

- In September 2026, Microsoft Clarity lost share of searches among conversion rate optimisation tools worldwide, from 30.3% to 27%.
- Estimated monthly branded searches for AB Tasty worldwide fell 33.3% over 12 measured months, from 9.9K to 6.6K in September 2026.

## Month by month

| Month | AB Tasty estimated searches | AB Tasty Share of Search | AB Tasty rank | Microsoft Clarity estimated searches | Microsoft Clarity Share of Search | Microsoft Clarity rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 9.9K | 1.6% | 8 | 110K | 17.7% | 3 |
| Nov 2025 | 8.1K | 1.4% | 8 | 110K | 18.9% | 3 |
| Dec 2025 | 6.6K | 1.2% | 8 | 110K | 20.1% | 2 |
| Jan 2026 | 9.9K | 1.4% | 8 | 135K | 19.5% | 2 |
| Feb 2026 | 8.1K | 1.4% | 8 | 135K | 23% | 2 |
| Mar 2026 | 8.1K | 1.4% | 8 | 135K | 23.6% | 2 |
| Apr 2026 | 8.1K | 1.4% | 8 | 135K | 24% | 2 |
| May 2026 | 6.6K | 1.2% | 8 | 165K | 29% | 2 |
| Jun 2026 | 8.1K | 1.4% | 8 | 165K | 27.7% | 2 |
| Jul 2026 | 6.6K | 1.2% | 8 | 165K | 29.7% | 2 |
| Aug 2026 | 6.6K | 1.2% | 8 | 165K | 30.3% | 2 |
| Sep 2026 | 6.6K | 1.1% | 8 | 165K | 27% | 2 |

## How each brand is measured

Brandwave collects information about searches that people make online using AB Tasty’s and Microsoft Clarity’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **AB Tasty**: Measured on the search term “ab tasty”.
- **Microsoft Clarity**: Measured on the search term “microsoft clarity”.

- [AB Tasty profile](/demand/global-en/brands/ab-tasty)
- [Microsoft Clarity profile](/demand/global-en/brands/microsoft-clarity)
- [All conversion rate optimisation tools worldwide](/demand/global-en/categories/cro-tools): The set both shares are measured inside, 10 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is AB Tasty or Microsoft Clarity more popular in search?

In September 2026, Microsoft Clarity had more branded searches than AB Tasty among conversion rate optimisation tools worldwide. Microsoft Clarity had about 165,000 branded searches, while AB Tasty had 6,600. Microsoft Clarity made up 27% of all conversion rate optimisation tool searches we track, and AB Tasty accounted for 1.1%.

## Cite this page

Brandwave. "AB Tasty vs Microsoft Clarity: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/ab-tasty-vs-microsoft-clarity

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/ab-tasty-vs-microsoft-clarity. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
