---
title: "Mindbody vs Vagaro: Which is more popular?"
description: "Is Mindbody or Vagaro more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Yoga studio software set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/yoga-studio-software/compare/mindbody-vs-vagaro"
publisher: "Brandwave"
---

# Mindbody vs Vagaro: Which is more popular?

Is Mindbody or Vagaro more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Yoga studio software set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Mindbody and Vagaro
- **Competitive set**: Yoga studio software
- **Market**: Global
- **Month measured**: Oct 2026
- **Mindbody Share of Search**: 22.4%
- **Vagaro Share of Search**: 33.6%

## Is Mindbody or Vagaro more popular in search?

- In October 2026, Vagaro had more branded searches than Mindbody among yoga studio software worldwide. Vagaro had about 165,000 branded searches, while Mindbody had 110,000. Vagaro made up 33.6% of all yoga studio software searches we track, and Mindbody accounted for 22.4%.
- Vagaro was ahead of Mindbody in every measured month of the 12 months ending October 2026.
- Across the 12 months ending October 2026, Mindbody’s share of searches among yoga studio software worldwide moved from 26.5% to 22.4%, and its estimated monthly branded searches moved from 135K to 110K.
- Across the 12 months ending October 2026, Vagaro’s share of searches among yoga studio software worldwide moved from 32.4% to 33.6%, and its estimated monthly branded searches held steady at 165K.

## Top yoga studio software in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Mindbody appeared in all five answers. Vagaro was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Mindbody was listed before Vagaro in three out of five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Mindbody | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| OfferingTree | 2nd | 3 of 3 | 1 of 2 | 4 of 5 |
| Vagaro | 3rd | 2 of 3 | 2 of 2 | 4 of 5 |
| Momence | 4th | 3 of 3 | 0 of 2 | 3 of 5 |
| WellnessLiving | 5th | 2 of 3 | 2 of 2 | 4 of 5 |
| Walla | 6th | 0 of 3 | 2 of 2 | 2 of 5 |
| Momoyoga | 7th | 1 of 3 | 0 of 2 | 1 of 5 |
| bsport | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Eversports | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Arketa | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about yoga studio software

- Asked ChatGPT "Which yoga studio software should I use?": 1. Momence, 2. OfferingTree, 3. WellnessLiving, 4. Mindbody
- Asked ChatGPT "What are the best yoga studio booking systems?": 1. OfferingTree, 2. Mindbody, 3. Momence, 4. Vagaro, 5. Momoyoga, 6. WellnessLiving
- Asked ChatGPT "What's the best yoga studio software for a small studio?": 1. Vagaro, 2. Mindbody, 3. OfferingTree, 4. Momence
- Searched Google, AI Overview "yoga studio software": 1. Mindbody, 2. WellnessLiving, 3. Vagaro, 4. Walla
- Searched Google, AI Overview "yoga studio management software": 1. Vagaro, 2. OfferingTree, 3. Mindbody, 4. WellnessLiving, 5. Walla

Not named in any answer: bsport, Eversports and Arketa.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 22, 2026.

## How did search popularity change for yoga studio software worldwide in October 2026?

- In October 2026, Vagaro gained share of searches among yoga studio software worldwide, from 31% to 33.6%.
- In October 2026, Mindbody gained share of searches among yoga studio software worldwide, from 20.7% to 22.4%.

## How has branded search for Mindbody and Vagaro changed worldwide over the last 12 months?

| Month | Mindbody estimated searches | Mindbody Share of Search | Mindbody rank | Vagaro estimated searches | Vagaro Share of Search | Vagaro rank |
| --- | --- | --- | --- | --- | --- | --- |
| Nov 2025 | 135K | 26.5% | 2 | 165K | 32.4% | 1 |
| Dec 2025 | 135K | 27.7% | 2 | 165K | 33.9% | 1 |
| Jan 2026 | 165K | 27.2% | 2 | 201K | 33.2% | 1 |
| Feb 2026 | 135K | 26.2% | 2 | 165K | 32% | 1 |
| Mar 2026 | 135K | 23.3% | 2 | 201K | 34.8% | 1 |
| Apr 2026 | 135K | 24% | 2 | 201K | 35.7% | 1 |
| May 2026 | 135K | 23.4% | 2 | 201K | 34.8% | 1 |
| Jun 2026 | 135K | 22.8% | 2 | 201K | 34% | 1 |
| Jul 2026 | 110K | 21% | 2 | 201K | 38.3% | 1 |
| Aug 2026 | 110K | 20.1% | 2 | 201K | 36.7% | 1 |
| Sep 2026 | 110K | 20.7% | 2 | 165K | 31% | 1 |
| Oct 2026 | 110K | 22.4% | 2 | 165K | 33.6% | 1 |

## How are Mindbody’s and Vagaro’s branded searches counted?

Brandwave collects information about searches that people make online using Mindbody’s and Vagaro’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Mindbody**: Measured on the search term “mindbody”.
- **Vagaro**: Measured on the search term “vagaro”.

- [Mindbody profile](/demand/global-en/brands/mindbody)
- [Vagaro profile](/demand/global-en/brands/vagaro)
- [All yoga studio software worldwide](/demand/global-en/categories/yoga-studio-software): The set both shares are measured inside, 10 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Mindbody or Vagaro more popular in search?

In October 2026, Vagaro had more branded searches than Mindbody among yoga studio software worldwide. Vagaro had about 165,000 branded searches, while Mindbody had 110,000. Vagaro made up 33.6% of all yoga studio software searches we track, and Mindbody accounted for 22.4%.

## Cite this page

Brandwave. "Mindbody vs Vagaro: Which is more popular?". https://gobrandwave.com/demand/global-en/categories/yoga-studio-software/compare/mindbody-vs-vagaro

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/yoga-studio-software/compare/mindbody-vs-vagaro. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
