---
title: "Jim Beam brands and Share of Search"
description: "The brands Jim Beam markets worldwide, and where to find each one's branded demand. Demand belongs to each brand, so the brands are never added together."
canonical: "https://gobrandwave.com/demand/global-en/companies/jim-beam"
publisher: "Brandwave"
---

# Jim Beam brands and Share of Search

The brands Jim Beam markets worldwide, and where to find each one's branded demand. Demand belongs to each brand, so the brands are never added together.

## Key facts

- **Company**: Jim Beam
- **Market**: Global
- **Brands tracked**: 3
- **Measured through**: Sep 2026
- **Combined demand figure**: Not published; demand belongs to each brand

## Brands this company owns

| Brand | Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- | --- |
| Jim Beam | Bourbon brands | 1 | 22.3% | 301K |
| Jim Beam | Whisky brands | 4 | 20.1% | 301K |
| Basil Hayden | Bourbon brands | 11 | 3% | 40.5K |
| Knob Creek | Bourbon brands | 13 | 2% | 27.1K |

- [Jim Beam](/demand/global-en/brands/jim-beam)
- [Basil Hayden](/demand/global-en/brands/basil-hayden)
- [Knob Creek](/demand/global-en/brands/knob-creek)

## Brand competitors

- [Johnnie Walker](/demand/global-en/brands/johnnie-walker): 1st place in Whisky brands worldwide estimated Share of Search at 24.5% in Sep 2026.
- [Glenfiddich](/demand/global-en/brands/glenfiddich): 2nd place in Whisky brands worldwide estimated Share of Search at 20.1% in Sep 2026.
- [Jameson](/demand/global-en/brands/jameson): 3rd place in Whisky brands worldwide estimated Share of Search at 20.1% in Sep 2026.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Jim Beam brands and Share of Search". https://gobrandwave.com/demand/global-en/companies/jim-beam

This page is also available as HTML at https://gobrandwave.com/demand/global-en/companies/jim-beam. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.