---
title: "Bachmann brands and Share of Search"
description: "The brands Bachmann markets worldwide, and where to find each one's branded demand. Demand belongs to each brand, so the brands are never added together."
canonical: "https://gobrandwave.com/demand/global-en/companies/bachmann-industries"
publisher: "Brandwave"
---

# Bachmann brands and Share of Search

The brands Bachmann markets worldwide, and where to find each one's branded demand. Demand belongs to each brand, so the brands are never added together.

## Key facts

- **Company**: Bachmann
- **Market**: Global
- **Brands tracked**: 2
- **Measured through**: Oct 2026
- **Combined demand figure**: Not published; demand belongs to each brand

## Brands this company owns

| Brand | Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- | --- |
| Bachmann | Model railway brands | 5 | 6% | 12.1K |
| Graham Farish | Model railway brands | 12 | 0.79% | 1.6K |

- [Bachmann](/demand/global-en/brands/bachmann-trains)
- [Graham Farish](/demand/global-en/brands/graham-farish)

## Which brands compete with Bachmann?

- [Hornby](/demand/global-en/brands/hornby): Most searched among model railway brands worldwide, with an estimated 30% Share of Search in Oct 2026.
- [MTH](/demand/global-en/brands/mth-trains): 2nd most searched among model railway brands worldwide, with an estimated 16.4% Share of Search in Oct 2026.
- [Lionel](/demand/global-en/brands/lionel): 3rd most searched among model railway brands worldwide, with an estimated 15% Share of Search in Oct 2026.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Bachmann brands and Share of Search". https://gobrandwave.com/demand/global-en/companies/bachmann-industries

This page is also available as HTML at https://gobrandwave.com/demand/global-en/companies/bachmann-industries. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.