---
title: "Yamaha brands and Share of Search"
description: "The brands Yamaha markets worldwide, and where to find each one's branded demand. Demand belongs to each brand, so the brands are never added together."
canonical: "https://gobrandwave.com/demand/global-en/companies/yamaha"
publisher: "Brandwave"
---

# Yamaha brands and Share of Search

The brands Yamaha markets worldwide, and where to find each one's branded demand. Demand belongs to each brand, so the brands are never added together.

## Key facts

- **Company**: Yamaha
- **Market**: Global
- **Brands tracked**: 2
- **Measured through**: Sep 2026
- **Combined demand figure**: Not published; demand belongs to each brand

## Brands this company owns

| Brand | Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- | --- |
| Yamaha | Alto sax brands | 1 | 48% | 4.4M |
| Yamaha | Analog mixer brands | 2 | 25.1% | 4.4M |
| Yamaha | ATV and side-by-side brands | 1 | 55.7% | 4.4M |
| Yamaha | Bass guitars | 6 | 2.1% | 4.4M |
| Yamaha | Bluetooth receiver brands | 7 | 0.31% | 4.4M |
| Yamaha | Dirt bikes brands | 2 | 20.9% | 4.4M |
| Yamaha | Flute brands | 1 | 51.9% | 4.4M |
| Yamaha | Foldback monitor brands | 7 | 1% | 4.4M |
| Yamaha | Home cinema brands | 12 | 0.19% | 4.4M |
| Yamaha | Inverter generator brands | 6 | 1.7% | 4.4M |
| Yamaha | Metronome brands | 5 | 0.34% | 4.4M |
| Yamaha | Outboard motor brands | 1 | 54.4% | 4.4M |
| Yamaha | Piano stool brands | 5 | 1.2% | 4.4M |
| Yamaha | Quad bike brands | 2 | 20.9% | 4.4M |
| Yamaha | Studio monitors | 2 | 26.4% | 4.4M |
| Yamaha | Xylophone brands | 5 | 0.28% | 4.4M |
| Yamaha Pianos | Digital piano and keyboard brands | 2 | 41.2% | 90.5K |
| Yamaha Pianos | Keyboards and synths | 4 | 18% | 90.5K |
| Yamaha Pianos | Piano bench brands | 1 | 44% | 90.5K |

- [Yamaha](/demand/global-en/brands/yamaha)
- [Yamaha Pianos](/demand/global-en/brands/yamaha-pianos)

## Brand competitors

- [Adams](/demand/global-en/brands/adams): 1st place in Xylophone brands worldwide estimated Share of Search at 95.5% in Sep 2026.
- [Fender](/demand/global-en/brands/fender): 1st place in Bass guitars worldwide estimated Share of Search at 67.5% in Sep 2026.
- [KRK](/demand/global-en/brands/krk): 1st place in Studio monitors worldwide estimated Share of Search at 61.3% in Sep 2026.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Yamaha brands and Share of Search". https://gobrandwave.com/demand/global-en/companies/yamaha

This page is also available as HTML at https://gobrandwave.com/demand/global-en/companies/yamaha. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.