---
title: "8x8 vs Zoom Phone: Which is searched more?"
description: "Is 8x8 or Zoom Phone more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the VoIP providers set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/8x8-vs-zoom-phone"
publisher: "Brandwave"
---

# 8x8 vs Zoom Phone: Which is searched more?

Is 8x8 or Zoom Phone more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the VoIP providers set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: 8x8 and Zoom Phone
- **Competitive set**: VoIP providers
- **Market**: Global
- **Month measured**: Sep 2026
- **8x8 Share of Search**: 33.7%
- **Zoom Phone Share of Search**: 3.9%

## Is 8x8 or Zoom Phone more popular in search?

- In September 2026, 8x8 had more branded searches than Zoom Phone among VoIP providers worldwide. 8x8 had about 234,000 branded searches, while Zoom Phone had 27,100. 8x8 made up 33.7% of all VoIP provider searches we track, and Zoom Phone accounted for 3.9%.
- 8x8 was ahead of Zoom Phone in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, 8x8’s share of searches among VoIP providers worldwide moved from 36.2% to 33.7%, and its estimated monthly branded searches moved from 287K to 234K.
- Across the 12 months ending September 2026, Zoom Phone’s share of searches among VoIP providers worldwide moved from 4.2% to 3.9%, and its estimated monthly branded searches moved from 33.1K to 27.1K.

## Top VoIP providers in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Zoom Phone appeared in all four answers. 8x8 was mentioned in one out of four: in one of the three ChatGPT answers, but not in the Google AI Overview. Zoom Phone was listed before 8x8 in every answer.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| RingCentral | 1st | 3 of 3 | 1 of 1 | 4 of 4 |
| Zoom Phone | 2nd | 3 of 3 | 1 of 1 | 4 of 4 |
| Nextiva | 3rd | 2 of 3 | 1 of 1 | 3 of 4 |
| Ooma | 4th | 3 of 3 | 1 of 1 | 4 of 4 |
| Dialpad | 5th | 1 of 3 | 0 of 1 | 1 of 4 |
| 8x8 | 6th | 1 of 3 | 0 of 1 | 1 of 4 |
| Vonage | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |

## Every AI answer about VoIP providers

- Asked ChatGPT "Which VoIP provider should I use?": 1. Ooma, 2. Zoom Phone, 3. RingCentral
- Asked ChatGPT "What are the best VoIP providers?": 1. RingCentral, 2. Zoom Phone, 3. Nextiva, 4. Dialpad, 5. 8x8, 6. Ooma
- Asked ChatGPT "What's the best VoIP provider for business calling?": 1. RingCentral, 2. Zoom Phone, 3. Nextiva, 4. Ooma
- Searched Google, AI Overview "business phone system": 1. Nextiva, 2. RingCentral, 3. Ooma, 4. Zoom Phone

Not named in any answer: Vonage.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026.

## How did search popularity change for VoIP providers worldwide in September 2026?

- In September 2026, 8x8 overtook RingCentral to become the leader among VoIP providers worldwide, with 33.7% of the searches.
- In September 2026, Zoom Phone lost share of searches among VoIP providers worldwide, from 5.4% to 3.9%.

## Month by month

| Month | 8x8 estimated searches | 8x8 Share of Search | 8x8 rank | Zoom Phone estimated searches | Zoom Phone Share of Search | Zoom Phone rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 287K | 36.2% | 1 | 33.1K | 4.2% | 6 |
| Nov 2025 | 234K | 35.4% | 1 | 27.1K | 4.1% | 6 |
| Dec 2025 | 198K | 31.7% | 1 | 27.1K | 4.3% | 6 |
| Jan 2026 | 234K | 31.7% | 1 | 33.1K | 4.5% | 6 |
| Feb 2026 | 234K | 34.9% | 1 | 33.1K | 4.9% | 6 |
| Mar 2026 | 242K | 32.4% | 1 | 33.1K | 4.4% | 6 |
| Apr 2026 | 234K | 32.4% | 1 | 33.1K | 4.6% | 6 |
| May 2026 | 198K | 31.2% | 1 | 33.1K | 5.2% | 6 |
| Jun 2026 | 132K | 22.6% | 2 | 33.1K | 5.7% | 6 |
| Jul 2026 | 109K | 18.8% | 2 | 33.1K | 5.7% | 6 |
| Aug 2026 | 162K | 26.4% | 2 | 33.1K | 5.4% | 6 |
| Sep 2026 | 234K | 33.7% | 1 | 27.1K | 3.9% | 6 |

## How each brand is measured

Brandwave collects information about searches that people make online using 8x8’s and Zoom Phone’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **8x8**: Measured on the search terms “8x8” and “8x8 inc”, summed into one figure.
- **Zoom Phone**: Measured on the search term “zoom phone”.

- [8x8 profile](/demand/global-en/brands/8x8)
- [Zoom Phone profile](/demand/global-en/brands/zoom-phone)
- [All VoIP providers worldwide](/demand/global-en/categories/voip-providers): The set both shares are measured inside, 7 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is 8x8 or Zoom Phone more popular in search?

In September 2026, 8x8 had more branded searches than Zoom Phone among VoIP providers worldwide. 8x8 had about 234,000 branded searches, while Zoom Phone had 27,100. 8x8 made up 33.7% of all VoIP provider searches we track, and Zoom Phone accounted for 3.9%.

## Cite this page

Brandwave. "8x8 vs Zoom Phone: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/8x8-vs-zoom-phone

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/8x8-vs-zoom-phone. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
