---
title: "The Walt Disney Company brands and Share of Search"
description: "The entertainment company behind Disney+."
canonical: "https://gobrandwave.com/demand/global-en/companies/the-walt-disney-company"
publisher: "Brandwave"
---

# The Walt Disney Company brands and Share of Search

The entertainment company behind Disney+.

## Key facts

- **Company**: The Walt Disney Company
- **Legal name**: The Walt Disney Company
- **Market**: Global
- **Brands tracked**: 2
- **Measured through**: Sep 2026
- **Combined demand figure**: Not published; demand belongs to each brand

## Brands this company owns

| Brand | Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- | --- |
| Disney+ | OTT platforms | 2 | 11.5% | 13.6M |
| Disney+ | Streaming services | 2 | 10.1% | 13.6M |
| Disney Cruise Line | Cruise lines | 2 | 15.2% | 1.3M |

- [Disney+](/demand/global-en/brands/disney-plus)
- [Disney Cruise Line](/demand/global-en/brands/disney-cruise-line)

## Brand competitors

- [Netflix](/demand/global-en/brands/netflix): 1st place in OTT platforms worldwide estimated Share of Search at 70.2% in Sep 2026.
- [Royal Caribbean](/demand/global-en/brands/royal-caribbean): 1st place in Cruise lines worldwide estimated Share of Search at 32.1% in Sep 2026.
- [MSC Cruises](/demand/global-en/brands/msc-cruises): 3rd place in Cruise lines worldwide estimated Share of Search at 14.3% in Sep 2026.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "The Walt Disney Company brands and Share of Search". https://gobrandwave.com/demand/global-en/companies/the-walt-disney-company

This page is also available as HTML at https://gobrandwave.com/demand/global-en/companies/the-walt-disney-company. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.