---
title: "8x8 vs Aircall: Which is searched more?"
description: "Is 8x8 or Aircall more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Call centre software set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/8x8-vs-aircall"
publisher: "Brandwave"
---

# 8x8 vs Aircall: Which is searched more?

Is 8x8 or Aircall more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Call centre software set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: 8x8 and Aircall
- **Competitive set**: Call centre software
- **Market**: Global
- **Month measured**: Sep 2026
- **8x8 Share of Search**: 27.3%
- **Aircall Share of Search**: 8.6%

## Is 8x8 or Aircall more popular in search?

- In September 2026, 8x8 had more branded searches than Aircall among call centre software worldwide. 8x8 had about 234,000 branded searches, while Aircall had 74,000. 8x8 made up 27.3% of all call centre software searches we track, and Aircall accounted for 8.6%.
- 8x8 was ahead of Aircall in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, 8x8’s share of searches among call centre software worldwide moved from 28.5% to 27.3%, and its estimated monthly branded searches moved from 287K to 234K.
- Across the 12 months ending September 2026, Aircall’s share of searches among call centre software worldwide moved from 9% to 8.6%, and its estimated monthly branded searches moved from 90.5K to 74K.

## Top call centre software in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Aircall was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. 8x8 did not appear in any of the five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Genesys | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Talkdesk | 2nd | 2 of 3 | 2 of 2 | 4 of 5 |
| CloudTalk | 3rd | 3 of 3 | 1 of 2 | 4 of 5 |
| Zendesk | 4th | 2 of 3 | 1 of 2 | 3 of 5 |
| NICE CXone | 5th | 1 of 3 | 1 of 2 | 2 of 5 |
| Five9 | 6th | 3 of 3 | 0 of 2 | 3 of 5 |
| Aircall | 7th | 2 of 3 | 0 of 2 | 2 of 5 |
| 8x8 | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about call centre software

- Asked ChatGPT "Which call centre platform should I use?": 1. Aircall, 2. CloudTalk, 3. Five9, 4. Genesys
- Asked ChatGPT "What are the best call centre platforms?": 1. Genesys, 2. NICE CXone, 3. Five9, 4. Talkdesk, 5. Zendesk, 6. CloudTalk
- Asked ChatGPT "What's the best call centre platform for customer support teams?": 1. Zendesk, 2. CloudTalk, 3. Genesys, 4. Talkdesk, 5. Five9, 6. Aircall
- Searched Google, AI Overview "call centre software": 1. Talkdesk, 2. NICE CXone, 3. Genesys
- Searched Google, AI Overview "cloud call centre software": 1. Genesys, 2. Talkdesk, 3. CloudTalk, 4. Zendesk

Not named in any answer: 8x8.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026.

## How did search popularity change for call centre software worldwide in September 2026?

- In September 2026, 8x8 gained share of searches among call centre software worldwide, from 23.4% to 27.3%.
- Estimated monthly branded searches for Aircall worldwide fell 18.2% over 12 measured months, from 90.5K to 74K in September 2026.

## Month by month

| Month | 8x8 estimated searches | 8x8 Share of Search | 8x8 rank | Aircall estimated searches | Aircall Share of Search | Aircall rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 287K | 28.5% | 2 | 90.5K | 9% | 4 |
| Nov 2025 | 234K | 28.2% | 2 | 74K | 8.9% | 4 |
| Dec 2025 | 198K | 25.5% | 2 | 60.5K | 7.8% | 4 |
| Jan 2026 | 234K | 23.5% | 2 | 165K | 16.6% | 3 |
| Feb 2026 | 234K | 27.5% | 2 | 90.5K | 10.6% | 4 |
| Mar 2026 | 242K | 25.9% | 2 | 90.5K | 9.7% | 4 |
| Apr 2026 | 234K | 30% | 2 | 74K | 9.5% | 4 |
| May 2026 | 198K | 24.7% | 2 | 74K | 9.2% | 4 |
| Jun 2026 | 132K | 18.1% | 2 | 74K | 10.1% | 4 |
| Jul 2026 | 109K | 16.7% | 3 | 74K | 11.4% | 4 |
| Aug 2026 | 162K | 23.4% | 2 | 60.5K | 8.8% | 4 |
| Sep 2026 | 234K | 27.3% | 2 | 74K | 8.6% | 4 |

## How each brand is measured

Brandwave collects information about searches that people make online using 8x8’s and Aircall’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **8x8**: Measured on the search terms “8x8” and “8x8 inc”, summed into one figure.
- **Aircall**: Measured on the search term “aircall”.

- [8x8 profile](/demand/global-en/brands/8x8)
- [Aircall profile](/demand/global-en/brands/aircall)
- [All call centre software worldwide](/demand/global-en/categories/call-centre-software): The set both shares are measured inside, 8 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is 8x8 or Aircall more popular in search?

In September 2026, 8x8 had more branded searches than Aircall among call centre software worldwide. 8x8 had about 234,000 branded searches, while Aircall had 74,000. 8x8 made up 27.3% of all call centre software searches we track, and Aircall accounted for 8.6%.

## Cite this page

Brandwave. "8x8 vs Aircall: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/8x8-vs-aircall

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/8x8-vs-aircall. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
