---
title: "17hats vs Studio Ninja: Which is searched more?"
description: "Is 17hats or Studio Ninja more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Photography studio software set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/17hats-vs-studio-ninja"
publisher: "Brandwave"
---

# 17hats vs Studio Ninja: Which is searched more?

Is 17hats or Studio Ninja more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Photography studio software set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: 17hats and Studio Ninja
- **Competitive set**: Photography studio software
- **Market**: Global
- **Month measured**: Sep 2026
- **17hats Share of Search**: 7.5%
- **Studio Ninja Share of Search**: 11.2%

## Is 17hats or Studio Ninja more popular in search?

- In September 2026, Studio Ninja had more branded searches than 17hats among photography studio software worldwide. Studio Ninja had about 12,100 branded searches, while 17hats had 8,150. Studio Ninja made up 11.2% of all photography studio software searches we track, and 17hats accounted for 7.5%.
- Studio Ninja was ahead of 17hats in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, 17hats’ share of searches among photography studio software worldwide moved from 9.5% to 7.5%, and its estimated monthly branded searches moved from 10.1K to 8.2K.
- Across the 12 months ending September 2026, Studio Ninja’s share of searches among photography studio software worldwide moved from 11.5% to 11.2%, and its estimated monthly branded searches held steady at 12.1K.

## Top photography studio software in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Studio Ninja appeared in all five answers. 17hats was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Studio Ninja was listed before 17hats in every answer.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| HoneyBook | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Dubsado | 2nd | 3 of 3 | 2 of 2 | 5 of 5 |
| Studio Ninja | 3rd | 3 of 3 | 2 of 2 | 5 of 5 |
| Pixieset | 4th | 3 of 3 | 2 of 2 | 5 of 5 |
| Sprout Studio | 5th | 2 of 3 | 2 of 2 | 4 of 5 |
| 17hats | 6th | 1 of 3 | 0 of 2 | 1 of 5 |
| Iris Works | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| VSCO Workspace | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about photography studio software

- Asked ChatGPT "Which photography CRM should I use?": 1. HoneyBook, 2. Studio Ninja, 3. Pixieset, 4. Dubsado
- Asked ChatGPT "What are the best CRMs for photographers?": 1. HoneyBook, 2. Dubsado, 3. Studio Ninja, 4. Pixieset, 5. Sprout Studio, 6. 17hats
- Asked ChatGPT "What's the best photography CRM for a wedding photographer?": 1. Studio Ninja, 2. HoneyBook, 3. Dubsado, 4. Sprout Studio, 5. Pixieset
- Searched Google, AI Overview "crm for photographers": 1. Dubsado, 2. HoneyBook, 3. Sprout Studio, 4. Pixieset, 5. Studio Ninja
- Searched Google, AI Overview "photography crm": 1. Dubsado, 2. HoneyBook, 3. Sprout Studio, 4. Pixieset, 5. Studio Ninja

Not named in any answer: Iris Works and VSCO Workspace.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 22, 2026.

## How did search popularity change for photography studio software worldwide in September 2026?

- Estimated monthly branded searches for 17hats worldwide fell 19.1% over 12 measured months, from 10.1K to 8.2K in September 2026.

## Month by month

| Month | 17hats estimated searches | 17hats Share of Search | 17hats rank | Studio Ninja estimated searches | Studio Ninja Share of Search | Studio Ninja rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 10.1K | 9.5% | 4 | 12.1K | 11.5% | 3 |
| Nov 2025 | 10K | 9.5% | 4 | 12.1K | 11.5% | 3 |
| Dec 2025 | 8.2K | 8.6% | 4 | 9.9K | 10.4% | 3 |
| Jan 2026 | 10K | 7.7% | 4 | 12.1K | 9.3% | 3 |
| Feb 2026 | 10K | 9.1% | 4 | 12.1K | 11% | 3 |
| Mar 2026 | 10K | 7.7% | 4 | 12.1K | 9.4% | 3 |
| Apr 2026 | 10K | 8.1% | 4 | 12.1K | 9.8% | 3 |
| May 2026 | 8.2K | 7.6% | 4 | 12.1K | 11.2% | 3 |
| Jun 2026 | 8.2K | 7.5% | 4 | 12.1K | 11.2% | 3 |
| Jul 2026 | 6.7K | 6.7% | 4 | 9.9K | 9.9% | 3 |
| Aug 2026 | 8.1K | 7.5% | 4 | 12.1K | 11.1% | 3 |
| Sep 2026 | 8.2K | 7.5% | 4 | 12.1K | 11.2% | 3 |

## How each brand is measured

Brandwave collects information about searches that people make online using 17hats’ and Studio Ninja’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **17hats**: Measured on the search terms “17hats” and “17hats crm”, summed into one figure.
- **Studio Ninja**: Measured on the search term “studio ninja”.

- [17hats profile](/demand/global-en/brands/17hats)
- [Studio Ninja profile](/demand/global-en/brands/studio-ninja)
- [All photography studio software worldwide](/demand/global-en/categories/photography-studio-software): The set both shares are measured inside, 8 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is 17hats or Studio Ninja more popular in search?

In September 2026, Studio Ninja had more branded searches than 17hats among photography studio software worldwide. Studio Ninja had about 12,100 branded searches, while 17hats had 8,150. Studio Ninja made up 11.2% of all photography studio software searches we track, and 17hats accounted for 7.5%.

## Cite this page

Brandwave. "17hats vs Studio Ninja: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/17hats-vs-studio-ninja

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/17hats-vs-studio-ninja. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
